What the Top 100 Business Podcasts Do, with Megan Dougherty

What the Top 100 Business Podcasts Do, with Megan Dougherty

From Podcast Editors Mastermind by Steve Stewart, Mark Deal

April 15, 2026 · 49 min · Episode 126

About this episode

Megan Dougherty discusses the trends and best practices of the top 100 business podcasts.

#126: What are the biggest podcasts doing? Megan Dougherty of One Stone Creative shares information from their research into the trends and best practices of the top 100 Business Podcasts. Key topics: Churn: Nearly 48% of top 100 business pods are new to the list Branding visuals and colors Format/structure and show length How many have video and go “video first”? Websites and show notes Resources mentioned in the show: Download the Report https://onestonecreative.net/Report The Podcasting for Business Book (free): https://podcastingforbusiness.com Stephen Robles' article: https://beard.fm/blog/goodbye-podcasts-hello-shows About Megan Dougherty: Megan is the co-founder of One Stone Creative and author of Podcasting for Business: How to Create a Show That Makes a Bottom-Line Difference for Your Company. As a digital marketing strategist with a background in online business development, she has had the opportunity over the years to work with hundreds of business owners in a huge variety of industries. One Stone Creative specializes in limited release practically done-for-you podcast seasons, and ongoing audio and video shows for expert business owners. Website…

People in this episode

Hosts: Steve Stewart, Mark Deal

Guest: Megan Dougherty

Topics covered

  • business podcasts
  • podcast trends
  • branding
  • podcast format
  • video podcasts

Keywords

  • business podcasts
  • podcast research
  • branding visuals
  • podcast format
  • video first

Mentioned in this episode

Organizations: One Stone Creative

Products: Podcasting for Business

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