About this episode
This episode explores the complex factors influencing negotiation decisions in media deals with insights from Linda Worthington.
What really drives negotiation decisions in media deals? In this episode, we take you behind the curtain with Linda Worthington, CEO and Director of Max Dragon Technology, and a seasoned media executive with roles spanning multiple mediums and countries. We dig into the psychology, power dynamics, stakeholder motivations, and tactical plays that shape how deals get done. If you’ve ever wanted to understand the real forces at play in a complex media negotiation; and walk away with practical moves to win more often, this is your episode. Connect with Jamie on LinkedIn: https://www.linkedin.com/in/jamie-wood-1b824017/ More from Linda & Max Dragon here: https://maxdragon.technology/
People in this episode
Host: Jamie Wood
Guest: Linda Worthington
Topics covered
- negotiation
- media deals
- psychology
- power dynamics
- stakeholder motivations
- tactical plays
Keywords
- negotiation
- media
- deals
- psychology
- stakeholders
- tactics
- business
Mentioned in this episode
Organizations: Max Dragon Technology
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