Insights from recent episode analysis
Audience Interest
Podcast Focus
Publishing Consistency
Platform Reach
Insights are generated by CastFox AI using publicly available data, episode content, and proprietary models.
Most discussed topics
Brands & references
Total monthly reach
Estimated from 7 chart positions in 7 markets.
By chart position
- 🇳🇿NZ · Marketing#3910K to 30K
- 🇰🇪KE · Marketing#106500 to 3K
- 🇫🇮FI · Marketing#113500 to 3K
- 🇸🇬SG · Marketing#155500 to 3K
- 🇵🇪PE · Marketing#161500 to 3K
- Per-Episode Audience
Est. listeners per new episode within ~30 days
6.5K to 24K🎙 Weekly cadence·58 episodes·Last published 2d ago - Monthly Reach
Unique listeners across all episodes (30 days)
13K to 48K🇳🇿63%🇰🇪6%🇫🇮6%+4 more - Active Followers
Loyal subscribers who consistently listen
5.2K to 19K
Market Insights
Platform Distribution
Reach across major podcast platforms, updated hourly
Total Followers
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Total Plays
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Total Reviews
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* Data sourced directly from platform APIs and aggregated hourly across all major podcast directories.
On the show
From 13 epsHost
Recent guests
Recent episodes
Product marketing is messy (but that’s the fun part), with Wendy Werblin, ScriptPro
Jun 25, 2026
Unknown duration
PMM in industries that run on gut feel, with Maitri Gandhi, Hoshizaki
Jun 11, 2026
35m 50s
Managing up, out, and across with Mike McGee, Vantaca
May 28, 2026
37m 45s
So what, why, & who cares? A framework with Doug Kimball, Digital Science
May 15, 2026
31m 49s
From Samsung to startups: The many faces of product marketing with Amruta Hunnurkar
May 1, 2026
25m 22s
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| Date | Episode | Topics | Guests | Brands | Places | Keywords | Sponsor | Length | |
|---|---|---|---|---|---|---|---|---|---|
| 6/25/26 | Product marketing is messy (but that’s the fun part), with Wendy Werblin, ScriptPro | What happens when you’re hired as the first product marketer in a 30‑year‑old, engineering-led company? In this episode, Wendy Werblin, Director of Product Management, Product Marketing, and Strategy at ScriptPro. | — | ||||||
| 6/11/26 | PMM in industries that run on gut feel, with Maitri Gandhi, Hoshizaki✨ | product marketingqualitative signals+3 | Maitri Gandhi | HoshizakiHoshizaki America | food servicehospitals+1 | product marketingHoshizaki+6 | — | 35m 50s | |
| 5/28/26 | Managing up, out, and across with Mike McGee, Vantaca✨ | product marketingcross-functional roles+3 | Mike McGee | VantacaBuildium+1 | — | product marketingteam building+3 | — | 37m 45s | |
| 5/15/26 | So what, why, & who cares? A framework with Doug Kimball, Digital Science✨ | product marketingcommunication+3 | Doug Kimball | Digital ScienceNielsen+1 | — | product marketingmessaging+4 | — | 31m 49s | |
| 5/1/26 | From Samsung to startups: The many faces of product marketing with Amruta Hunnurkar✨ | product marketingproduct launch+3 | Amruta Hunnurkar | Amazon EMEASamsung+1 | — | product launchmarketing strategy+5 | — | 25m 22s | |
| 4/2/26 | Trust-first product marketing: From B2B SaaS to baby formula, with Angeline Giammona✨ | trust in marketingcustomer engagement+3 | Angeline Giammona | Bobbie | — | trust-first marketingcustomer trust+3 | — | 31m 18s | |
| 3/6/26 | Short wins, long game: The fractional CMO playbook, with Aruna Inalsingh✨ | product marketingrevenue generation+3 | Aruna Inalsingh | Product Marketing Alliancedrone manufacturing+1 | — | fractional CMOproduct marketing+3 | — | 41m 02s | |
| 2/6/26 | Speaking the language of growth with Jess Ruby, UniUni✨ | growth marketingdata-driven marketing+3 | Jess Ruby | UniUni | — | growth marketingdata+3 | — | 29m 55s | |
| 12/12/25 | Empathy, clarity, and $60M in 60 days, with Maniesh Joshi, Transcarent✨ | empathyproduct marketing+4 | Maniesh Joshi | TranscarentMedtronic+1 | — | empathyproduct marketing+5 | — | 36m 04s | |
| 11/14/25 | Why your campaigns should never stop, with Sedall Asante, Aptos Labs✨ | marketingevergreen campaigns+3 | Sedall Asante | Aptos LabsJP Morgan | — | marketing campaignsevergreen+3 | — | 28m 43s | |
Want analysis for the episodes below?Free for Pro Submit a request, we'll have your selected episodes analyzed within an hour. Free, at no cost to you, for Pro users. | |||||||||
| 10/31/25 | Everything changes: M&A lessons from a PMM leader, with Nupur Bhade Vilas✨ | product marketingmergers and acquisitions+3 | Nupur Bhade Vilas | KustomerTwilio+1 | — | product marketingmergers+4 | — | 37m 33s | |
| 10/17/25 | AI for PMMs: Less scary, more actionable, with Maitri Sheth✨ | AI in marketingB2B marketing+3 | Maitri Sheth | ChatGPTClaude+1 | — | AIproduct marketing+5 | — | 40m 40s | |
