Inside the IRL Renaissance: Designing for Community

Inside the IRL Renaissance: Designing for Community

From Inside the Brand Experience by Invision

January 16, 2026 · 26 min · Season 4 · Episode 1

About this episode

This episode discusses the IRL renaissance and how brands can build community through in-person experiences.

In this episode of Inside the Brand Experience, Invision’s SVP of Marketing and host Laliv Hadar sits down with Jessie Young, Senior Brand Director at Eventbrite, to unpack the IRL renaissance reshaping how brands build community. Jessie shares what Eventbrite’s data is revealing about the surge in in-person experiences—from phone-free gatherings to hyper-local gatherings—and why audiences are demanding more intimacy, belonging, and authenticity from events. You’ll hear how brands can design ...

People in this episode

Host: Laliv Hadar

Guest: Jessie Young

Topics covered

  • IRL renaissance
  • community building
  • in-person experiences
  • event design
  • audience engagement

Keywords

  • in-person events
  • community
  • authenticity
  • belonging
  • Eventbrite

Mentioned in this episode

Organizations: Eventbrite

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