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Episode # 432: Why Your Brain Misses the Obvious | Dr. Paul Atchley
Jun 15, 2026
Unknown duration
Episode # 431: From Navy SEAL to CEO - Clay Tippins on Leadership, Business, and Winning
Jun 15, 2026
Unknown duration
Episode #430: Mission Shift - From Special Operations Aviation to Training Armed Citizens
Apr 4, 2026
1h 24m 06s
Episode #429: Data Doesn't Lie: What Real Gunfights Actually Look Like - with John Hearn
Mar 25, 2026
1h 25m 41s
Episode #428: Terror Close to Home: Lessons from the Old Dominion Attack
Mar 21, 2026
1h 35m 18s
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| Date | Episode | Topics | Guests | Brands | Places | Keywords | Sponsor | Length | |
|---|---|---|---|---|---|---|---|---|---|
| 6/15/26 | ![]() Episode # 432: Why Your Brain Misses the Obvious | Dr. Paul Atchley | What if one of the greatest threats to your safety isn't a lack of awareness—but the false belief that you're paying attention? In this episode of the American Warrior Show, Rich Brown sits down with cognitive scientist Dr. Paul Atchley to explore the science of attention, perception, and human performance. For decades, Dr. Atchley has studied how people process information, how distraction impacts performance, and why our brains often fail to detect important details even when they appear to be in plain sight. His work has influenced conversations surrounding driving safety, human attention, decision-making, and risk assessment. Dr. Atchley has been conducting research and teaching about cognitive factors related to hazard perception and inattention for over 30 years. He is currently on faculty at the University of South Florida. Dr. Atchley received his Ph.D. from the University of California, Riverside in 1996 and completed postdoctoral training at the Beckman Institute at the University of Illinois in 1998. Dr. Atchley has published numerous peer-reviewed articles and chapters on issues of vision and attention. He has also received awards for his research, teaching, service and student advising. Dr. Atchley's work has been highlighted by national and international press such as the BBC, NPR, and the New York Times. During this conversation, Rich and Dr. Atchley discuss: • The science of situational awareness • Why people miss obvious threats and critical information • Attention, distraction, and performance under stress • Human perception and its limitations • Decision-making in dynamic environments • What instructors, law enforcement officers, and armed citizens can learn from cognitive science • Practical ways to improve awareness and performance Whether you're a competitor, instructor, law enforcement officer, military professional, or armed citizen, this episode provides valuable insights into how your brain works - and how understanding those limitations can make you safer and more effective. Enjoy the show. | — | ||||||
| 6/15/26 | ![]() Episode # 431: From Navy SEAL to CEO - Clay Tippins on Leadership, Business, and Winning | Episode # 431: From Navy SEAL to CEO - Clay Tippins on Leadership, Business, and Winning Today's guest is Clay Tippins. Clay is a former Navy SEAL officer, entrepreneur, business executive, and CEO of Vigilant Gear Holdings, the parent company of Primary Weapons Systems and Lone Wolf Arms. His career has taken him from military service and combat deployments to the executive suites of major corporations and ultimately into building and leading companies of his own. In this conversation, Rich Brown sits down with Clay to discuss leadership, entrepreneurship, building high-performance teams, lessons learned in combat, and the mindset required to succeed when the stakes are high. Whether you're a business owner, military veteran, leader, competitor, or simply someone committed to becoming better every day, you're going to find tremendous value in this conversation. Websites: https://primaryweapons.com/about-us https://lonewolfdist.com/ | — | ||||||
| 4/4/26 | ![]() Episode #430: Mission Shift - From Special Operations Aviation to Training Armed Citizens✨ | transitioning from military to firearms trainingeffective instruction+4 | Rich BrownGavin Glasenapp | Delta Defense160th SOAR+1 | — | firearms trainingmilitary transition+5 | Tip Top K9 Training | 1h 24m 06s | |
| 3/25/26 | ![]() Episode #429: Data Doesn't Lie: What Real Gunfights Actually Look Like - with John Hearn✨ | defensive gunfightstraining methods+4 | John Hearn | Two Pillars Training | — | gunfightstraining+5 | Werkz holsters | 1h 25m 41s | |
