Team Over Everything: The Art of Building an Enduring Brand - Hyman Ngo, Levelwear Co-Founder and SVP of Product/Marketing

About this episode

Hyman Ngo discusses the journey of Levelwear and the importance of celebrating the community around athletes.

"We know who we are. We know who we're not. Rather than focusing on the athlete, as a sports apparel brand, we chose to celebrate all the people around them. It takes a village for anyone to succeed, whether you're a business, whether you're an athlete, whether you're a team. It takes everyone around you—the coaches, the parents, the trainers, the caddies. We need to credit all of those people. And that's the people we want to celebrate."... Hyman Ngo, Levelwear Co-Founder and SVP of Product/Marketing Welcome to Season 19 of The ModGolf Podcast! We are thrilled to kick off the new season with Hyman Ngo, Co-Founder and SVP of Product and Marketing at the premium athletic wear brand, Levelwear. In this episode, Hyman takes us on a fascinating journey that began not as a startup, but as an acquisition. He shares the story of how his family transitioned from being a contract manufacturer to building the branded powerhouse that now outfits 85 of the top 100 golf clubs in the U.S and Canada. We dive deep into Levelwear's unique brand ethos, exploring their powerful "Who's With You" manifesto and how it manifests in the real world through their innovative "Caddy Lounge" activation at…

People in this episode

Host: The ModGolf Podcast

Guest: Hyman Ngo

Topics covered

• branding
• sports apparel
• entrepreneurship
• sustainability
• marketing strategy

Keywords

• Levelwear
• Hyman Ngo
• sports apparel
• branding
• entrepreneurship
• sustainability
• PGA
• LPGA

Mentioned in this episode

Organizations: Levelwear, NHL, MLB

Places: U.S, Canada

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