Amata World Podcast

In this episode of the Amata World Podcast, hosts Ana and Bryan interview Daniel Simon, founder of OffChain London, about his journey in crypto space. Daniel shares his early experiences with Bitcoin, his investment strategies, and his insights on the future of Web3. He discusses the importance of community, the challenges of investing in crypto projects, and his predictions for the market, including the rise of decentralized exchanges and privacy coins. Daniel also touches on the regulatory landscape and the potential impact of government policies on the crypto industry. Key takeaways:Community is crucial for the success of crypto projects, but a strong team and execution are equally important.Investing in crypto is highly risky, with the potential for both significant gains and losses.Decentralised exchanges (DEXs) and privacy coins like Monero are poised to become increasingly important as regulations tighten on centralised exchanges.Government policies and regulations can significantly impact the crypto industry, influencing investment decisions and market trends.Tokenisation, especially in the lending world, holds promise for making assets more liquid and creating new financial opportunities.You can connect to Daniel:LinkedIn: https://www.linkedin.com/in/daniel-simon-86534a1a5/X: https://x.com/SpiritualCrypt1To find out more about OffChain Global:Website: https://offchain.social/LinkedIn: https://www.linkedin.com/company/offchain/Global Telegram group: https://t.me/+nPwJg9ZKKUhiNmU1X: https://twitter.com/offchainglobalOC Podcast: https://anchor.fm/offchaininsidersinsightFollow us:LinkedIn: https://www.linkedin.com/company/amata-world-podcast/Instagram: https://www.instagram.com/amataworldpodcast/TikTok: https://www.tiktok.com/@amataworldpodcastX: https://x.com/amataworldpod

In this episode of the Amata World podcast for the XR week, we speak with Dr Maruša Levstek, a social scientist working at the intersection of the creative industries, technologies, and impact. She was an audience researcher at StoryFutures, where she focused on researching XR. She is currently a UX researcher at CoSTAR Network National Lab / StoryFutures, a Story Associate at AKO Storytelling Institute at UAL, and also a member of the Environmental Sustainability Working Group, part of Innovate UK Immersive Tech Network. Her research primarily focuses on storytelling and XR, and how the two intersect and lead to social impact. Here she shares her experience of working with prominent XR projects, such as the BBC/Factory42 Green Planet AR Experience and the Keeper of Paintings with the National Gallery and Arcade, and the key lessons she’s learned to create meaningful XR experiences. We also hear what her outlook is for the XR industry, as well as advice for people getting into the field.Each week we are releasing an episode in the field of either Metaverse/Gaming, Web3/Crypto/Blockchain, AI or XR. In case we have an extra Tuesday in a month, we have a guest from the Creative industries. Tune in, there are more amazing guests and stories to come up in the future.You can connect to Maruša on:LinkedIn: https://www.linkedin.com/in/marusalevstek/Follow us:LinkedIn: https://www.linkedin.com/company/amata-world-podcast/Instagram: https://www.instagram.com/amataworldpodcast/TikTok: https://www.tiktok.com/@amataworldpodcastX: https://x.com/amataworldpod

In this episode of the Amata World podcast we speak with James Zaki, a Developer Relations Engineer at Aztec and host of London's weekly Web3 workshops. James shares his journey into Web3, starting with a recommendation from a choir member and leading to his passion for Ethereum's potential for evolution and programmability. The discussion covers the current state of Web3, comparing it to past tech hype cycles like AI, and emphasizes the importance of managing expectations. James provides advice for those interested in entering the Web3 industry, suggesting they explore applications within their own domains and stay curious about the technology. The conversation also touches on the significance of decentralization, the role of zero-knowledge proofs, and the potential for Web3 to empower individuals with control over their data. James highlights the recent upgrade with spectra and smart accounts, which will improve UX and make the integration of the tech easier. He also teases upcoming events in London and shares his contact information for those interested in learning more.Each week we are releasing an episode in the field of either Metaverse/Gaming, Web3/Crypto/Blockchain, AI or XR. In case we have an extra Tuesday in a month, we have a guest from the Creative industries. Tune in, there are more amazing guests and stories to come up in the future.You can connect to James on:LinkedIn: https://www.linkedin.com/in/jameszaki/X: https://x.com/james_zakiGithub: https://github.com/jzakiTo find out more about his Web3 workshops check out:https://events.humanitix.com/tours/weekly-web3-workshops

