Why AI Still Needs Human Wisdom with Jacqueline Corbelli (Brightline)
About this episode
Jacqueline Corbelli discusses the intersection of AI, leadership, and human wisdom in the context of advertising and technology.
What happens when technology moves faster than our ability to understand its impact? Our final episode captured during the Cannes Festival, Jim sits down with Jacqueline Corbelli, Founder and CEO of BrightLine, for a conversation that begins with the future of connected television and expands into a much broader discussion about AI, leadership, purpose, and human wisdom. Jacqueline is one of the earliest female founders in adtech and helped pioneer interactive and connected TV advertising more than two decades ago. Today, BrightLine works across the streaming ecosystem with leading broadcasters, platforms, and Fortune 100 brands to make television more engaging, measurable, and interactive. Her career extends far beyond advertising. Jacqueline also founded SustainChain, an AI-powered platform focused on global supply chain resilience and sustainability. She has advised both the United Nations and the Vatican, and her book, Changemaker, offers a framework for turning ambitious ideas into meaningful action. At its heart, this episode is a timely reminder that the future will not be shaped by technology alone. It will be shaped by the people who know how to use it with judgment…
Sponsors
Brightline
More episodes of The CMO Podcast
- PepsiCo's Formula for Building Enduring Brands with Mark Kirkham
- Helping People Live Better: Marketing's Role in the Future of Health with Google, Novo Nordisk and Bayer
- Beauty Doesn't Have a Language // A Conversation with Ulta Beauty, Made by Mitchell and Cymbiotika
- Stop Chasing Attention. Start Creating Desire // Lessons from Best Buy, AB InBev and Reckitt
- Behind Latin America's $90 Billion Marketing Success with Sean Summers (Mercado Libre)
- What Racing Wienermobiles Can Teach Every Marketer with Todd Kaplan (Kraft Heinz)
Explore listener stats, chart rankings, contacts and more on the The CMO Podcast podcast page.