| 10/3/25 | Skills over titles: How to build a career in Product Marketing, with Michelle Zak✨ | career developmentproduct marketing+4 | Michelle Zak | Product Marketing Alliance | — | product marketingcareer skills+5 | — | 39m 31s | |
| 9/5/25 | Earning a seat at the table as a PMM with Hannah Pickering, Centivo✨ | product marketingbusiness operations+3 | Hannah Pickering | Centivo | — | product marketingbusiness operations+4 | — | 37m 43s | |
| 7/19/24 | "Be 10 times bolder in your career" with Yi Lin Pei | In this episode of Product Marketing Life, Collin Mayjack sits down with Yi Lin Pei, a renowned career coach and founder of Courageous Careers. Yi Lin brings a wealth of experience from her own journey in product marketing and offers invaluable insights into building a fulfilling and strategic career. | — | ||||||
| 12/22/23 | The best of Product Marketing Life: Game-changing insights from 2023 | In this episode of Product Marketing Life – the final episode of 2023 – host Mark Assini has orchestrated an insightful series of discussions with some of the foremost experts in product marketing. This season, we've journeyed through a series of candid conversations, each offering fresh perspectives and real-world experiences that shed light on the multifaceted nature of product marketing.We've explored various topics, from the intricacies of horizontal product marketing strategies to the art of quantifying marketing's impact in a tangible way. You were treated to an array of episodes that delved into the heart of PMMs' challenges, from navigating go-to-market strategies and effectively demonstrating marketing impacts to leveraging customer feedback for sustained growth.Featuring a diverse group of guests, including: Robert Kaminski from FletchZoey Morck from Logz.ioDevon O’Rourk from FluvioRyan Cueller from TruVoiceOlga Laul from GoogleStuti Dutt from Compass DigitalKevin Chan from FleetioThis episode – the final episode of 2023 – offers a recap of some of Mark’s favorite conversations of the year. Key takeawaysHow to achieve GTM successHow to demonstrate impact in a role that doesn’t always get tied to quantifiable metricsWhy companies often fail at the hands of their inability to sustain and repeat successful launches.What a win-loss program is and isn’t What it’s like to be a PMM on a truly global scaleWhat’s the difference between being a solo PMM vs. working in a large team? | — | ||||||
| 12/8/23 | Maximizing impact: How to elevate sales enablement value with Justin Dorfman, Co-Founder & CEO at AssetMule | In this episode of Product Marketing Life, Mark Assini is joined by Justin Dorfman, Co-Founder & CEO of AssetMule. During their chat, Justin shares his thoughts on the difference between good and great enablement and what product marketers can do to build enablement into a function that delivers enough value to warrant its own dedicated resourcing.As a veteran in the tech and SaaS industry, Justin shares his comprehensive journey that spans from a foundational role in sales to an evolution into product marketing, culminating in his current entrepreneurial venture. Mark and Justin get to the core of effective sales enablement, emphasizing the importance of a strategic approach where ongoing dialogue between the enablement and sales teams leads to more dynamic and impactful support. By moving beyond the traditional reactive nature of enablement, organizations can develop sustainable, scalable strategies that truly support their sales teams in a rapidly evolving market.Not only that, Justin shares the inspiration and vision behind AssetMule, talking about addressing the common challenges in creating sales assets, especially for non-designers in product marketing roles.Key takeawaysWhy product marketers make strong entrepreneursThe ups and downs of self-launchingThe benefits of partnering with PMMs with diverse strengths and expertiseWhy many experienced product marketers still seek validationHow financial acuity is integral in driving impactAnd more insights throughout the episode! | — | ||||||
| 8/18/23 | Managing the balancing act of pricing | Vaishnavi Ravi, Founder of Market Maven | This week on Product Marketing Life, Mark is joined by Vaishnavi Ravi, founder and consultant at Market Maven, to discuss her experiences of leading major pricing changes. In their discussion, Vaishnavi advises treating pricing as an iterative process, requiring continuous testing and learning. She also stresses the importance of deeply understanding your customers and audiences as being critical for positioning and strategic direction. Overall, the discussion provides an inside look at the considerations and cross-functional collaboration vital for a successful pricing change.Key takeawaysPricing changes require balancing multiple factors like value delivered, customer impact, and business metrics. It's an iterative process of testing and learning.Research involves analysts, sales data, customer reactions, competitor pricing, and secondary research on pricing best practices.Important metrics to track include ARR, average revenue per user, deal sizes, customer acquisition costs, and churn.Change management is required to enable sales with the rationale and empathy for customers, staged rollout, and ongoing tracking of metrics and fine-tuning.Focus on truly understanding your customers and audiences will continue to be critical for product positioning and company direction. | — | ||||||
