Why your campaigns should never stop, with Sedall Asante, Aptos Labs

Why your campaigns should never stop, with Sedall Asante, Aptos Labs

November 14, 2025 · 29 min · Season 3 · Episode 12

About this episode

Sedall Asante discusses the importance of continuous marketing efforts and shares insights from his career journey.

How do you market in a world that never stops? Sedall Asante, Product Marketing Director at Aptos Labs, shares his journey from JP Morgan to crypto, the power of evergreen campaigns, and why taking calculated risks early can skyrocket your marketing career.

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