In this episode of the Amata World podcast, Matt Cartmell, Chief Executive of Music Technology UK, shares his journey from PR to music journalism to leading a trade association for music tech companies. He discusses the broad scope of music technology, including production tools, distribution, fan engagement, and the impact of AI. At Music Technology UK, they’re creating a thriving community where technology and music converge to drive innovation and growth. In this episode, Matt emphasizes the importance of community and collaboration in driving innovation and working towards recognition of the UK remains a global leader in music tech. He also addresses the challenges and opportunities presented by AI in the music industry, advocating for balanced discussions and fair compensation for artists. The episode highlights MTUK's initiatives, such as events, partnerships, and programs to support female founders, and encourages listeners to get involved in shaping the future of music technology.Key takeaways:Music technology encompasses a wide range of tools and technologies, from music creation and production to distribution, fan engagement, and immersive experiences.AI is revolutionizing the music industry, offering opportunities for democratization and innovation, but also raising concerns about copyright and fair compensation for artists.Collaboration and community are essential for driving innovation and growth in the music tech sector, bringing together startups, scale-ups, investors, and artists.Music Tech UK aims to be a hub for the music tech ecosystem, fostering partnerships, providing resources, and advocating for the UK as a global leader in music tech innovation.Each week we are releasing an episode in the field of either Metaverse/Gaming, Web3/Crypto/Blockchain, AI or XR. In case we have an extra Tuesday in a month, we have a guest from the Creative industries. Tune in, there are more amazing guests and stories to come up in the future. To connect to Matt:LinkedIn: https://www.linkedin.com/in/matt-cartmell-31a8b09/Bluesky: https://bsky.app/profile/mattcartmell.bsky.socialTo find out more about Music Technology UK:Website: https://musictechnology.uk/LinkedIn: https://www.linkedin.com/company/music-technology-uk/Follow us:LinkedIn: https://www.linkedin.com/company/amata-world-podcast/Instagram: https://www.instagram.com/amataworldpodcast/TikTok: https://www.tiktok.com/@amataworldpodcastTwitter: https://x.com/amataworldpod

For our next video episode on our podcast for the AI week we chose Arzu Celik, the founder of Azul Creative MDS, a multidisciplinary design studio founded in London in 2021. The studio develops innovative ideas for a future where creativity converges with technology, opportunity, and sustainability. Azul Creative Mds empowers individual creatives, businesses, and companies with creativity by integrating AI and emerging technologies through tailored training, consultancy, content, and design solutions.In this episode, we discuss her background in landscape architecture and game design, leading to her current work in generative AI. As well, we discuss her experiences with commercial AI projects, and her current work training primary school children to use AI creatively. Arzu also addresses the challenges and ethical considerations of AI adoption, particularly for small businesses, and offers advice to creatives looking to enter the field. She expresses optimism about the future of AI and its potential to address global issues like climate change, emphasizing the importance of ethical use and positive training data.Each week we are releasing an episode in the field of either Metaverse/Gaming, Web3/Crypto/Blockchain, AI or XR. In case we have an extra Tuesday in a month, we have a guest from the Creative industries. Tune in, there are more amazing guests and stories to come up in the future.To connect to Arzu:Website: https://arzucelik.myportfolio.com/LinkedIn: https://www.linkedin.com/in/arz4/Twitter/X: https://x.com/cElk_ArzuMedium: https://medium.com/@arzucelik-acmYoutube: https://www.youtube.com/@arzucelkTo find out more about Azul Creative MDS:Website: https://azulcreativemds.co.uk/LinkedIn: https://www.linkedin.com/company/azul-creative-mds/Instagram: https://www.instagram.com/azul_creative_mdsTikTok: https://www.tiktok.com/@azulcreativemdsTwitter/X: https://x.com/azulcreativemdsYoutube: https://www.youtube.com/@AzulCreativeAIFollow us:LinkedIn: https://www.linkedin.com/company/amata-world-podcast/Instagram: https://www.instagram.com/amataworldpodcast/TikTok: https://www.tiktok.com/@amataworldpodcastTwitter: https://x.com/amataworldpod