| 6/3/22 | How product marketing operates at a digital product agency | Meghan Pfeifer, Innovatemap | In this week's episode of Product Marketing Life, host Mark Assini is joined by Meghan Pfeifer, Senior Product Marketer and Brand Strategist at Innovatemap. The pair discuss the relationship between product design and product marketing, how product marketing operates at a digital product agency, and why Innovatemap has put product marketing and brand on the same team. | — | ||||||
| 2/11/22 | Running a product marketing focused agency | Raechel Lambert, Olivine | This week on Product Marketing Life, host Mark Assini is joined by Raechel Lambert, Co-Founder and VP of Product Marketing at Olivine. Rachel has held a variety of product marketing roles throughout the course of her career. In fact, she was one of the first product marketers to join Intercom in its early years.The pair discuss how product marketing changes across company stages and industries, as well as what it's like running a product marketing-focused agency, and how that differs from running product marketing in-house. | — | ||||||
| 1/28/22 | Transitioning into product marketing | Yi Lin Pei, Teachable | This week on Product Marketing Life, host Mark Assini is joined by Yi Lin Pei, the Director of Product Marketing at Teachable. She has over 11 years of experience in B2B and B2C SaaS, IoT, CPG, and consulting, and is also a tech and product marketing career coach, helping high-achieving individuals find and land their dream roles.The pair discussed how anyone can make the transition into product marketing, even without prior experience, and the differences between what being a product marketer means at different companies, whether they are B2B, B2C, SaaS, a startup, or a mature business. | — | ||||||
| 12/24/21 | Navigating buy versus build conversations with prospective customers | Jack Preece, Linnworks | This week on Product Marketing Life, host Mark Assini is joined by Jack Preece, Product Marketing Executive at Linnworks.Jack is a data and design-led product marketer with 5 years of experience building and scaling ambitious startups. He's driven by working with a variety of stakeholders and putting end-users first, at all times. | — | ||||||
| 11/29/21 | Differentiating developer product marketing from traditional product marketing | Averie Wong, LinkedIn | This week on Product Marketing Life, host Mark Assini is joined by Averie Wong, Product Marketing Manager, Developer Platform & Experience at LinkedIn.Before diving into the world of product marketing head first, Averie was a classically trained accountant turned customer success manager, jumping from Credit Suisse to Princess Cruises in an accounting capacity, and then from Nielsen to App Annie in client-facing roles. Throughout her career, Averie has balanced her quantitative mindset against the need for a qualitative approach, which has paid dividends in her role as a product marketer at LinkedIn.Averie and Mark dig into the nuances that differentiate developer product marketing from traditional product marketing. They also discuss the unique challenges and benefits of marketing to developers, and why developer product marketing is likely to become an increasingly big part of the larger product marketing landscape in the coming years. | — | ||||||
| 9/17/21 | Technical career guidance on how to start (and grow) your PMM career, with Al Dea | Product Marketing Life | This week on Product Marketing Life, host Mark Assini is joined by Al Dea, host of PMA's newly released series Product Marketing Careers. An experienced product marketer with a variety of insights, Al offers his guidance on how to start (and grow) your product marketing career. | — | ||||||
| 9/3/21 | The ups and downs of introducing product marketing at a start-up company | Saad Asad, ChartHop | This week on Product Marketing Life, host Mark Assini is joined by Saad Asad, Senior Product Marketing Manager at ChartHop. Saad shares his experiences of working in product marketing at start-up companies, focusing on the triumphs and tribulations in his career so far. | — | ||||||
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Chart Positions
7 placements across 7 markets.
Chart Positions
7 placements across 7 markets.