BE GOOD!

Nous avons eu le plaisir d’échanger avec le professeur Gérald Bronner autour de son dernier livre « À l’assaut du réel » et de ses conférences à la Sorbonne sur l’esprit critique face à la désinformation.Ce que vous allez apprendre en écoutant cet épisode avec l’un des penseurs les plus passionnants du moment :D’abord le “pourquoi” :✅ pourquoi la désinformation s’impose comme un défi majeur✅ comment la crédulité progresse dans une société pourtant surinformée✅ comment la polarisation s’installe et se renforceEt le “comment” :🧩 les limites de notre rationalité (spatiales/ temporelles, culturelles, cognitives)🧠 les biais qui comptent vraiment (confirmation, disponibilité…)💭 et le rôle du désir : ce que nous voulons croire façonne ce que nous croyonsEt enfin, on passe aux solutions :🔎 quels conseils concrets pour résister aux biais🌍 comment obtenir un impact à grande échelle (pas seulement marginal)🚶‍♂️ et surtout : quel “premier pas” faire dès aujourd’hui pour muscler son esprit critique© BE GOOD! Podcast by BVA Nudge ConsultingFollow us on LinkedIn 👉 https://www.linkedin.com/company/bva-nudge-consulting/And now more about us by visiting our website 👉 https://www.bvanudgeconsulting.com/Hosted on Ausha. See ausha.co/privacy-policy for more information.

🧐 We are delighted to welcome Professor Stephan Meier, the James P. Gorman Professor of Business Strategy and Chair of the Management Division at Columbia Business School, to this episode of BE GOOD! podcast. In this episode, we explore how employee-centered management and workplace behavioral economics create thriving businesses:📖 Professor Meier discusses his new book, "The Employee Advantage: How Putting Workers First Helps Business Thrive," sharing evidence-based organizational strategies drawn from his extensive experience at the Federal Reserve Bank's Center for Behavioral Economics, Harvard University, and the University of Zurich.🔎 Learn about Professor Meier's fascinating journey into behavioral science and employee motivation research, which began with his master's thesis examining the selfishness of economists and evolved into groundbreaking studies on non-monetary workplace motivators that drive performance and engagement.🧠 Discover the 4 key elements of human-centric organizations that improve retention and productivity: creating a specific and motivating purpose for employees, fostering mutual trust between management and teams, providing appropriately challenging tasks that balance skills development, and cultivating a collective sense of workplace belonging.🗺 Explore how an employee-centric approach delivers measurable business benefits and strategic advantages including increased workforce productivity, enhanced innovation capabilities, lower employee turnover rates, and improved customer experience metrics.🦉 Meier shares insights on the future of work and organizational behavior, highlighting how technology integration can enhance employee-centric workplace cultures while cautioning against counterproductive surveillance practices that undermine trust.His actionable advice for business leaders and HR professionals? Start implementing change by truly listening to employees to understand their workplace experiences and identify high-impact areas for organizational improvement.© BE GOOD! Podcast by BVA Nudge ConsultingFollow us on LinkedIn 👉 https://www.linkedin.com/company/bva-nudge-consulting/And now more about us by visiting our website 👉 https://www.bvanudgeconsulting.com/Hosted on Ausha. See ausha.co/privacy-policy for more information.

🎙️ In this episode of BE GOOD!, we are honored to host Professor Michael Norton, an expert in behavioral economics and well-being from Harvard Business School. Renowned for his groundbreaking research on happiness and human behavior, Mike shares insights from his latest book, The Ritual Effect: From Habit to Ritual. In this engaging conversation, he reveals how rituals—simple, intentional actions—can transform our daily lives by enhancing emotional well-being, strengthening relationships, and boosting workplace culture. Get ready to explore:✅ The difference between habits and rituals✅ How rituals enhance self-control and emotional well-being✅ Keys to creating impactful workplace ritualsDon’t miss this fascinating discussion with one of the most influential thinkers in behavioral science today.© BE GOOD! Podcast by BVA Nudge ConsultingFollow us on LinkedIn 👉 https://www.linkedin.com/company/bva-nudge-consulting/And now more about us by visiting our website 👉 https://www.bvanudgeconsulting.com/Hosted on Ausha. See ausha.co/privacy-policy for more information.

