
Fresh take on summer travel: Smarter spending, better experiences
From BM Freshly Brewed by BusinessMirror
May 4, 2026 · 24 min
About this episode
The episode discusses how Filipinos are adapting their travel plans amidst rising costs by focusing on value-driven experiences.
Summer travel is in full swing, but with rising fuel costs and tighter budgets, Filipinos are becoming more intentional—choosing value-driven trips and meaningful experiences that make every peso count.Join us on Freshly Brewed, BusinessMirror’s podcast series where journalists and industry voices unpack the stories shaping how we live, work, and spend.In this episode, we talk about the HSMA Summer Online Sale, shifting travel behavior, and smarter ways Filipinos are approaching tourism with Amie Villena, Area Director of Sales and Marketing of Boracay Newcoast Hotels and SOS Lead of the Hotel Sales and Marketing Association, together with Bless Aubrey Ogerio, BusinessMirror Trade and Industry reporter.
People in this episode
Host: BusinessMirror
Guests: Amie Villena, Bless Aubrey Ogerio
Topics covered
- summer travel
- budget travel
- tourism
- travel behavior
- value-driven trips
Keywords
- summer travel
- fuel costs
- budget
- tourism
- travel behavior
- HSMA Summer Online Sale
Mentioned in this episode
Organizations: Hotel Sales and Marketing Association
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