
How to scale early by saying no: Dan Cray, PHIZZ
From How To Start Up by FF&M by Juliet Fallowfield
March 24, 2026 · 30 min · Season 14 · Episode 6
About this episode
Dan Cray discusses how to scale PHIZZ while maintaining focus and navigating new opportunities.
In this episode Dan Cray, founder & CEO of PHIZZ, talks about how to scale without losing your North Star, stay focussed and go global. After raising capital, PHIZZ had the opportunity to go broad early. New markets, new use cases and major international interest created momentum - but also complexity. Dan shares how chasing too many opportunities diluted focus, and why returning to a laser focus became the foundation for faster and more sustainable growth. This episode is a lesson in tim...
People in this episode
Host: Juliet Fallowfield
Guest: Dan Cray
Topics covered
- scaling
- focus
- entrepreneurship
- growth
- international markets
Keywords
- scaling
- entrepreneurship
- PHIZZ
- growth
- focus
- international markets
- capital
Mentioned in this episode
Organizations: PHIZZ
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