A new car company in Saudi Arabia will make an EV

About this episode

The episode discusses the launch of a new electric vehicle company in Saudi Arabia called Ceer, which is backed by experienced automotive executives and major industry players.

WWJ auto analyst John McElroy reports Ceer is staffed by executives with global automotive experience including several from GM. The automaker will come out with an EV that will be sold throughout the Mideast. Foxconn, Hyundai and BMW are all involved.

People in this episode

Host: John McElroy

Topics covered

• electric vehicles
• automotive industry
• Saudi Arabia
• global automotive experience
• new car companies

Keywords

• Ceer
• electric vehicle
• Saudi Arabia
• automotive executives
• GM
• Foxconn
• Hyundai
• BMW

Mentioned in this episode

Organizations: Ceer, GM, Foxconn, Hyundai, BMW

Places: Saudi Arabia, Mideast

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