Trust Over Transactions: Building Loyalty in Modern Affiliate Marketing
About this episode
This episode discusses the importance of personalized affiliate recruitment and relationship building in modern affiliate marketing.
Why personalised affiliate recruitment still outperforms automation (and what the best affiliate managers do differently) If your affiliate recruitment is generating lists but not conversations, this episode is your reset. Frederic Jean-Bart, founder of Performance Partners, has spent 17 years building relationships across every side of this industry: affiliate networks, brand-side program management, and as an affiliate himself. Lee-Ann and Fred get into why the era of AI-generated outreach ...
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- Mastering The Art of Difficult Conversations With Affiliate Partners
- Why Traction Beats Perfection: Unveiling the Power of HerPlay
- Season 24 in Review: The Industry is Changing: Here’s What We Learned This Season
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