Profile: Kombuchade, Chicago, Illinois

Profile: Kombuchade, Chicago, Illinois

From 'Booch News by 'Booch News

May 12, 2026 · 34 min

About this episode

Matt Lancor discusses the creation and growth of Kombuchade, a performance-focused kombucha for athletes.

Matt Lancor launched Kombuchade out of his parents’ home in 2015. In the dozen years since then, it has grown into a strong regional brand marketed as a performance-focused kombucha crafted specifically for athletes and active individuals. We’ve created a unique formula that blends traditional kombucha with essential electrolytes, probiotics, and performance-enhancing nutrients. Unlike traditional kombuchas, which solely focus on gut health, Kombuchade is designed specifically for active individuals. It supports not only digestive health but also aids in hydration and recovery, which are crucial for those who demand more from their bodies. I found that athletes, or people who are active in particular, are generally more open to trying new things or are trying to in some ways improve the way that they feel or the way that they perform. And that’s where I come from. So I just knew those were the people that I could talk to. Matt’s journey Matt quit a six-figure engineering job in industrial automation after witnessing the horrors of processed food manufacturing plants. He discovered the power of probiotics for peak performance while playing in a national…

People in this episode

Guest: Matt Lancor

Topics covered

  • kombucha
  • athletes
  • performance nutrition
  • hydration
  • probiotics
  • gut health

Keywords

  • Kombuchade
  • kombucha
  • performance
  • athletes
  • hydration
  • probiotics
  • nutrition

Mentioned in this episode

Organizations: Kombuchade

Places: Chicago, Illinois

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