263. 3 Lead Gen Mistakes Keeping Your Consulting Pipeline Unpredictable
About this episode
The episode discusses common lead generation mistakes that can lead to an unpredictable consulting pipeline and how to address them effectively.
Your pipeline isn't unpredictable because you're bad at business development. It's unpredictable because you're solving the wrong problem. Here’s an example. Mike had 12 prospect conversations in two months. None converted. He assumed he needed better leads, a clearer niche, or a different lead gen strategy. He was wrong on all three. The actual problem was happening in the first 10 minutes of every conversation, and one shift in how he approached those calls changed everything. Most consulta...
People in this episode
Host: Melisa Liberman
Topics covered
- lead generation
- consulting
- business development
- sales strategy
- pipeline management
Keywords
- lead generation mistakes
- consulting pipeline
- business development
- prospect conversations
- sales strategy
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- 265. Lead Generation for Independent Consultants: 8 Ways to Build a Full Pipeline
- 264. Quarterly Planning for Independent Consultants: How to Build a Plan That Actually Grows Your Business
- 262. How Independent Consultants Get on their Dream Clients’ Calendars
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