Ep 448 - The Hidden Risk in Reaching Global Players with Kate Edwards
About this episode
The episode discusses the risks indie developers face when reaching global players and how to navigate cultural differences without losing creative vision.
Reaching global players takes more than strong localization. The meaning of a game can shift across markets based on cultural context, symbolism, visual cues, and geopolitical sensitivity. So today, we unpack the risks indie developers often miss and explore how to think more strategically about global player perception without compromising creative vision. Episode Shownotes Link: https://rengenmarketing.com/448
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