About this episode

The episode discusses the winners and losers of Super Bowl LX advertisements.

This week on the Brand Shorthand podcast, the positioning panelists join Mark to discuss the real winners and losers of last night’s Super Bowl. From Instacart and Lay’s potato chips to Budweiser and State Farm, the panelists review some of the Big Game commercials, highlighting which brands scored a touchdown and which ones may have fumbled. Join Mark and the positioning panelists for 30-ish as they discuss all things marketing, advertising, and of course … positioning!

More episodes of Brand Shorthand

• Go-To-Market Plan feat. Tony Bell · April 27, 2026 · 25 min
• Brand Shorthand’s 100th Episode · April 13, 2026 · 32 min
• True Crime Podcasts and the Power of Positioning - Part 2 · March 30, 2026 · 31 min
• True Crime Podcast - A News Niche that is Community-Driven and Addictive · March 16, 2026 · 31 min
• PR News Updates feat. Merce Brown · March 2, 2026 · 28 min
• Season #4 Kickoff · February 2, 2026 · 31 min

Explore listener stats, chart rankings, contacts and more on the Brand Shorthand podcast page.