Episode 56: Beyond the Silo: Why Modern Marketers Must Master Comms and Strategy with Myles Goldman

Episode 56: Beyond the Silo: Why Modern Marketers Must Master Comms and Strategy with Myles Goldman

From Talking Marketing by AMA Boston

August 19, 2025 · 38 min · Episode 56

About this episode

This episode features Myles Goldman discussing the convergence of marketing, communications, and strategy for modern marketers.

The lines between marketing, communications, and strategy have blurred beyond recognition. For modern marketers, mastering this convergence is no longer a nice-to-have—it's the key to building authentic brands and driving real impact. In this episode, we sit down with Myles Goldman , a Boston-based health communications professional, to break down the silos. We explore why the most successful marketers today are those who can seamlessly weave high-level strategy with practical comms execution. We dive into crucial questions like: How has the convergence of marketing and communications revolutionized brand storytelling? What's the secret to building a powerful and authentic personal brand on LinkedIn that goes beyond just job hunting? What unique challenges and opportunities does healthcare marketing present, where clarity and trust are everything? Myles also shares invaluable advice for early-career professionals on the most undervalued skill to develop and the emerging trends every marketer should be preparing for right now. Tune in for a masterclass in building a resilient, integrated, and forward-thinking marketing career.

People in this episode

Guest: Myles Goldman

Topics covered

  • marketing
  • communications
  • strategy
  • brand storytelling
  • personal branding
  • healthcare marketing

Keywords

  • authentic brands
  • impact
  • early-career professionals
  • emerging trends

Mentioned in this episode

Products: LinkedIn

Books & works: Beyond the Silo: Why Modern Marketers Must Master Comms and Strategy

Places: Boston

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