Breed Presents

For this episode of Breed Presents our guest is the Yorgo Tloupas. Not only is he Creative Director of his own design studio Yorgo&Co in Paris, but he's also a snowboarder, teacher and proprietor of his own Greek cafe, Yorgaki He started his design career while still a student, creating a line of snowboards for Rossignol. He was soon working on magazines in Paris and London, including founding Intersection with photographer Rankin. Recently, he's creative directed Les Inrockuptibles. We talk about all of this, plus his involvement in ski brand Black Crows.

We're excited to be joined by Graydon Carter for the latest episode of Breed Presents. A legendary figure in the world of magazine publishing and beyond, Graydon was editor of Vanity Fair for 25 years until 2017. Before that, he was co-founder and editor of the highly influential Spy magazine, and in recent years he was co-editor of weekly newsletter Air Mail, co-founded with Alessandra Stanley. Last year, he published an immensely enjoyable autobiography, When the Going was Good: An Editor's Adventures During the Last Golden Age of Magazines, which forms the core of our conversation.

Breed Presents returns this Tuesday May 12th for Season 4. Olivia Triggs, host & founder of creative agency Breed, talks to people from all areas of the creative world, from artists to publishers, designers and more… those who've found their own very individual creative vocation. We're interested in what drives them, how they found their way into what they do, and their attitude towards the creative act. Among the guests we can hint at, without giving any names just yet, are people closely associated with Vanity Fair, It's Nice That, Hauser & Wirth, Black Crows, and Words, Sounds, Colors & Shapes. New episodes - every Tuesday.

Our guest for this edition of Breed Presents is Dylan Jones – writer, journalist, editor, and a man with a love of music. In fact, he's just released 1975: The Year the World Forgot. Dylan is probably best known as the editor of GQ, a position he took on in 1999 and held for 22 years. He began his career in journalism in the early 1980s, joining i-D Magazine and rapidly rising to become its editor, while also working as a contributing editor at The Face. Post GQ, Dylan has worked for The Observer and The Sunday Times and was editor-in-chief at The Standard, where he also interviewed and reviewed the likes of Van Morrison and the Sex Pistols. On top of that, he has edited and written more than two dozen books, including These Foolish Things: A Memoir which became the main focus of our conversation when we sat down together in London. These Foolish Things Instagram

Our guest for this episode is artist and illustrator, Fee Greening. Fee usually works with a dip pen and ink technique to create pieces that look simultaneously contemporary and steeped in the world of illuminated manuscripts, folklore and mythology. I sat down with her in person to discuss her career to date as well as her new book, an illustrated edition of Katharine Briggs' Dictionary of Fairies which will be published by Octopus on the 11th September 2025. Pre-order Dictionary of Fairies at Waterstones. Fee's Instagram. Fee's Website.

For this episode we're very pleased to be talking to Marina Willer, at Pentagram London. Marina was born in Brazil, to artist parents, who encouraged an early interest in design and the visual arts. This eventually led her to move to London, where she studied graphic design at the Royal College of Art. During her design career, she has been central to brand identity work. Her first love, however, has always been film, and she has pursued a parallel career as a filmmaker. Her first feature film was the documentary 'Red Trees' which came out in 2017 and used the story of her own family's escape from the Nazi occupation of Prague to explore today's refugee crisis I caught up with her at the Pentagram offices in Notting Hill, it's a conversation I loved. Watch Red Trees: via Curzon Home Cinema. Instagram: https://www.instagram.com/marina_willer/?hl=en Pentagram: https://www.pentagram.com/about/marina-willer

At Breed, Elizabeth Goodspeed is best known to us as the US editor-at-large for It's Nice That, the global platform run by creatives for creatives. She's also an independent, multidisciplinary designer, art director, writer and educator. After completing a dual degree in neuroscience and graphic design at RISD, Elizabeth began her career with an internship at Pentagram in New York before going before going to to work at The Whitney Museum of American Art, RoAndCo before rejoining Pentagram in a full time positon. Since 2020 she's been freelance and has collaborated with studios including Interbrand, her old home Pentagram, Gander and Red Antler, and worked directly with clients including Google, Spotify and MAC Cosmetics. Beyond her day-to-day design work, produces her own design history newsletter Casual Archivist, writes as often as she can about trends, design history and design trends aswell as teaches at Rhode Island School of Design and Parsons School of Design in New York. Elizabeth Goodspeed It's Nice That

