This Simple Automation Made $180K—Here’s How He Did It

This Simple Automation Made $180K—Here’s How He Did It

From Andy Audate Show by Andy Audate

November 14, 2025 · 31 min

About this episode

Eugene Van der Merwe shares his strategies for achieving $180K in recurring revenue through automation and effective marketing.

Andy Audate sits down with Eugene Van der Merwe, the #6 top affiliate out of 28,000 in Alex Hormozi’s record-breaking book launch. Eugene breaks down exactly how he drove over 4,500 registrations in just 21 days—revealing the systems, automations, and mindset that helped him outperform thousands of competitors and secure a spot among Hormozi’s elite partners. You’ll learn the exact tools and workflows Eugene built inside GoHighLevel, the organic strategies that turned a small South African audience into thousands of global signups, and the lessons that apply to any entrepreneur running high-conversion campaigns. From automation bots and viral Reels to a $180K recurring revenue funnel born from a free promotion, Eugene shows how focus, simplicity, and relentless action can scale your business faster than perfection ever could. This is a masterclass in affiliate strategy, automation, and the psychology of taking action. ⏱️ Timestamps: 01:00 – Meet Eugene: the #6 affiliate out of 28,000 competitors 03:00 – Building automation with GoHighLevel and chatbot funnels 05:00 – How urgency and free offers drove 4,500+ signups in 21 days 08:00 – Turning a campaign for Alex Hormozi into $180K…

People in this episode

Host: Andy Audate

Guest: Eugene Van der Merwe

Topics covered

  • automation
  • affiliate marketing
  • entrepreneurship
  • GoHighLevel
  • mindset
  • high-conversion campaigns

Keywords

  • registrations
  • signups
  • recurring revenue
  • chatbot funnels
  • free promotion

Mentioned in this episode

Products: GoHighLevel

Places: Eugene

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