About this episode
Erick and Rich discuss the importance of AI in MSP security and interview Robin Ody about future trends in the industry.
Erick and Rich discuss recent evidence about security awareness and alert fatigue that show why outsourced, AI-based automation must play a critical part in how MSPs protect their clients, as well as practical ways to enforce proper security with your clients rather than rely on the good intentions of their employees. Then they’re joined by Robin Ody of Omdia for an in-depth conversation about the analyst firm’s 2026 MSP Trends and Predictions Report. And finally, TWO last things: an illustration of the wrong way to incorporate voice AI in the call center and a follow-up on Erick’s suggestion last week that MSPs use AI to practice for big client meetings. Discussed in this episode: Cybercrime Victimization Climbs to Record High 44% Over Five-Year Period New N‑able and Futurum Report Reveals How AI is Reshaping Cyber Resilience Overview of Omdia 2026 MSP Trends and Predictions Report Callers to Washington state hotline press 2 for Spanish and get accented AI English instead Some guests on this podcast are clients of Channel Mastered. Compensation plays no part in their appearance or the content of the discussion unless the episode they appear on is a “bonus episode” explicitly…
People in this episode
Hosts: Erick, Rich
Guest: Robin Ody
Topics covered
- security awareness
- AI-based automation
- MSP protection
- cyber resilience
- client meetings
- voice AI
Keywords
- security awareness
- AI automation
- MSP protection
- cybercrime
- client meetings
- voice AI
- Omdia
- 2026 trends
Mentioned in this episode
Organizations: Omdia, N-able, Futurum
Places: Washington
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