About this episode
Brett Schraeder and Amy Luitjens discuss the implications of Grad PLUS loans ending and provide advice for educational leaders.
With Grad PLUS loans ending July 1 and new federal borrowing limits taking effect, graduate schools are facing one of the biggest disruptions in decades. EAB’s Brett Schraeder and Amy Luitjens examine which students, programs, and institutions are most exposed and explain why many colleges may be underestimating the urgency of the moment. The two also share practical advice for enrollment and financial aid leaders on pricing strategy, student communication, and preparing for a more price-sensitive market.
People in this episode
Guests: Brett Schraeder, Amy Luitjens
Topics covered
- Grad PLUS loans
- federal borrowing limits
- graduate schools
- enrollment strategies
- financial aid
- pricing strategy
- student communication
Keywords
- Grad PLUS loans
- federal borrowing limits
- graduate schools
- enrollment
- financial aid
- pricing strategy
- student communication
Mentioned in this episode
Organizations: EAB
More episodes of Office Hours With EAB
- What Does It Take to Own Graduate and Undergrad Enrollment? · May 11, 2026 · 32 min
- Mastering Digital Strategy to Boost Enrollment · April 6, 2026 · 31 min
- Enrollment Marketing in the Age of AI: What Comes Next? · March 23, 2026 · 29 min
- Inside a Direct Admissions Breakthrough in Alabama · March 16, 2026 · 35 min
- State of the Sector: What’s Next for Higher Ed · March 2, 2026 · 60 min
- The Graduate Enrollment Playbook Has Changed · February 17, 2026 · 30 min
Explore listener stats, chart rankings, contacts and more on the Office Hours With EAB podcast page.