The Real Reason Retail Buyers Reject Great Products (It's Not What You Think)
About this episode
Roberta Townes discusses the key reasons why retail buyers reject great products despite their quality.
Send us Fan Mail Getting a meeting with a retail buyer is a huge accomplishment. Walking out of that meeting feeling confident, only to receive a "no," can be frustrating. In this solo episode of Shelf Talks, Roberta Townes breaks down the five biggest reasons great products still get rejected by retail buyers, even when the product itself is strong. You'll learn: • Why timing matters more than most founders realize • How your confidence influences a buyer's decision • The c...
People in this episode
Host: Roberta Townes
Topics covered
- retail
- product rejection
- buyer psychology
- entrepreneurship
- timing
- confidence
Keywords
- retail buyers
- product rejection
- entrepreneurship
- confidence
- timing
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