About this episode

Erick and Rich discuss the importance of FinOps for LLM tokens and the impact of MSP onboarding on client retention, joined by Evan Rice from Rev.io to explore MSPs' role in managing the agentic layer at SMBs.

Erick and Rich discuss why anyone using or selling LLM tokens badly needs FinOps help, as well as why an MSP’s onboarding process determines how long new clients stay, how much they spend, and how profitable they become. Then they’re joined by Rev.io’s Evan Rice for a conversation about why MSPs are the logical candidate to own the agentic layer at SMBs, and how they can go about doing it. And finally, one last thing: We’ve had it with these &*$%-ing bees on this &*$%-ing plane. Discussed in this episode: Balancing AI innovation and cost: The new FinOps mandate Rev.io Doesn’t Fear Claude Code. It Loves It. North Carolina flight delayed by bee swarm on turbine Some guests on this podcast are clients of Channel Mastered. Compensation plays no part in their appearance or the content of the discussion unless the episode they appear on is a “bonus episode” explicitly labeled as sponsored.

More episodes of MSP Chat

• Episode 121: FOMO Pressure · April 24, 2026 · 1h 24m
• Episode 120: Master of Time and Space · April 17, 2026 · 1h 26m
• Bonus Episode: Zero Tolerance · April 14, 2026 · 60 min
• Episode 118: That Newfangled Thing · April 3, 2026 · 1h 8m
• Episode 117: Embrace the Cookie Cutter · March 30, 2026 · 1h 12m
• Episode 116: Accidental F-Bomb · March 20, 2026 · 1h 31m

Explore listener stats, chart rankings, contacts and more on the MSP Chat podcast page.