[S5E9] Apple: The First 50 Years with David Pogue

About this episode

David Pogue joins the hosts to discuss his book on the history of Apple as it celebrates its 50th anniversary.

Apple, one of the largest and most influential companies in corporate history, just celebrated its 50th anniversary. From its romantic beginnings as the visionary project of Steve Jobs and Steve Wozniak to its current global dominance of the smartphone market, Apple has always engendered passionate customers and legendary business stories. Now, prolific and award-winning technology writer and “CBS Sunday Morning” correspondent David Pogue has written the definitive history of Apple. We are privileged to be joined by David to discuss his new New York Times bestselling book, Apple: The First 50 Years . Thank you to our friends at Audible for sponsoring this episode. Check out AudibleTrial.com/biz for a 30-day free trial of Audible and free credits toward an audio book. Join our free low volume newsletter to be notified of future episodes and exclusive podcast content. Show Notes Apple: The First 50 Years via Amazon David Pogue's homepage David Pogue on X Follow us on X @BusinessBooksCo and join our low volume newsletter . Edited by Giacomo Guatteri Find out more at https://businessbooksandco.com Read transcript

People in this episode

Hosts: David Kopec, David Short, Kevin Hudak

Guest: David Pogue

Topics covered

• Apple history
• technology
• business stories
• David Pogue
• corporate history
• smartphone market

Keywords

• Apple
• David Pogue
• technology history
• business
• smartphone
• Steve Jobs
• Steve Wozniak
• corporate history

Sponsors

Audible

Mentioned in this episode

Organizations: Apple, CBS Sunday Morning

Books & works: Apple: The First 50 Years

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