For the first episode of Breed Presents we spoke to Sarah Andelman, the founder of the Parisian store Colette, known for its mix of streetwear, high fashion and lifestyle products, finally closed its doors. Since it closed in 2017 there have been pop-ups, collaborations, and more via her brand consultancy Just An Idea. In 2021, she launched Just An Idea Books, which focuses on publishing works which Sarah describes as delivering 'a high dose of wonder'. So far, a couple of dozen beautifully designed books have been published, including works by photographers Glenjamn and Charles Bébert, and writer Douglas Coupland. Another Just An Idea spin-off, retail pop-up Just a Space, followed in 2022. Our chat encompasses subjects running from the fashion influence of Snoopy, skateboarding and the art of curation. JUST AN IDEA Sarah Andelman - Instagram

Back in 2021, we interviewed the CEO and Creative Director of the Pellicano Hotel Group, Marie-Louise Sciò, for the print version of Breed Presents. It was clear we could only skim the surface of what we would like to have asked Marie-Louise. So when we started the podcast, she was at the top of our list. Marie-Louise grew up around La Posta Vecchia, in a beautiful setting overlooking the Tyrrhenian Sea, and around the grounds of Hotel Il Pellicano, sited high above Porto Ercole in Tuscany. Both hotels were owned by her father, Roberto. Marie-Louise studied design and architecture at Rhode Island School of Design before working with interior designer, Massimo Zompa, in Rome. After overseeing the rebuilding of Il Pellicano, Marie-Louise took over her father's hotel portfolio in 2011 and has been running them ever since, adding the equally impressive Mezzatorre on the island of Ischia in 2019. She also launched lifestyle website, ISSIMO, offering the best of Italian design, fashion, and food, carefully selected by Marie-Louise herself. Host Olivia Triggs of Breed Presents sits down with Marie-Louise to talk about living in Rome, a new hotel project, and how she uses her creativity. Image credit: Stephen Ringer

Rafael Oliveira is the Creative Director at Tracksmith, a Boston-based maker of performance running gear. He works in Porto, Portugal from his home — a former car parts warehouse that he helped transform into his dream house. At age 30, he discovered a love for running, and he didn't approach his new-found passion with an occasional jog. He got into interval training, track running, and endurance training, and soon got his marathon time down to under two hours and 30 minutes. Throughout Rafa's training journey, he became particular about his running gear and found Tracksmith. And he liked Tracksmith not only because the clothing was effective but also because of the way the brand presented itself. Rafa was so enamored that he got in touch with the company's founder, Matt Taylor. They hit it off, and in 2016 Rafa took over as Tracksmith's Creative Director. Olivia Triggs founder of Breed London chats with Rafa about his home city of Porto, how he got into design, and what it's like to combine two of his passions — design and running — at work.

Breed London is a creative agency for visual artists. We represent a small roster of diverse creative talent. Included on that roster is photographer and filmmaker Cat Garcia. Cat uses images to tell stories without pretension. She likes shooting in black and white and using natural light. Her work is stripped back, simple and real. When she works with moving image, she's often accompanied by her husband, Carlos Garcia, who provides evocative soundtracks to her visuals. Carlos is a professional songwriter and musician, and he joins Cat in conversation with Breed. In all her work, Cat tells intimate, positive stories, focusing in on the little details of life to provide that genuine sense of empathy. In recent years, she's worked with Tate Britain, Soho House, MATCHESFASHION.com, Leica, Hole & Corner, MR PORTER, and the V&A, among many others. Cat has made films for Make Hauser & Wirth, Frescobol Carioca, and Sunspel with David Shrigley. Special thanks to Hauser & Wirth and Sunspel for giving us permission to use the music Carlos created for them.

Matthew Freud is probably best known as the founder and guiding light of PR agency Freud Communications. He's also an Oscar and BAFTA winner for his role as producer of the animated short film The Boy, The Mole, The Fox and The Horse. But what Breed London's Olivia Triggs really wanted to talk to him about was his carefully curated and incredibly diverse art collection, including works by Banksy, Damien Hirst, and Keith Haring, as well as objects like an Enigma coding machine, a piece of Concorde, and dinosaur bones. We also found out about his new hotel/cultural retreat: Bull – A Coaching Inn.

Graphic designer Michael Bierut has been a partner at design consultancy Pentagram since 1990. He's behind the logo for Hillary Clinton's 2016 presidential campaign, the brand refresh of Mastercard, and many other projects. He's also a commentator, writer, and lecturer on design and co-founder of the online journal Design Observer. Breed London's Olivia Triggs talks to Michael about how he fell in love with design and New York City. And we hear about the types of design projects that excite him today.