China Business Uncovered Podcast #3: Inside the Fall of 'China's LVMH'

About this episode

This episode explores the rise and fall of Ruyi, a company that aimed to be China's LVMH but faced significant challenges due to its debt-fueled expansion.

Program description: China Business Uncovered takes listeners inside China's business world through the eyes of reporters who investigate it firsthand. Featuring open conversations with Caixin journalists, each episode breaks down the most complex developments inside Chinese companies. Tune in to understand how critical stories are covered, what's really happening beneath the surface, and why it matters for businesses and investors operating in and around China. Recorded in Mandarin and produced in English with the help of AI, China Business Uncovered brings Caixin's in-depth investigative reporting to a global audience. Episode intro: With humble beginnings as a textile factory in Shandong, Ruyi dreamed of becoming China's version of LVMH. In this episode of China Business Uncovered, host Kelsey Cheng speaks with reporter Yue Yue about how the company's debt-fueled shopping spree backfired. Chapters: (01:41) From textile mill to "China's LVMH" (06:52) Ruyi's worldwide shopping spree (09:21) Where did Ruyi's money come from (13:15) The 1 euro transfer scandal (18:22) Asset freezes and the larger lesson This episode of China Business Uncovered was r ecorded in Mandarin and…

People in this episode

Host: Kelsey Cheng

Guest: Yue Yue

Topics covered

• business investigation
• Chinese companies
• debt management
• corporate scandals
• market analysis

Keywords

• Ruyi
• LVMH
• China Business Uncovered
• debt scandal
• corporate investigation

Mentioned in this episode

Organizations: Ruyi, LVMH, Caixin Global

Books & works: China Business Uncovered

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