🧐 We are honored to have the opportunity to welcome Joe Devlin! Joe is a cognitive neuroscience professor at University College London (UCL) and a leading expert in the field of neuroscience, particularly for his work on language processing and consumer neuroscience. He is also recognized for his contribution to debunking common neuromyths, such as those surrounding brain-training programs and learning styles. With over 80 articles published in top scientific journals, he is interested in applying the latest advances in neuroscience, behavioral science, nudge, and AI to find solutions for businesses. His research has extended to areas such as advertising effectiveness and the use of neuroscientific tools to measure the brain's response to marketing strategies.In this episode, we will :🧠 Discover Joe Devlin's fascinating journey from AI to cognitive neuroscience.🗣️ Explore the crucial role of language in human cognition and how it sets us apart from other species,❌ Demystify common neuromyths about the brain, such as the idea that we only use 10% of our brain or the concept of the "reptilian brain.",💡 Learn how neuroscience can improve teaching methods and leadership communication,✨Dive into the future of neuroscience and its potential impact on the workplace.💌To learn more about Joe Devlin and his work, visit his LinkedIn page : https://www.linkedin.com/in/joseph-t-devlin/© BE GOOD! Podcast by BVA Nudge ConsultingFollow us on LinkedIn 👉 https://www.linkedin.com/company/bva-nudge-consulting/And now more about us by visiting our website 👉 https://www.bvanudgeconsulting.com/Hosted on Ausha. See ausha.co/privacy-policy for more information.

🎧 In this episode we are excited to welcome Chiara Varazzani, a behavioral science expert who has established and led behavioral science units in several governments, including as the principal advisor of the Behavioural Insights Unit of the Victorian Government in Australia and the senior executive advisor in behavioral economics to the Australian Federal Government. She was also a research fellow at the Behavioural Insights Team in London. Varazzani has designed a diverse set of behavioral change programs, addressing health, education, financial decision-making, energy, and international development. She now serves as the lead behavioral scientist at the Organization for Economic Cooperation and Development (OECD). Today we're excited to discuss her experience in the field and her vision for the future of behavioral science in government. During this conversation, we’ll explore: The underappreciated value of neuroscience in behavioral interventions 🧠Principles on how to mainstream behavioral science in government 🏛️The Implementation-Scale Gap 🌐Ethical use of behavioral science and nudging in policy ⚖️ 👉 You can find out more about Varazzani’s current projects by viewing OECD website page on insights and behavioral science to see the current project repository. This includes an interactive map on behavioral science work in motion worldwide 🌍.Hosted on Ausha. See ausha.co/privacy-policy for more information.

🎧 In this episode we are honored to welcome Cass Sunstein, renowned legal scholar known for his contributions to behavioral science and administrative law. From 2009 to 2012 Sunstein served as the Administrator of the Office of Information and Regulatory Affairs with the Obama Administration, where he pioneered the use of behavioral science in public policy. His interdisciplinary work has been internationally recognized, earning him the Holberg prize in 2018.Today we're excited to discuss his new book, co-authored with Tali Sharot called, Look Again: The Power of Noticing What Was Always There.During this conversation, we’ll explore: 🧠 How our brains become desensitized to experiences over time 🔎 Real-world examples of habituation and their consequences ⚔️ Practical strategies for disrupting routines, environments, and perspectives for a more holistic understanding of the present To learn more about Sunstein's work you can find his academic papers at the Social Science Research Network (SSRN).In addition, over his career Sunstein has written over 20 books including best sellers Nudge, written with Richard Thaler, and Noise, written with Daniel Kahneman and Oliver Sibony. Hosted on Ausha. See ausha.co/privacy-policy for more information.

🧐 We are honored to have the opportunity to welcome Dan Ariely, the esteemed James B. Duke Professor of psychology and behavioral economics at Duke University, for a second time to engage in a captivating conversation in this podcast episode.In this episode, we explore the world of misbelief and its impact on decision-making:📖 Dan discusses the inspiration behind his latest book, "Misbelief – What Makes Rational People Believe Irrational Things," drawn from personal experiences during the COVID-19 pandemic.🔎 Learn about Dan’s unique research approach, which combines scientific experiments with interviews and insights from individuals who hold misbeliefs.🧠 Explore the concept of the misbelief funnel and its four stages, illustrating how stress, misinformation, cognitive biases, and social forces contribute to the spread of misbelief.🗺 Discover how misbelief shapes our perceptions, decision-making processes, and vulnerability to misinformation in today’s complex world.🦉Dan expresses optimism for the future of behavioral science and the resilience and understanding of humanity.💌To learn more about Dan and his work, visit his website : https://danariely.com/Let us know what you think on Twitter @BVANudgeConsult. Don’t have social media? Our inbox is always open at contact@bvanudgeconsulting.com . Hosted on Ausha. See ausha.co/privacy-policy for more information.

