Why a $1.2B exit felt like his biggest failure, and the customer-obsession thesis behind Agency
About this episode
Elias Torres discusses his $1.2 billion exit and the lessons learned that led him to build Agency.
A $1.2 billion exit is the dream. Elias Torres calls it his biggest failure. The Drift co-founder joins Sophie Buonassisi on GTMnow to unpack why the headline number felt hollow, what he learned in the quiet stretch afterward, and why he jumped straight back in to build Agency, an AI company that runs your entire customer organization. Elias gets honest about identity after the exit, the difference between chasing a title and building something enduring, and the operating thesis behind Agenc...
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