S1 #20: Marketing Myths for Small Business Owners

About this episode

In this episode, Lindsay Smith debunks three common marketing myths that small business owners can ignore and highlights what they should focus on instead.

There's a lot of marketing advice floating around on the internet. But most of it wasn't written with small business owners in mind. In this episode, I'm breaking down three common pieces of marketing advice you can safely ignore, and what to focus on instead. In this episode, I'm covering: Funnels. Why complicated sales funnels, tripwires, landing pages, and automations are overkill for most small businesses, and what you actually need instead (hint: a good website and an email list go ...

People in this episode

Host: Lindsay Smith

Topics covered

• marketing advice
• small business
• sales funnels
• email marketing
• website optimization

Keywords

• marketing myths
• small business marketing
• funnels
• email list
• website

More episodes of Market This: The Marketing Podcast for Small Business Owners

• S1 #30: Content Marketing for Local Business Owners. What if You're Overthinking It? · June 10, 2026 · 18 min
• S1 #29: Is Your Website Quietly Turning Away Clients? | Website Copywriting · June 3, 2026 · 15 min
• S1 #28: Your Website Copywriting Problem Isn’t Your Design. It’s Your Headline. · May 27, 2026 · 15 min
• S1 #27: What Local Business Owners Get Wrong About Standing Out · May 20, 2026 · 21 min
• S1 #26: Stop Overthinking Email Marketing: Build Your Local Business Email List in Days · May 13, 2026 · 19 min
• S1 #25: Local Business Marketing Isn’t Just Instagram Anymore · May 6, 2026 · 18 min