Scaling the Personalized Touch: Insights from Tech Earnings and Keynotes

Scaling the Personalized Touch: Insights from Tech Earnings and Keynotes

From Anchor Change with Katie Harbath by Katie Harbath

October 30, 2025 · 6 min

About this episode

Katie Harbath discusses insights from recent tech earnings calls and product launches, focusing on the shift towards AI-driven personalization.

After spending the last few weeks listening to Q3 earnings calls and product launches from the Magnificent 7 and their orbit, I think it’s safe to say: We’re approaching a fundamental shift where AI doesn’t just scale operations—it enables radical personalization at scale. And this tension between “more” and “customized” will reshape how we communicate, campaign, and connect. Hi, are you new to Anchor Change? I’m Katie Harbath. Most people listen for the numbers. I listen for where product and policy are heading. And today’s piece is a good example of the kinds of work I share in my newsletter every week. Subscribe today to get this kind of analysis right in your inbox. After listening to Salesforce’s Mark Benioff talk about the future of customer service and Google’s Sundar Pichai mention how browsing will change, here are six things that stood out to me—and what they mean for anyone navigating tech, politics, or the messy space between. 1. Moving From Pages You Browse to Agents You Brief Salesforce calls it “the end of the do-not-reply era.” Google is reimagining search and Chrome as agentic interfaces. By next year, your customer won’t scroll through your website—they’ll ask a…

People in this episode

Host: Katie Harbath

Topics covered

  • AI and personalization
  • tech earnings
  • customer service
  • product launches
  • communication strategies
  • politics and technology

Keywords

  • AI
  • personalization
  • Salesforce
  • Google
  • tech earnings
  • customer service
  • communication
  • politics

Mentioned in this episode

Organizations: Salesforce, Google

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