About this episode

This episode explores the complex factors influencing negotiation decisions in media deals with insights from Linda Worthington.

What really drives negotiation decisions in media deals? In this episode, we take you behind the curtain with Linda Worthington, CEO and Director of Max Dragon Technology, and a seasoned media executive with roles spanning multiple mediums and countries. We dig into the psychology, power dynamics, stakeholder motivations, and tactical plays that shape how deals get done. If you’ve ever wanted to understand the real forces at play in a complex media negotiation; and walk away with practical moves to win more often, this is your episode. Connect with Jamie on LinkedIn: https://www.linkedin.com/in/jamie-wood-1b824017/ More from Linda & Max Dragon here: https://maxdragon.technology/

People in this episode

Host: Jamie Wood

Guest: Linda Worthington

Topics covered

• negotiation
• media deals
• psychology
• power dynamics
• stakeholder motivations
• tactical plays

Keywords

• negotiation
• media
• deals
• psychology
• stakeholders
• tactics
• business

Mentioned in this episode

Organizations: Max Dragon Technology

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