The Cheat Sheet with Professor Ken Wong: Differentiation is Everything

About this episode

In this episode, Professor Ken Wong shares insights on the importance of differentiation in marketing.

🎓 In this episode, we sat down for a master class with one of Canada’s most distinguished Marketing educators, Professor Ken Wong. Professor Wong is a retiring Distinguished Professor of Marketing from Queen’s University - where he was a faculty member for nearly 50 years. His list of accolades is so long that we would legitimately require a full episode to properly cover them but simply put, he has been one of the most influential minds and voices in the field of Marketing. He has also...

People in this episode

Hosts: Jeevan Grewal, JP Del Carmen

Guest: Professor Ken Wong

Topics covered

• Marketing
• Differentiation
• Education
• Influence
• Master Class

Keywords

• Marketing
• Differentiation
• Professor Ken Wong
• Queen’s University
• Master Class

Mentioned in this episode

Organizations: Queen’s University