The Content Calendar Myth: Why Planning Isn't Enough

About this episode

This episode challenges the effectiveness of traditional content calendars in marketing.

If you've ever spent hours creating the perfect content calendar only to abandon it by week three, or if you've planned out a month of content but still feel like your marketing isn't working, this episode is going to change how you think about content planning. Every marketing guru tells you that you need a content calendar. So you dutifully create one. You fill in all those little boxes with post ideas. You organize by theme. You colour-code it. You feel productive and organized. And then e...

People in this episode

Host: Bianca McKenzie

Topics covered

• content planning
• marketing strategy
• content calendar
• productivity
• digital marketing

Keywords

• content calendar
• marketing
• planning
• productivity
• content strategy

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