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On the show
Recent episodes
How Micro-Influencers Are Changing Sports Marketing
May 21, 2026
7m 42s
Why Real Conversations Still Matter in the Age of AI
May 19, 2026
5m 06s
AI and the Future of Podcast Conversations
Nov 12, 2025
2m 54s
The Real ROI of Podcasting
Oct 24, 2025
5m 45s
Authentic Content > Chasing Algorithms
Apr 26, 2025
3m 24s
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| Date | Episode | Description | Length | ||||||
|---|---|---|---|---|---|---|---|---|---|
| 5/21/26 |  How Micro-Influencers Are Changing Sports Marketing | NIL is no longer just a college sports headline. It is becoming a real-world lesson in sales, marketing, outreach, personal brand, and entrepreneurship. Brent Wall sees that shift up close through Student Athlete Score, a platform built to help athletes, universities, and brands better understand the value of athlete attention.Eric and Brent talk about what happens when athletes learn how to tell their story, understand their reach, pitch local businesses, and create value beyond the field or court. A high school athlete with a real local following may be more useful to a pizza shop, jewelry store, or restaurant than a college athlete with a bigger name but less local connection. That changes how athletes think about opportunity. It also changes how businesses think about marketing.This is an episode about the business education hiding inside NIL. The money matters, but the bigger lesson may be learning how to build trust, create content, understand data, and make a case for why a brand should work with you. As Brent explains, NIL can become a practical training ground for life after sports.The full-length episode featuring Brent Wall is available on SportsEpreneur.What NIL Can Teach Athletes About Sales and Marketing was created by the team at KazCM.Want to Start a Podcast? We'd Like to Help YouConnect with Eric Kasimov, host of Content Matterz: X | LinkedInAbout the episode we did with Brent Wall on SportsEpreneurThis Content Matterz episode comes from our full conversation with Brent Wall, founder of Student Athlete Score, where we explored NIL, college athletics, youth sports, athlete branding, social media, and the commercialization of sports. In the complete interview, Brent explained how Student Athlete Score helps universities, brands, and athletes understand the social media value of athletes. Eric and Brent also discussed donor fatigue, NIL education, the transfer portal, Olympic sports, local brand deals, and why data is becoming a major part of college sports. This brief exchange highlights one of the episode’s central themes: NIL is not only about money. It is also teaching athletes how business, marketing, and personal brand work in the real world. | 7m 42s | ||||||
| 5/19/26 |  Why Real Conversations Still Matter in the Age of AI | Podcasts, LinkedIn, newsletters, panels, and AI are changing how ideas spread. Onsides founder, Dave Yoo, has spent more than 20 years in the Bay Area startup world, and he sees media differently now. It is not just about promoting a company. It is about creating enough real content that people, platforms, and even AI systems can understand what you stand for.Eric and Dave talk about how one LinkedIn connection can lead to an advisor relationship, a panel appearance, and broader awareness. They also get into how podcasts have become a natural way for people to learn while they are driving, waiting at practice, or moving through the day. From there, the conversation shifts into AI and how it may become the next major signal booster for content, similar to what social media did years ago.This is an episode about why real conversations still matter. Not because every conversation turns into a direct sale, but because good conversations create surface area. They give people something to respond to. They give AI something to find. They give your work a chance to travel.The full-length episode featuring Dave Yoo of Onsides is available on SportsEpreneur.Why Real Conversations Still Matter in the Age of AI was created by the team at KazCM.Want to Start a Podcast? We'd Like to Help YouConnect with Eric Kasimov, host of Content Matterz: X | LinkedIn | 5m 06s | ||||||
| 11/12/25 |  AI and the Future of Podcast Conversations | In this conversation with David Selinger, CEO and Co-founder of Deep Sentinel, we explore how podcasting opens up something data alone can’t — human depth. Selly talks about why he appears on podcasts regularly (roughly one a week), how it builds trust, and why it’s often the best way for potential hires, investors, and customers to understand who you really are.He and Eric riff on the evolution of podcasting as a reputation tool — from giving people a true sense of your character to how AI might soon analyze those conversations to model your personality. What starts as a chat about business visibility turns into a thought-provoking look at the intersection of content, technology, and authenticity.This brief exchange shows why podcasts matter far beyond marketing — they’re signals of transparency, curiosity, and connection in a world run by algorithms.The full-length episode featuring David Selinger is available on Entrepreneur Perspectives.AI and the Future of Podcast Conversations was created by the team at KazCM.Want to Start a Podcast? We'd Like to Help YouConnect with Eric