Agonomics

The AG Show team catch up with filmmaker James Dawson and one of the two farmers at the heart of his new film, Derek vs Derek. The documentary looks at what happens when two very different approaches to managing land meet - quite literally - on opposite sides of a Devon lane.James asks a simple but provocative question: What’s it like living next door to Britain’s most notorious rewilder? We hear from Derek Banbury, a dairy and beef farmer who’s had a front‑row seat to watching his neighbour, former sheep farmer Derek Gow, drastically change how his land is used by reintroducing endangered species as part of a major conservation project.The team also get into the Pork Environmental Roadmap, breaking down what it means and how it sets out a shared, evidence‑based plan to help drive environmental progress across the pork industry.SOME USEFUL BITS (FROM AHDB & BEYOND)Derek vs Derek | What's it like to live nextdoor to Britain's most notorious rewilder?The Pork Environmental Roadmap | AHDBGET IN TOUCHCharlotte, Hannah and Producer Martin would love to hear what you think! Got feedback, stories, or ideas for future episodes? Drop them a message at agshow@ahdb.org.uk.Sign up to the AHDB Preference Centre so that you can:Easily update your preferences and contact informationGet information on the latest AHDB events, webinars, market insights and moreReceive important updates such as disease alerts

The AG Show team dives into the world of red meat and dairy exports, finding out how AHDB helps open doors to new markets and keep vital trade routes moving. With the Iran war in the spotlight, we also hear how business across the Middle East is being affected.There’s a shout-out to cereal and oilseed rape growers across the UK to take part in the annual Planting and Variety Survey, helping build an early picture of what this year’s harvest could look like.Plus, find out who’s been granted permission to drive a flock of sheep across a bridge in London.SOME USEFUL BITS (FROM AHDB & BEYOND)Exports | AHDBGlobal appetite for UK dairy and red meat sees exports hit record high of £4 billion | AHDBMiddle East | Latest News & Updates | BBC NewsAHDB Planting SurveyGET IN TOUCHCharlotte, Hannah and Producer Martin would love to hear what you think! Got feedback, stories, or ideas for future episodes? Drop them a message at agshow@ahdb.org.uk.Sign up to the AHDB Preference Centre so that you can:Easily update your preferences and contact informationGet information on the latest AHDB events, webinars, market insights and moreReceive important updates such as disease alerts

The AG Show is going full continental this week! We’re joined by a couple of our dairy farmers who’ve just landed back from an AHDB study tour in Denmark. They’ve come home buzzing with fresh ideas from one of the most forward‑thinking dairy industries out there… although it seems someone completely missed the memo about bringing back Danish pastries.We’re also digging into how farmers and broadcasters are leaning on AHDB to make sense of how the conflict in the Middle East is hitting agriculture and food production. There’s even a brand‑new weekly fertiliser price tracker to help keep everyone in the loop.And finally, did Hannah get grilled by her parents for daring to step into the kitchen wearing her wellies while farm‑sitting? You’ll have to listen in to find out…SOME USEFUL BITS (FROM AHDB & BEYOND)Dairy | AHDBSEGES InnovationMiddle East conflict: Impacts and implications for UK farmers | AHDBGB fertiliser prices | AHDBGET IN TOUCHCharlotte, Hannah and Producer Martin would love to hear what you think! Got feedback, stories, or ideas for future episodes? Drop them a message at agshow@ahdb.org.uk.Sign up to the AHDB Preference Centre so that you can:Easily update your preferences and contact informationGet information on the latest AHDB events, webinars, market insights and moreReceive important updates such as disease alerts

Beef and arable farmer Mark Jelly drops into The AG Show direct from the calving shed as he shares his experiences this spring. He talks us through the tech that’s helping him keep calf survival rates impressively high - all while trying not to get overshadowed by one particularly attention-seeking cow.We’re also diving into fungicide resistance with AHDB senior crop protection scientist Catherine Harries, who breaks it down for us using insights from Niab’s long-term monitoring.And finally… who’s been messing with the sacred pork pie? Someone’s swapped the pastry for bread - and we need to talk about it.SOME USEFUL BITS (FROM AHDB & BEYOND)Maternal Matters: breeding, calving and managing heifers | AHDBFeeding suckler cows and calves | AHDBResearch | NiabGET IN TOUCHCharlotte, Hannah and Producer Martin would love to hear what you think! Got feedback, stories, or ideas for future episodes? Drop them a message at agshow@ahdb.org.uk.Sign up to the AHDB Preference Centre so that you can:Easily update your preferences and contact informationGet information on the latest AHDB events, webinars, market insights and moreReceive important updates such as disease alerts

