138: I Don't Wanna Be The Cheesey Boy with Philipp Gude

About this episode

Ryan Gray continues his conversation with Philipp Gude, exploring the philosophy behind GUDE Systems and the nuances of power management.

This week on the AV/IT Amplifier, Ryan continues the conversation with Philipp Gude of GUDE Systems, moving beyond the product conversation and into the people, personality, and philosophy behind the company. The episode starts with the most important technical matter of all: how exactly Americans are supposed to pronounce “Gude,” why “good” works just fine, and how quickly a strong product name can become a full episode worth of puns. From there, Ryan and Philipp get into the energy of InfoComm, what it means to make a traditionally dry category like power management feel engaging, and why smart power is more than just something sitting in the bottom of a rack. Philipp talks about working in a family company, his path through engineering, IT, and sales, the pride and responsibility of having his name on every product, and why his confidence in GUDE comes not just from the engineering team, but from the feedback he hears every day from customers. The conversation also wanders, in the best possible way, through Cologne, German beer, factory tours, grilled salami and gouda sandwiches, the future film Mr. Strom , and the value of creating enough trust that people will tell you the…

People in this episode

Host: Ryan Gray

Guest: Philipp Gude

Topics covered

• pronunciation
• power management
• InfoComm
• family business
• customer feedback
• branding
• trust

Keywords

• AV
• IT
• power management
• GUDE
• InfoComm
• customer feedback
• branding
• family business

Mentioned in this episode

Organizations: GUDE Systems

Books & works: Mr. Strom

Places: Cologne

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