April 27, 2026 | Toyota posts record sales; finding white space in powertrain segments

About this episode

The episode discusses Toyota's record sales and explores strategies for automakers to address vehicle affordability and powertrain innovation.

Toyota posts record sales despite tariffs thanks to hybrids. Automotive News Managing Editor Jerry Hirsch makes the case for simple, affordable “appliance cars” to solve the vehicle affordability crisis. Plus, Boston Consulting Group’s Eric Jesse discusses how automakers can find “white space” to win in different powertrain segments.

People in this episode

Host: Jerry Hirsch

Guest: Eric Jesse

Topics covered

• record sales
• vehicle affordability
• powertrain segments
• hybrids
• automakers strategy

Keywords

• Toyota
• record sales
• hybrids
• vehicle affordability
• powertrain segments
• automakers
• Boston Consulting Group

Mentioned in this episode

Organizations: Toyota, Boston Consulting Group

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