Kasimov, host of Content Matterz: X | LinkedInAbout the episode on Entrepreneur PerspectivesThis Content Matterz episode comes from our full conversation with David Selinger (EP 192: Reinventing Security: David Selinger and the Deep Sentinel Mission). In that discussion, we cover everything from AI-powered home protection to leadership lessons from his time at Amazon and Redfin. This clip focuses on how podcasting — and the conversations it sparks — can build brand presence, attract opportunity, and even inspire new technology ideas.About David SelingerDavid Selinger is the CEO and Co-founder of Deep Sentinel, an AI-powered security company that prevents crime before it happens. Previously, he helped launch Amazon’s recommendation engine and served as CTO at Redfin. He’s an entrepreneur, technologist, and thought leader exploring how AI and human connection intersect. | 2m 54s | ||||||
| 10/24/25 |  The Real ROI of Podcasting | In this conversation with legendary New York City real estate broker Bob Knakal, we dive into the misunderstood value of podcasting as a business tool. Bob challenges the conventional definition of ROI—reframing it as Return on Involvement. With decades of experience and over 100 podcast appearances, he explains why visibility isn’t vanity, it’s strategy. Whether it’s cold calls, public speaking, or digital media, Bob’s goal is always the same: Get in the way of opportunity for his clients. This episode explores how consistent content creation builds “market presence,” and why it’s no longer optional for professionals who want to be known, trusted, and called upon. From snail mail campaigns in the ’80s to showing up in AI search results today, Bob shares how real estate success often starts long before the deal. Sometimes with a podcast.The full-length episode featuring Bob Knakal is available on Entrepreneur Perspectives. The Real ROI of Podcasting was created by the team at KazCM.Want to Start a Podcast? We'd Like to Help YouConnect with Eric Kasimov, host of Content Matterz: X | LinkedIn | 5m 45s | ||||||
| 4/26/25 |  Authentic Content > Chasing Algorithms | In this conversation with artist Jodie King, we discuss why authentic content ultimately outperforms algorithm-driven content. Innovative creators like Prince and Queen defied industry formulas to create revolutionary work that resonated deeply with audiences. There is a constant battle to trust your creative instincts in a digital landscape that tempts creators to follow formulas. Authenticity ultimately builds stronger connections. As Jodie notes, digital platforms have democratized distribution, allowing creators to connect directly with people who appreciate their unique voice, even if it's "only" 1,000 followers: "What if 1,000 people were lining up outside your door?" This is an episode about the counterintuitive truth that creating from genuine inspiration often builds more loyal and engaged audiences than strategizing for metrics. The full-length episode featuring Jodie King is available on Entrepreneur Perspectives.Authentic Content > Chasing Algorithms was created by the team at KazCM.Want to Start a Podcast? We'd Like to Help YouConnect with Eric Kasimov, host of Content Matterz: X | LinkedIn | 3m 24s | ||||||
| 4/24/25 |  Why Small Podcast Numbers Still Create Massive Leverage | In this quick conversation with Eric Jorgenson, we explore why podcasting delivers outsized impact even with modest audience numbers. Eric challenges the common misconception that content must reach millions to be valuable, explaining that "it doesn't take a huge audience to have a huge impact on your life." He puts audience size in perspective by asking, "How sweaty you'd be if you walked into a room of 1,000 people watching you talk for an hour?" We discuss how the abstract nature of digital metrics can lead creators to undervalue their actual influence, and why each connection, even if it's just ten people joining your newsletter, compounds over time. This is an episode about appreciating the true leverage of podcasting, beyond raw download numbers, and why small podcast numbers can create massive leverage. The full-length episode featuring Eric Jorgenson is available on Entrepreneur Perspectives.Why Small Podcast Numbers Still Create Massive Leverage was created by the team at KazCM.Want to Start a Podcast? We'd Like to Help YouConnect with Eric Kasimov, host of Content Matterz: X | LinkedIn About Eric Jorgenson: Eric Jorgenson is the CEO of Scribe Media and the author of The Almanack of Naval Ravikant. He has a blog, email newsletter, and a podcast called Smart Friends. | 3m 23s | ||||||
| 4/18/25 |  There's No Such Thing as Too Much Content | In this chat with Yehuda Niv, CEO of Spines and founder of Niv Publishing, we explore whether there can ever be "too much content" in an AI-driven world. Yehuda argues that hyper-personalization will actually make increasing content volume beneficial rather than overwhelming. He challenges critics who worry about content oversaturation, noting that "there are already 2.5 million titles published annually in the U.S." and his AI publishing platform will add just a fraction to that number. As someone who has built Israel's leading publishing house and raised $22.5M for his AI book platform, Yehuda offers a unique perspective on how AI assistance tools will likely expand the market to "three, maybe 5 million titles a year." This is an episode about embracing content abundance through personalization rather than fearing it. The full-length episode featuring Yehuda Niv can be heard on Entrepreneur Perspectives.There's No Such Thing as Too Much Content was created by the team at KazCM.Want to Start a Podcast? We'd Like to Help YouConnect with Eric Kasimov, host of Content Matterz: X | LinkedIn | 2m 06s | ||||||
