From The Hockey Rink to The First Tee - Greg Collins, Founder & CEO of GRIT Inc.

About this episode

Greg Collins discusses his journey from hockey to creating an innovative golf bag design.

What happens when a lifelong hockey player with a degree in industrial design walks into a pizza parlor? You get one of the most innovative golf bags to ever sit on a power cart. In this episode, host Colin Weston sits down with Greg Collins, founder of GRIT Inc., whose entrepreneurial journey took him from designing running shoes at Cooper Canada to creating the revolutionary GRIT 2.0 Tower golf bag. Greg shares how a chance meeting at a Bolton Ontario pizza joint led to a 15-year hockey bag empire, how COVID-19 forced a pivot into golf, and why he believes the best designs come from looking outside your industry. If you’re tired of your clubs twisting sideways on the cart by hole #2, this conversation is for you! Key takeaways in this episode with Greg that you will discover: Form flows from the power cart, not tradition Most golf bags are round because "that's how it's always been." Greg flipped the script by analyzing the rectangular box of a power cart, creating a square bag that doesn't rotate. Key takeaway: Sometimes the best innovation is simply solving the obvious problem everyone else ignores. Watering down your design is the enemy of innovation Greg spent 20 years as a…

People in this episode

Host: Colin Weston

Guest: Greg Collins

Topics covered

• entrepreneurship
• golf innovation
• design
• hockey
• business strategy

Keywords

• golf bags
• innovation
• design-driven
• entrepreneurship
• hockey

Mentioned in this episode

Organizations: GRIT Inc., Cooper Canada

Products: GRIT 2.0 Tower golf bag

Places: Bolton Ontario

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