| 3/21/26 | ![]() Episode #428: Terror Close to Home: Lessons from the Old Dominion Attack✨ | terrorismsecurity+3 | Simon Golob | — | Old Dominion | terrorist attackOld Dominion+3 | Tip Top K9 Training | 1h 35m 18s | |
| 2/22/26 | ![]() Episode #427: DevGru Operator Bill Rapier: Shooting Mastery, Training Discipline, and Elite Teamwork✨ | shooting masterytraining discipline+4 | Bill Rapier | Naval Special Warfare Development Group | — | shootingteam performance+6 | Seeklander Edition Holster | 1h 39m 32s | |
| 2/3/26 | ![]() Episode #426: Hacked, Tracked, and Targeted - Cybersecurity in the Age of AI with Andrew Frisbie✨ | cybersecurityartificial intelligence+4 | Andrew Frisbie | — | — | cybersecurityAI+5 | Werkz Holsters | 1h 11m 52s | |
| 2/3/26 | ![]() Episode #425: When Normal People Do the Unthinkable: Milgram, Ordinary Men, and You✨ | obedienceauthority+4 | TC Fuller | — | — | obedienceauthority+5 | Precision Holsters | 1h 33m 45s | |
| 1/11/26 | ![]() Episode #424: The Savage Reality of Readiness - Rich Brown with Walt Settlemyre✨ | readinessself-defense+4 | Rich BrownWalt Settlemyre | The Distinguished Savage Podcast | — | readinessself-defense+5 | Tip Top K9 Training | 1h 30m 13s | |
| 12/12/25 | ![]() Episode #423: The Armed Citizen's Reality Check (Bill Rapier, Ret. Navy SEAL)✨ | self-defensereal-world training+4 | Bill Rapier | AMTAC ShootingSEAL Team 3+1 | — | self-defenseNavy SEAL+4 | Werks Holsters | 2h 06m 46s | |
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| 12/9/25 | ![]() Episode #422: Gavin Glasenapp: From Special Operations Aviation to Defender Development✨ | Special OperationsDefender Development+3 | Gavin Glasenapp | Delta DefenseU.S. Concealed Carry Association | — | Gavin GlasenappSpecial Operations+5 | Precision Holstersholiday specials | 1h 36m 57s | |
| 11/14/25 | ![]() Episode #421: Competent and Dangerous: The Modern Protector's Blueprint with Justin Carrol✨ | personal protectionpreparedness+4 | Justin Carroll | Competent and Dangerous | U.S. | protectiontraining+5 | Werkz Light Bearing Holsters | 1h 25m 22s | |
| 10/25/25 | ![]() Episode #420: From Crisis to Command: Michael McNamara on Post-Traumatic Winning, Purpose & Performance | Show Featured Sponsor: The Precision Holsters Vanquish! Learn more: Precision Holsters and use code "seekAWS" for a discount. On today's episode of the American Warrior Show, Rich Brown is joined by Michael "Mac" McNamara, founder of Post-Traumatic Winning and ALL MARINE RADIO. Mac's story spans finance, combat, leadership, and a lifelong mission to help others thrive after trauma. About Michael McNamara: Began his career at Merrill Lynch in Los Angeles, first as a bookkeeper and later as an account executive. Enlisted in the U.S. Marine Corps, later commissioned as a 2nd Lieutenant in December 1983. Served in multiple assignments, including: 1st Battalion, 5th Marine Regiment 1st Light Armored Infantry Battalion Marine Detachment, USS Ranger CV-61 The Basic School 3rd Light Armored Infantry Battalion Left active duty in 1994 after more than a decade of service. Post-Service Career & Return to Duty: Became Director of Sports for Special Olympics North Dakota in 1998. Launched his broadcasting career in 2000 as host of MacTalk, earning the National Association of Broadcasters Marconi Award (2007) for Small Market Personality of the Year. Returned to active duty in 2004, promoted to Major, and deployed to Ramadi, Iraq, with the 1st Marine Division. Mobilized again in 2006 for duty in Fallujah, Iraq, with the 5th Marine Regiment, while simultaneously serving on the Grand Forks City Council. Deployed once more in 2010 with the 1st Marine Regiment to Helmand Province, Afghanistan, serving until his retirement in 2015. Post-Traumatic Winning & Advocacy: Founded The Post-Traumatic Winning Company, LLC and launched ALL MARINE RADIO, an online platform promoting mental fitness and reducing veteran suicide. Began presenting Post-Traumatic Winning in 2019, first at Camp Lejeune, NC. The presentation has since reached audiences across the U.S., Japan, Hawaii, Alaska, and Europe, impacting organizations of over 10,000 members with measurable results in combating destructive behaviors and suicide. Launched the Post-Traumatic Winning Weekly Seminar series in January 2021, expanding the program's reach and dialogue. Published his first book in March 2025, From Trauma to Joy: Life-Changing Lessons That Fellow U.S. Marines Taught Me After Traumatic Events Occurred in My Life — designed to share these universal lessons with a wider audience. In This Episode: How trauma can become a source of growth, not defeat. The creation and impact of Post-Traumatic Winning. Lessons learned from leading Marines and civilians through crisis. Building mental fitness and resilience in the face of adversity. | — | ||||||
