Understanding the Why and How of Your Instagram Reach

Understanding the Why and How of Your Instagram Reach

February 24, 2026 · 13 min · Episode 102

About this episode

This episode explores Instagram's advice on improving reach and engagement, emphasizing the importance of personality and values in content creation.

In this episode, I dive into Instagram’s latest advice straight from the Creators account, breaking down what really drives your reach and engagement, and showing you how to actually put these tips to work. We’ll discuss why showing your personality and values matters just as much as your niche and we are officially busting the myth that Instagram’s algorithm changes all the time. We’ll walk through the practical do’s and don’ts for your content, including how authentic interactions, great li...

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