The AG Show is hanging out with Suffolk pork farmer Molly-Anne Gimson to hear how she transformed an old horse trailer into a super-cute mobile café. She’s a young entrepreneur with a seriously inspiring story - and she’s using her platform to help more people understand where their food actually comes from.We’re also diving into why 2025 was a standout year for UK dairy and red meat exports, with global demand smashing records at £4 billion. AHDB’s International Trade Development Director, Jonathan Eckley, joins us to break down what drove that success and where the next big growth opportunities might be.Oh, and don’t miss our update on what’s happening in the lamb market, too.** Please note this episode was recorded before the recent events in Iran and the Middle East **SOME USEFUL BITS (FROM AHDB & BEYOND)About | Pigs In...Global appetite for UK dairy and red meat sees exports hit record high of £4 billion | AHDBLamb market outlook | AHDBGET IN TOUCHCharlotte, Hannah and Producer Martin would love to hear what you think! Got feedback, stories, or ideas for future episodes? Drop them a message at agshow@ahdb.org.uk.Sign up to the AHDB Preference Centre so that you can:Easily update your preferences and contact informationGet information on the latest AHDB events, webinars, market insights and moreReceive important updates such as disease alerts

Ever wondered what happens to a sheep’s fleece after shearing? Turns out, it’s not just for jumpers. The AG Show team caught up with a farmer who’s breaking new ground by turning wool into ropes on a commercial scale - and get this, they’re apparently brilliant for harvesting seaweed. Who knew?They also dive into the latest push from AHDB to champion British pork. So don’t be surprised if you spot a new ad popping up during the break of the latest Ant & Dec show - we’re really going for it.And to top it off, there’s a rundown of the newly released beef market outlook, in case you want the inside line on what’s happening in the sector.SOME USEFUL BITSChoose Sustainable Rope: 100% NATURAL BRITISH WOOL PRODUCTSPork marketing campaign returns bigger than ever | AHDBBeef market outlook | AHDBTackling mental health in the farming community of HerefordshireGET IN TOUCHCharlotte, Hannah and Producer Martin would love to hear what you think! Got feedback, stories, or ideas for future episodes? Drop them a message at agshow@ahdb.org.uk.Sign up to the AHDB Preference Centre so that you can:Easily update your preferences and contact informationGet information on the latest AHDB events, webinars, market insights and moreReceive important updates such as disease alerts

The AG Show is going global this week, kicking things off with an absolutely wild story from a 2,000‑mile harvest adventure across the U.S.Eleanor Gilbert - you might know her as Berkshire Farm Girl - jumps on the mic with Hannah and Charlotte to share what it was really like travelling the Great Plains for six months. We’re talking eight states, 1,000 hours in a combine and helping to bring in a massive 130,000 acres of crops. And guess what? She’s already got her sights set on Australia next.We’re also hearing from Hattie McFadzean, an AHDB‑backed Nuffield Scholar, about her whirlwind study tour through five different countries… plus plenty more along the way.SOME USEFUL BITSBerkshire Farm Girl – Follow Me on my Journey educating the world on diverse farming practicesNuffield Farming Scholarships Trust | AHDBAgri Market Outlook | AHDBDairy market outlook | AHDBGET IN TOUCHCharlotte and Hannah would love to hear what you think! Got feedback, stories, or ideas for future episodes? Drop them a message at agshow@ahdb.org.uk.Sign up to the AHDB Preference Centre so that you can:Easily update your preferences and contact informationGet information on the latest AHDB events, webinars, market insights and moreReceive important updates such as disease alerts

The AG Show dives into how red meat and dairy are being pushed in the Let’s Eat Balanced campaign - and we take a closer look at whether all that marketing magic could actually give milk prices a boost.We’re also asking one of farming’s biggest questions: how on earth do you pass a farm on to the next generation? This episode kicks off the first of our two‑parter on the sometimes‑messy, always‑important world of succession planning.And finally… tissues at the ready. As we say goodbye to presenter Tom, we send him off with a proper brain‑bender: cattle genetics. Naturally, he’s calling in the F.I.E.L.D. Agents for backup - because let’s be honest, even the acronyms need decoding.SOME USEFUL BITSLet’s Eat Balanced marks five years of success supporting British farming | AHDBSuccession planning | AHDBEBVs and indexes for suckler herds | AHDBEnviroBeef | AHDBGET IN TOUCHCharlotte and Hannah would love to hear what you think! Got feedback, stories, or ideas for future episodes? Drop them a message at agshow@ahdb.org.uk.Sign up to the AHDB Preference Centre so that you can:Easily update your preferences and contact informationGet information on the latest AHDB events, webinars, market insights and moreReceive important updates such as disease alerts