For our new video episode on our podcast for the Gaming week we chose Kate Edwards, CEO, Principal Consultant & Geographer at Geogrify LLC and Chief Experience Officer & Cofounder at SetJetters. Kate has a background as a geographer, writer, and content culturalization strategist, better known for her 32+ years of culturalization work of video games. She spent 13 years as a geographer working in various roles at Microsoft, creating the Geopolitical Strategy team and implementing company-wide policies and processes to evaluate and manage geopolitical and cultural content issues across all the company's software products - including games. After leaving Microsoft, she founded her consulting firm Geogrify which focuses on content culturalization and strategy, primarily for the video game industry. She was listed as one of "The 10 Most Powerful Women In Gaming" in 2013 by Fortune, and in 2014 she was named as one of the video games industry's six "People of the Year". In 2021, she was inducted into the Women in Games Hall of Fame.In this episode, we discuss Kate’s background, her path of forging a unique position for herself in the game industry, as well as covering her hopes and predictions for the future of gaming and her own projects.Each week we are releasing an episode in the field of either Metaverse/Gaming, Web3/Crypto/Blockchain, AI or XR. In case we have an extra Tuesday in a month, we have a guest from the Creative industries. Tune in, there are more amazing guests and stories to come up in the future.To connect to Kate:Wikipedia: https://en.wikipedia.org/wiki/Kate_EdwardsLinkedIn: https://www.linkedin.com/in/geogrify/Twitter/X: https://x.com/geogrifyFacebook: https://www.facebook.com/valkyrie.kate/To find out more about SetJetters:Website: https://setjetters.com/LinkedIn: https://www.linkedin.com/company/setjetters-inc/Instagram: https://www.instagram.com/setjetters/Facebook: https://www.facebook.com/setjettersappYoutube: https://www.youtube.com/channel/UC9bgnIt5wCTb_4toax9rSfQTwitter/X: https://x.com/setjettersappFollow us:LinkedIn: https://www.linkedin.com/company/amata-world-podcast/Instagram: https://www.instagram.com/amataworldpodcast/TikTok: https://www.tiktok.com/@amataworldpodcastTwitter: https://x.com/amataworldpod

For our first AI themed video episode on our podcast we chose Paolo Santanicchia, a seasoned meta ads specialist with deep expertise in psychology-based advertising. Since 2017, he has helped ecommerce brands, professionals, and public figures optimize their advertising budget through ads that emotionally connect with audiences. By 2024, he had managed over $7M in ad spend, including notable campaigns for figures like Italian politician Elly Schlein. Paolo collaborates with clients across Italy, the Netherlands, France, the UK, and the USA, personally managing their advertising budget to ensure each collaboration achieves its full potential.In this episode, we discuss Paolo’s background, his experience with MetaAds, ChatGPT and marketing, as well as covering his hopes and predictions for the future of AI in marketing and his own projects.Each week we are releasing an episode in the field of either Metaverse/Gaming, Web3/Crypto/Blockchain, AI or XR. In case we have an extra Tuesday in a month, we have a guest from the Creative industries. Tune in, there are more amazing guests and stories to come up in the future.To connect to Paolo:Website: https://paolosantanicchia.com/Spotify: https://creators.spotify.com/pod/show/paoloadsFacebook: https://www.facebook.com/paolo.santanicchia.adsInstagram: https://www.instagram.com/paolo.santanicchia/LinkedIn: https://www.linkedin.com/in/paolosantanicchia/Youtube: https://www.youtube.com/@paoloadsFollow us:LinkedIn: https://www.linkedin.com/company/amata-world-podcast/Instagram: https://www.instagram.com/amataworldpodcast/TikTok: https://www.tiktok.com/@amataworldpodcastTwitter: https://x.com/amataworldpod