| 10/17/25 | ![]() Episode #419: Protecting the Sacred: A Conversation with Tommy Sapp | 🎙 Episode Title: Protecting the Sacred: A Conversation with Tommy Sapp of Protect His House Description: Rich sits down with Tommy Sapp, founder of Protect His House, to explore the realities of church safety and what it truly means to defend faith in uncertain times. From threat assessment to team building, Tommy shares hard-earned lessons from his background in law enforcement and ministry leadership—offering insight that every protector can apply, both in and out of the sanctuary. Tommy Sapp has spent over 15 years in law enforcement, serving in roles ranging from detective to patrol sergeant. He went on to lead as Commander of a regional SWAT team for four years, overseeing hundreds of successful missions and directing high-stakes operations. Tommy also managed a multi-agency drug task force and worked extensively in schools, where he helped design active shooter response procedures and trained School Resource Deputies to respond effectively under pressure. Today, Tommy is the founder of Protect His House, an organization dedicated to equipping churches and ministries to safeguard their congregations. For nearly a decade, he has trained thousands of church leaders and safety team members across the country, combining tactical expertise with a heart for ministry. His mission is clear: to empower churches to protect their people while staying focused on their greater calling. In This Episode: The story behind Protect His House and Tommy's mission to safeguard places of worship Common security gaps most churches overlook—and how to fix them Training principles every safety team should adopt before a crisis happens Balancing vigilance with faith: protecting without fear Real-world lessons from law enforcement applied to ministry environments How to build a "Protector Culture" within your congregation Why You Should Listen: This episode shines a light on a topic that's often ignored until it's too late. Whether you're a church leader, member of a safety ministry, or someone who simply believes in standing ready to defend what matters most, this conversation delivers wisdom you can act on immediately. Tommy's website is www.phhtraining.com Tommy's email is tommy.sapp@phhtraining.com | — | ||||||
| 9/30/25 | ![]() Episode #418: Under Digital Siege: Cyber Threats Facing America with Andrew Frisbie | Show Featured Sponsor: Precision Holsters:These guys have a lifetime, no questioned asked 100% guarantee. They are makers of high-quality holsters, belts, and magazine pouches. Visit them at: Precision Holsters and use code "seekAWS" for a discount. In this episode of the American Warrior Show, Rich Brown is joined by Andrew Frisbie (Practical Cyber Defense) to dig into the threats America faces in cyberspace—and how we must respond. 🔐 What we'll explore: The evolving landscape: how state and non-state cyber actors are targeting critical infrastructure, elections, financial systems, and private citizens The intersection between cyber threats and personal / national security Real-world incidents that should terrify us—and what they teach us How public, private, and individual defenders must step up: strategies, technologies, and mindsets What every citizen and warrior should know to protect themselves, their families, and their communities This conversation isn't just about firewalls and data—it's about the survival of systems, institutions, and freedoms we often take for granted. Join us as we break it down, make it real, and plan how to fight back. | — | ||||||
| 9/30/25 | ![]() Episode #417: From Assassination to Action: Protecting Yourself in a Fractured Nation | Feature Sponsor: Werkz Holsters: "Dark times call for light-bearing holsters" Werkz owner Shan Hemphill has been on numerous episodes of the American Warrior Show. Shop his excellent Low Light Holsters here. On this special episode of the American Warrior Show, Mike Seeklander and Rich Brown, joined by Simon "SLG" Golob, take a hard look at the assassination of Charlie Kirk—and what it means for those who refuse to compromise their values. Inside you'll hear: Why parts of society openly hate conservative voices The real threat of politically motivated violence How to prepare and protect yourself in chaotic times Self-defense strategies to safeguard your family and community We aren't here to sensationalize—we're here to prepare you. In a divided America, protectors must stay sharp, stay trained, and stay ready. | — | ||||||
