EPISODE 52: People Don’t Follow Companies, They Follow People: How To Build Your Personal Brand On LinkedIN

About this episode

The episode discusses how to effectively build a personal brand on LinkedIn, featuring insights from guest John Moore.

LinkedIn is very divisive! Some people love it, and others hate it and everything it stands for. And if you’ve ever hangout on the subreddit, LinkedIn lunatics, then you can see why. Now for all the braggarts and the ‘what working during my wedding taught me about b2b sales’ posts, there is a lot to like about LinkedIn and many opportunities to be had…if you do it right! We can all learn how to be good LinkedIn citizens, So if you’re LinkedIn has two followers, or 20,000, there is plenty to be getting your ears around in this conversation with John Moore -the question is…have you endorsed me yet?

People in this episode

Guest: John Moore

Topics covered

• LinkedIn
• personal branding
• social media
• B2B sales
• professional networking

Keywords

• LinkedIn
• personal brand
• networking
• B2B sales
• social media strategy

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