
Stuart and Mena discuss the reasoning behind retiring their podcast brand and the implications for business health.
Send us Fan Mail After five years, Stuart and Mena are deliberately retiring a brand that was working, and the reasoning matters more than the rename. Through an accounting lens, they argue, you can tell what already happened to profit and cash, but never why a business produces those numbers or whether they'll repeat. A clean tax structure sitting on top of a fragile business is still a fragile business. Optimising the tax bill was only ever treating the symptom. In this episode, they introd...
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