As we roll into the new year, The AG Show is diving into the latest trends shaping how health‑conscious consumers are eating. From the rise of high‑protein and high‑fibre everything, to the buzz around weight‑loss jabs and supplements, AHDB’s consumer guru Vanessa Adamson and nutrition and health top bod Kate Arthur help us make sense of it all. They join Charlotte, Hannah and Tom to unpack what these shifts could mean for our plates -and our farmers.Plus, Farmer Tom is back! He’s giving us an update on his Farmer Time charity and how it’s reconnecting kids with the fields and farms where their food begins.SOME USEFUL BITSThe new consumer health revolution | AHDB2026 consumer health predictions | AHDBFarmer Time | Connecting Classrooms & FarmsGET IN TOUCHCharlotte, Hannah, and Tom would love to hear what you think! Got feedback, stories, or ideas for future episodes? Drop them a message at agshow@ahdb.org.uk.Sign up to the AHDB Preference Centre so that you can:Easily update your preferences and contact informationGet information on the latest AHDB events, webinars, market insights and moreReceive important updates such as disease alerts

Farmers are tough, no doubt about it - but the festive season can pile on extra stress and worries. That’s why The AG Show sat down with We Are Farming Minds, a brilliant charity working to smash the stigma around mental health in farming.Plus, Tom’s back from the Gira Meat Club conference in Geneva and he’s spilling the beans on what he learned with the team.And if you’ve ever wondered just how chaotic things get behind the mic, producer Martin’s got you covered with a peek at the outtakes and bloopers. Spoiler: it’s not exactly professional…SOME USEFUL BITSSupport for farmers | AHDBTackling mental health in the farming community of HerefordshireStrategic expertise in the meat & livestock industryGET IN TOUCHCharlotte, Hannah, and Tom would love to hear what you think! Got feedback, stories, or ideas for future episodes? Drop them a message at agshow@ahdb.org.uk.Sign up to the AHDB Preference Centre so that you can:Easily update your preferences and contact informationGet information on the latest AHDB events, webinars, market insights and moreReceive important updates such as disease alerts

The AG Show team are hanging out with some of their AHDB colleagues in this episode, starting with environment guru Rachael Madeley-Davies, fresh back from COP30 in Brazil. Rachael’s big message? Farmers aren’t just part of the conversation on climate change - they’re absolutely key to it.Then things get a little techy as Charlotte Forkes-Rees and Hannah Clarke strap on VR headsets to take a virtual walk through a pig abattoir. Yep, you read that right - VR meets farming!And finally, we catch up with Zanita Markham to find out what earned her the prestigious Chris Brant Award at the National Pig Awards. Spoiler: it’s because she's ace (though we are biased)!Some useful bits from the episode:Blog: Why COP30 showed farmers’ views matter | AHDBZanita Markham wins Chris Brant Award | AHDBGET IN TOUCHCharlotte, Hannah, and Tom would love to hear what you think! Got feedback, stories, or ideas for future episodes? Drop them a message at agshow@ahdb.org.uk.Sign up to the AHDB Preference Centre so that you can:Easily update your preferences and contact informationGet information on the latest AHDB events, webinars, market insights and moreReceive important updates such as disease alerts

Farmer Tom (AKA Tom Martin) joins The AG Show's Tom Spencer before taking the stage at AHDB’s Big Scottish Crops Conference. They’re chatting all things soil health, mental health and the AI tools Tom’s using to level up his farm game.Meanwhile, Charlotte Forkes-Rees and Hannah Clarke dive into red meat and dairy, asking the big question: what wins with shoppers - value or convenience?Plus, we’ve got the latest farming headlines and another head-scratching term decoded in F.I.E.L.D. agents.Some useful bits from this episode:The Big Scottish Crops Conference | AHDBPremium products boost demand for cheese and yogurt | AHDBGET IN TOUCHCharlotte, Hannah, and Tom would love to hear what you think! Got feedback, stories, or ideas for future episodes? Drop them a message at agshow@ahdb.org.uk.Sign up to the AHDB Preference Centre so that you can:Easily update your preferences and contact informationGet information on the latest AHDB events, webinars, market insights and moreReceive important updates such as disease alerts

Join Charlotte Forkes-Rees, Hannah Clarke and Tom Spencer as they take a deep dive into a recent AHDB report that found British consumer trust in farmers has reached a record high.The trio also catch up with Lancashire farmer Eden Hill, who understands the importance of that trust and combined with the power of social media is successfully selling her meat boxes.And our F.I.E.L.D. agents begin their quest to jargon bust. No farming acronym is safe (even ours).Some useful bits from the episode:Consumer trust in British agriculture and farmers reaches record high | AHDBLancashire Lamb Boxes | Our Story — Lancashire Lamb BoxesGET IN TOUCHCharlotte, Hannah, and Tom would love to hear what you think! Got feedback, stories, or ideas for future episodes? Drop them a message at agshow@ahdb.org.uk.Sign up to the AHDB Preference Centre so that you can:Easily update your preferences and contact informationGet information on the latest AHDB events, webinars, market insights and moreReceive important updates such as disease alerts