| 9/13/25 | ![]() Episode #416: Cecil Burch on Ground Survival, Assassinations, and National Security | Show Featured Sponsor: High Risk Environment Course In this wide-ranging episode of the American Warrior Show, Rich Brown is joined by Cecil Burch—Brazilian Jiu-Jitsu black belt and expert in weaponized ground grappling. Together they explore not only the realities of surviving on the ground in a weapons-based environment, but also the bigger picture threats shaping our world today. Topics include: The principles of ground survival when weapons are in play Why assassinations like that of Charlie Kirk shock and destabilize a nation What the recent train attack reveals about vulnerabilities in our infrastructure How individuals can prepare mentally, physically, and tactically for turbulent times This conversation bridges the gap between technical skill on the mat and the broader issues of violence, resilience, and national security that every protector must understand. Whether you're a martial artist, armed citizen, or tactical professional, this conversation will reshape how you think about fighting where most don't want to be—the ground. Cecil Burch began training in Brazilian Jiu-jitsu in 1989 and is currently a 3rd degree black belt. Cecil Burch has been a Martial Artist and Shooter for over forty years. He has studied many different arts and has held numerous teaching credentials in several of them. Cecil has travels extensively conducting seminars across the U.S. as well as internationally. He has been a featured presenter at many tactical/defense-oriented conferences and has worked extensively with Law Enforcement officers, Federal Air Marshals, military special operation troops, and private citizens. | — | ||||||
| 9/13/25 | ![]() Episode #415: The DAD BODD: Next-Gen Training Timers with Taylor of Defenders and Disciples | Show Feature Sponsor: Precision Holsters VANQUISH AIWB Get your Challenge Coin! https://train.americanwarriorsociety.com/home HREC: https://shooting-performance.coursestorm.com/.../warrior... On this episode of the American Warrior Show, Rich Brown sits down with Taylor of Defenders and Disciples to discuss an innovative new training tool—the DAD BODD. Unlike traditional PACT-style timers that rely solely on audio response, the DAD BODD integrates a laser indicator system with precise timing functions to give shooters real-time, visual feedback on the range. We dive into: How the DAD BODD improves on conventional shot timers The benefits of visual + audio cues for training under pressure Practical applications for defensive shooters, competitors, and instructors Where this tool fits in the future of firearms training If you're serious about sharpening your performance and want to see what's next in training technology, this episode is a must-listen. Taylor was an Infantry Marine assigned to Security forces where he was a member of the CQB Recapture Tactics Team (RTT). After the Marines Taylor went to school and got a B.S. in Mechanical Engineering. Then he did what all engineers do, he became a Cop? Taylor is now the founder of Defenders and Disciples. Defenders and Disciples: https://defendersanddisciples.com/ DAD BODD: https://shop.defendersanddisciples.com/.../dadbodd-vip... | — | ||||||
| 9/4/25 | ![]() Episode #414: AI on Self-Defense? Retired FBI Dr. T.C. Fuller Weighs In | Show Featured Sponsor: Werkz Holsters - "Dark times call for light-bearing holsters" Werkz owner Shan Hemphill has been on numerous episodes of the American Warrior Show. Shop his excellent Low Light Holsters here. On this episode of the American Warrior Show, Rich Brown sits down with Dr. T.C. Fuller, retired FBI Special Agent, firearms instructor, and deep thinker on the intersection of technology and human behavior. Together, they explore a bold question: What happens when we ask artificial intelligence about self-defense? In this conversation you'll hear: The surprising answers AI gives when asked about defending yourself Where technology aligns (and clashes) with real-world experience Insights from Dr. Fuller's decades in federal law enforcement and training What this means for armed citizens, competitors, and protectors in the AI age Whether you're curious about the future of self-defense, skeptical of AI, or just want to hear a seasoned expert break down myths and realities, this episode will challenge how you think about both machines and mindset. The T.C. Fuller Series: Painting Over Rust and No Safe Alternative. Two fantastic Books written by our very own T.C. Fuller, retired FBI agent T.C.'s Books: Painting Over Rust and No Safe Alternative (winner of a 2023 Best Indie Book Award) | — | ||||||