In this episode of the B.E. Good! Podcast, we welcomed Professor Vanessa Patrick-Ralhan, author of the newly published book, “The Power of Saying No : The New Science of How to Say No That Puts You in Charge of Your Life”.With an impressive career that spans academia and multinational agencies like Ogilvy & Mather and J. Walter Thompson, Vanessa is a leading authority in consumer behavior and psychology 🧠. Her extensive research, featured in top-tier journals, has left an indelible mark on the field. During this episode, Vanessa shares her expertise on how to master the art of saying ‘no’ and why embracing an empowered refusal is essential for effective decision-making ✅.🧐 In this episode we’ll cover:The psychology behind the ‘yes reflex’: why we often agree when we’d rather declineEmpowering strategies for saying no that reflect your values and personal identity The hidden skills that arise from refusing with convictionTo learn more about Vanessa and her work visit her website at vanessapatrick.net or find her on Twitter @vpatrick23.📩 Join the conversation and share your thoughts about this podcast on Twitter @BVANudgeConsult. Don’t have social media? Our inbox is always open at contact@bvanudgeconsulting.com. Hosted on Ausha. See ausha.co/privacy-policy for more information.

In this episode, we have the pleasure of speaking with Sander van der Linden, who is Professor of Social Psychology and Society and Director of the Social Decision-Making Lab at Cambridge University. From a young age, he was intrigued as to why people tend to easily believe what they are told. This has led him to research social influence and persuasion processes, authoring about 150 papers on the subject and the recently published book Foolproof: Why Misinformation Infects Our Minds and How to Build Immunity. During this conversation, you will learn: How misinformation works. Factors that make us susceptible to it. Which are the most common misinformation techniques. Why prevention is so much better than cure. Potential solutions to fight misinformation in this complex world. To learn more about Sander and his work, visit the Sander van der Linden Official Siteand play the free games developed by him and his colleagues. Join the conversation and share your thoughts about this podcast on Twitter @BVANudgeConsult. Don’t have social media? Our inbox is always open at contact@bvanudgeconsulting.com.Hosted on Ausha. See ausha.co/privacy-policy for more information.

In this episode, we have the pleasure of hosting Julia Dhar. As a Partner at the Boston Consulting Group, Julia leads BeSmart, the firm’s Behavioral Economics and Insights initiative. With her background as a behavioral economist, she advocates for the use of behavioral insights to enhance product and service design across public and private organizations. Julia’s extensive experience includes advising and implementing behavior change initiatives across a range of sectors including finance, education, social welfare, and more. During our conversation we explored: - How individuals and organizations can positively influence their own lives and work through the thoughtful application of behavioral science - The business of being busy: discussing the ways in which people disproportionately hide their busyness and the need to identify non-promotable tasks - The challenges of change aversion and the need to ensure that people feel equipped to cope with change and keep up with a constantly evolving world - Human-centric and science-informed approach to change management We conclude by discussing Dhar’s hopeful vision for a world in which organizations prioritize the humans that will be changing, rather than the systems and processes that need to change, and the importance of strong connections between academic and business communities To learn more about Dhar and her work, visit Home - BCG Henderson Institute. Join the conversation and share your thoughts about this podcast on Twitter @BVANudgeConsult. Don’t have social media? Our inbox is always open at contact@bvanudgeconsulting.com. BCG Henderson Institute.comHosted on Ausha. See ausha.co/privacy-policy for more information.

In this episode, we had the pleasure of speaking with Geoffrey L. Cohen who is Professor of Psychology and the James G. March Professor of Organizational Studies in Education and Business at Stanford University. Professor Cohen’s research examines the processes that shape people’s sense of belonging and self-concept, and the role that these processes play in various social problems. He has studied the big and small threats to belonging and self-integrity that people encounter in school, work, health care settings, politics, communities, and relationships. Geoff has just published the book “Belonging – The Science of creating connection and bridging divides”. During this conversation you’ll learn: • Why Belonging is so important for human beings • What are the main causes of the crisis of belonging • What are the major elements that contribute to damage the feeling of belonging • What are the concrete actions that could implemented to be successful at reinforcing the sense of belonging: wise interventions, situations crafting… • What are the advices Geoff would give to a leader to reinforce the sense of belonging at work, in school and in politics To learn more about Geoff and his work, visit https://www.geoffreylcohen.com/ Let us know what you think about the episode on Twitter @BVANudgeConsult Don’t have social media? Our inbox is always open at contact@bvanudgeconsulting.comHosted on Ausha. See ausha.co/privacy-policy for more information.

In this episode, we had the pleasure of speaking with Vanessa Bohns, PhD, renowned social psychologist and author of the new book, You Have More Influence Than You Think. An expert in social influence, her work has been featured in The New York Times, Wall Street Journal, The Atlantic, and The Economist. Bohns offers valuable insight for recognizing the effects of our actions on others, re-examining our fear of rejection, and exerting influence with care. During this conversation you’ll learn: - How to rethink your perspective on social influence and persuasion - The illusion of invisibility - why people notice you more than you realize - Recognizing your influence and avoiding missed opportunities - Why saying no is not as easy as it seems - The importance of understanding power dynamicsHosted on Ausha. See ausha.co/privacy-policy for more information.

B.E. GOOD! Podcast By BVA Nudge Consulting - Bill Von Hippel by BVA Nudge UnitHosted on Ausha. See ausha.co/privacy-policy for more information.