Stop Chasing Views: How to Position Yourself as the Expert
About this episode
This episode discusses the importance of positioning over mere visibility in sales and client attraction.
If you’ve been told to post more, show up more, and be everywhere, this episode is your permission slip to stop treating visibility like the goal. Visibility matters, especially early, but if you’re still hustling for every sale years in, it starts to feel like a treadmill that never switches off. We unpack the shift from visibility to positioning using a simple lighthouse test, plus a real example of what it looks like when a buyer arrives already warm, already trusting you, and basically already sold. No chasing, no convincing, no heavy lifting. You’ll hear the core building blocks that move you from being seen to being chosen, and the mindset shift that makes it stick. If sales feels harder than it should, or you keep attracting the wrong clients, this will help you figure out what’s actually going on and where to start. LINKS Tracy Rudich, Initmo: https://www.instagram.com/tracy.rudich Emma McQueen: Website: https://tea-with-the-queen.captivate.fm/website For a copy of Emma's book, 'Go-getter: Raise your mojo, shift your mindset and thrive' – https://emmamcqueen.com.au/want-more/emmas-book/ August Go-Getter Event in Brisbane…
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- How to give clear feedback as a leader
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