| 9/1/25 | ![]() Episode #413: From Trauma to Trust - Veterans and Horses at Warrior Ranch | Episode # 413: From Trauma to Trust: Veterans and Horses at Warrior Ranch In this episode of The American Warrior Show, host Rich Brown invites Eileen Shanahan, Founder and President of the Warrior Ranch Foundation, which brings veterans, first responders, and horses together for healing and hope. Shanahan shares what inspired the foundation—blending her lifelong love of horses, her deep respect for service members, and her extensive background in natural horsemanship and media production. Together, they discuss: How equine-assisted therapy builds trust, mindfulness, and emotional resilience in trauma-affected individuals.Fox News+10Newsday+10Guidestar+10Fox News+10Northforker+10The Suffolk Times+10warriorranchfoundation.orgFox News+1 The dual mission—rehabilitating horses, granting them second chances, while providing veterans and first responders with purposeful healing environments.RiverheadLOCAL The creation and impact of Warrior: A Battle Against Trauma, a documentary exploring real stories of recovery and trust.RiverheadLOCAL The ranch's expansion into suicide-prevention training for caregivers and first responders through ASIST courses.The Suffolk Times Here is a link for our Annual Benefit - https://bit.ly/WRFBenefit2025 Our website www.warriorranchfoundation.org Below are some links to videos that will show folks what we are about https://vimeo.com/1057661748 - :30 promo for "Warrior - A Battle Against Trauma: Learning to Love and Trust Again" https://vimeo.com/1015943779 - Our Ranch - 3 minutes https://vimeo.com/869111626 - Inner Cowboy - 3 minutes https://vimeo.com/925922868 - Make 22 Zero Again - :30 seconds Join us for an honest, moving conversation on the power of partnership, both equine and human, to rebuild confidence and resilience. | — | ||||||
| 8/29/25 | ![]() Episode #412: Navigating Non-Permissive Carry: Legal & Practical Insights with T.C. Fuller | In this episode of The American Warrior Show, host Rich Brown welcomes retired FBI Special Agent Dr. T.C. Fuller— decorated Army veteran, elite firearms instructor, award-winning author, and former Quantico instructor. He's the brains behind acclaimed books like Painting Over Rust: Stories From a 20 Year Odyssey in the FBI, No Safe Alternative: Improving How We Teach Cops to Kill, and his recently released memoir Empathy for the Devil: Interrogating Terrorists in Guantanamo Bay. Together, Rich and Fuller tackle the complex world of carrying in non-permissive environments—such as private businesses that prohibit firearms even when the law allows carry. From this rich body of experience, Fuller will guide listeners through: The fine line between legal rights and policy obligations Tactical considerations for navigating "gray zones" safely Maintaining readiness when faced with carry bans or unclear signage The mindset, responsibility, and proper response when laws and policies diverge Whether you're a legally armed citizen or a firearms professional, this episode delivers practical wisdom—not hypothetical discussion—from a seasoned agent's real-world experiences. T.C.'s Website: https://www.thehorusgroup.net/ T.C.'s recent article: https://americanwarriorsociety.com/may-you-live-in.../ | — | ||||||
| 8/21/25 | ![]() Episode #411: Handguns Demystified - Simon Golob on What Really Matters | Featured Show Sponsor: Tip Top k9 Training (Frachise Opportunity) In this episode of the American Warrior Show, my business partner Rich Brown sits down once again with Simon Golob—better known as SLG. A retired law enforcement officer with decades of experience, Simon brings his deep knowledge of firearms, training, and performance to the topic of handgun selection. Whether you're a new gun owner or a seasoned shooter looking for your next carry pistol, this conversation cuts through the noise and focuses on what really matters. From reliability and fit, to training considerations and mindset, you'll walk away with a clearer understanding of how to choose the handgun that works for you. In this episode, we cover: The most important factors when choosing a handgun for concealed carry, duty, or competition. How to balance reliability, ergonomics, and performance. Common mistakes shooters make when picking their first handgun. Why training needs to influence your handgun choice. Insights from decades of law enforcement and competitive shooting. Practical advice for armed citizens, law enforcement officers, and competitors alike. Whether you're brand new to firearms or rethinking your everyday carry, this episode will sharpen your decision-making process and help you select the right handgun with confidence. | — | ||||||
