People Before Process: Building Systems That Support Humans First

About this episode

Kasandra Murray discusses the importance of people-first operations and how to build systems that support employees for sustainable business growth.

In this episode of Business Owners Tell All: What It Takes , Jamie sits down with Kasandra Murray , founder of Unlucky Umbrella , a marketing and operations consultancy based in Columbus, Ohio . Kasandra offers a refreshing people‑first perspective on how businesses can grow sustainably by aligning marketing, operations, and HR. Kasandra shares how most organizational issues stem from broken processes—not broken people—and explains why focusing on documentation, hands‑on training, and open dialogue creates healthier, more resilient teams. Drawing from her experience in the manufacturing industry, she reveals how shifting to process‑first systems increased employee retention from the industry norm of six months to three to five years. Throughout the conversation, Kasandra breaks down her “Operations Improvement Funnel,” the pitfalls of poor onboarding, and how to develop high‑performing trainers who elevate entire teams. She also discusses the importance of being open‑minded as a leader, remaining flexible, and truly listening to employees at all levels. This episode is a must‑listen for business owners who want to grow without burning out their teams — and who believe that the…

People in this episode

Host: Jamie Seeker

Guest: Kasandra Murray

Topics covered

• people-first perspective
• business growth
• operations improvement
• employee retention
• training and development
• leadership

Keywords

• business operations
• employee retention
• training
• leadership
• marketing
• HR
• process improvement

Mentioned in this episode

Organizations: Unlucky Umbrella

Places: Columbus, Ohio

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