A sure fire way to lose subscribers (and clients)

About this episode

The episode discusses the importance of regular communication with clients to avoid losing subscribers and clients.

Don't do this if you want more clients. I make this mistake all the time. It makes my life more difficult as a copywriter or marketer. The biggest takeaway is that "monthly regular, better than weekly irregular." When it comes to prospect communications, regular is better. Listen carefully if you use podcasting or periodic content to build your client list. My last episode was in December for one of my channels; now it is February. I wasn't slacking. I had billable client work, published in other channels, and been engaged elsewhere. Fortunately, I have so many channels, but I could see the drop in analytics. This is for freelance copywriters or marketers who feel overwhelmed by content creation. Remember, you aren't in the content business. You are in the business of marketing copywriting services. Want to improve your ability to write copy that sells? Want to learn the business of copywriting? Join us at https://www.adbriefing.co.uk/newsletter/ #PublishPodcast #VideoLogging #SocialMedia #SocialMarketing #VideoMarketing Become a supporter of this podcast: https://www.spreaker.com/podcast/adbriefing-copywriting-tips--3257924/support .

Topics covered

• subscriber retention
• client communication
• content creation
• copywriting
• marketing

Keywords

• monthly regular
• weekly irregular
• freelance copywriters
• marketing copywriting services

Mentioned in this episode

Products: AdBriefing Newsletter

More episodes of AdBriefing Copywriting Tips

• Step Into The Brain Of Your Client To Close More · June 10, 2026 · 20 min
• For Marketing Agencies Who Want Steady Client Flow · June 10, 2026 · 27 min
• A Content Marketing That Makes You A Better Copywriter · June 8, 2026 · 29 min
• Using Podcasts to Attract Highly Qualified Buyers · June 7, 2026 · 33 min
• Strategy That Curates High Ticket Clients · June 5, 2026 · 24 min
• What Is Really Happening In A Profitable Podcast · May 24, 2026 · 24 min