The Ultimate Guide to Podcast Chapters, with Daniel J. Lewis

About this episode

This episode discusses the benefits and challenges of podcast chapters with guest Daniel J. Lewis.

#122: Are Podcast Chapters a good thing? Most people would say "Of course they are". Steve has reservations, mostly because chapters help listeners more easily skip ads, and that's not a good thing for clients who have ads in their show. However, Podcast Chapters are useful. And very cool... especially when you hear about what can be done with Chapter Images (see chapter #11 of this episode)! In our conversation with Daniel J. Lewis, we talk through all the ins and outs of podcast chapters, their benefits, and how they can transform your client's show into a more interactive experience for your audience. Key takeaways: Podcast chapters enhance navigation and engagement They allow for additional multimedia elements, enriching the listener experience Properly structured chapters can improve retention and manage ad placements effectively Key Moments (aka: Chapters): (00:00) Daniel J. Lewis Explains the Technical Side of Podcast Chapters (02:44) Are Chapters a Good Thing? (04:58) Making Ads More Actionable with Chapters (08:43) Making Ads More Engaging (10:16) Hiding Chapters in the Table of Contents (12:17) Media Hosts and Adding Chapters (16:08) Should Spotify and Apple Podcasts…

People in this episode

Hosts: Steve Stewart, Mark Deal

Guest: Daniel J. Lewis

Topics covered

• podcast chapters
• listener engagement
• ad management
• multimedia elements
• navigation

Keywords

• podcast chapters
• listener experience
• ad placements
• chapter images
• navigation

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