| 8/19/25 | ![]() Episode #410: John Marques on Holster Design, Innovation & Carry Confidence | On this episode of the American Warrior Show, we sit down with John Marques, the founder of Precision Holsters in California. Known for their innovative holster systems trusted by both competitors and concealed carriers, Precision Holsters has built a reputation on quality, performance, and relentless attention to detail. John shares the story behind Precision Holsters, how his background and experience shaped the company, and the principles that guide his designs. We dig into the evolution of holsters in both the law enforcement and civilian carry worlds, what makes a holster truly effective, and how the right gear can build confidence and performance on the range and in daily carry. Whether you're a competitive shooter, law enforcement professional, or armed citizen looking for reliable gear, this conversation will give you an inside look at what it takes to design equipment that stands up to real-world demands. In this episode, you'll learn: How Precision Holsters started and what sets them apart Key principles of holster design for comfort, speed, and concealment Lessons from competition shooting that apply to everyday carry The mindset John brings to building gear that protects lives | — | ||||||
| 8/19/25 | ![]() Episode #409: Training Meets Competition: The Southeast Law Enforcement Handgun Classic | On this episode of the American Warrior Show, I sit down with Andrew Keith and Cody Hudson to talk about the Southeast Law Enforcement Handgun Classic — a match built by cops, for cops. We discuss the origins of the event, why blending training with competition pushes law enforcement officers to a higher standard, and how the Classic has quickly grown into one of the most respected shooting events in the Southeast. Andrew and Cody share insights into stage design, performance under pressure, and the real-world skills competitors walk away with. If you're in law enforcement, a competitive shooter, or simply want to understand how matches like this sharpen marksmanship, tactics, and mindset, this episode is a must-listen. In this episode, you'll learn: Why the Southeast LE Handgun Classic was created and what makes it unique How competition pushes officers to perform better in real-world situations The role of community, training culture, and sponsorship in growing the event Practical takeaways any shooter can apply to their own training | — | ||||||
| 8/19/25 | ![]() Episode #408: Cold Starts & Clean Hits: The Simon Golob (SLG) Approach to Pistol Mastery | Episode 408: Cold Starts & Clean Hits — The Simon Golob (SLG) Approach to Pistol Mastery On today's American Warrior Show, I sit down with Simon Golob—better known as SLG— one of the most respected voices in the firearms training community. A former NYPD officer who went on to serve in federal law enforcement, Simon now carries forward the legacy of Pistol-Training.com, originally founded by the late Todd Green. We dive into his On-Demand Performance philosophy, the challenge of the FAST Coin, and what it really takes to deliver precise, cold-start performance under pressure. Whether you're a law enforcement professional, serious competitor, or dedicated armed citizen, this conversation will sharpen both your mindset and your training approach. About Simon Golob (SLG): Retired law enforcement officer (NYPD and federal service) Served as patrol cop, investigator, firearms instructor, assaulter, and sniper Multiple GWOT deployments across Africa, the Middle East, Afghanistan, and Iraq Developed firearm and CQB programs for a federal tactical team Instructor to law enforcement, military SOF, and top private schools Innovator in AIWB holster design and performance-oriented concealed carry Accomplished competition shooter — 1st place at Steel Nationals, 3rd place at Bianchi Cup (two consecutive years) In This Episode, You'll Learn: What "On-Demand Performance" really means in training and life Why the FAST Coin is one of the toughest standards in shooting Lessons Simon carried from law enforcement, federal service, and combat deployments How competitive shooting shaped his approach to concealed carry and performance American Warrior Show: https://americanwarriorshow.com/index.html | — | ||||||
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