| 4/16/25 |  How the Author of The Almanack of Naval Ravikant Measures Content ROI | In this chat with Eric Jorgenson, author of The Almanack of Naval Ravikant, we explore the true ROI of content creation. Eric challenges the common approach of measuring returns purely through direct sales, advocating instead for “the longest view in the room.” He explains how content creates “multiplier effects” beyond immediate revenue—from conference invitations and speaking opportunities to business connections and industry credibility. As Eric notes, successful content often becomes “an inflection point for becoming the person who owns this category,” turning outbound hustling into inbound opportunities. This is an episode about seeing content as a long-term investment rather than a short-term transaction. The full-length episode featuring Eric Jorgenson can be heard on Entrepreneur Perspectives.How the Author of The Almanack of Naval Ravikant Measures Content ROI was created by the team at KazCM.Want to Start a Podcast? We’d Like to Help YouConnect with Eric Kasimov, host of Content Matterz: X | LinkedIn About Eric Jorgenson: Eric Jorgenson is the CEO of Scribe Media and the author of The Almanack of Naval Ravikant. He has a blog, email newsletter, and a podcast called Smart Friends.About The Almanack of Naval Ravikant: The Almanack of Naval Ravikant is a curated collection of Naval’s insights on wealth, happiness, and life, compiled by author Eric Jorgenson. It’s not a traditional book Naval wrote—but rather a synthesis of his tweets, podcasts, and essays.Main themes:Wealth creation: Focus on building assets that generate income while you sleep. Learn specific knowledge, leverage code or media, and play long-term games with long-term people.Happiness: Happiness is a choice and a skill. Let go of desires and comparison. Prioritize peace of mind over chasing status.Self-education: Read, reflect, and build your own worldview. Formal education matters less than curiosity and lifelong learning.Time and freedom: Optimize for freedom over money. Time is the ultimate currency—guard it relentlessly.Clear thinking: Avoid dogma, simplify your decision-making, and understand first principles. Be rational, not reactive.It’s basically a personal operating system for life—practical, philosophical, and highly rereadable. | 3m 18s | ||||||
| 4/14/25 |  User-Generated Content Disrupting Traditional Media | In this chat with John Ehrhard, Founder & CEO at Orson, we explore how user-generated content is disrupting traditional media. John highlights that creators can now "whip together their own show on YouTube and get more views" than established TV programs—at a fraction of the cost. We discuss how younger generations are shifting away from traditional networks and how you can bridge the gap between professional production and user-generated content. As John explains, it's a time where "non-creators" become creators. It's an era of media production democratization. This is an episode about the evolving media landscape and the power of accessible content creation. The full-length episode featuring John Ehrhard can be heard on Entrepreneur Perspectives.User-Generated Content Disrupting Traditional Media was created by the team at KazCM.Want to Start a Podcast? Get Started NowConnect with Host of Content Matterz: X | LinkedIn | 2m 12s | ||||||
| 4/12/25 |  Why This Founder Prioritizes Podcast Appearances | In this chat with Lisa Bradley, co-founder of R.Riveter (a handbag company that empowers military spouses with mobile, flexible work), she discusses the power of storytelling for business growth. Lisa shares why she prioritizes podcast appearances despite her busy schedule. Lisa emphasizes that "the benefit of storytelling not only for business, but also for helping other people starting their own business is such a key component." She discusses the challenge of measuring ROI on content creation and the importance of making human connections through storytelling. As Lisa notes, sometimes you have to be willing to invest in activities "without having a data point connected to it," highlighting how storytelling creates connections that transcend products and help businesses stand out. The full-length episode featuring Lisa Bradley can be heard on Entrepreneur Perspectives.Why This Founder Prioritizes Podcast Appearances was created by the team at KazCM.Want to Start a Podcast? Get Started NowConnect with Host of Content Matterz: X | LinkedIn | 2m 04s | ||||||
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| 4/8/25 |  How Podcasts Create Zero-Cost Value for Years | In this conversation with Eric Jorgenson, host of the Smart Friends podcast, the author of The Almanack of Naval Ravikant, and the CEO of Scribe Media, we explore how podcasts create zero-cost value for years. Eric shares his concept of "digital clones" — conversations recorded once that continue delivering value long after they're published. We discuss the journey from content consumer to creator and the unique parasocial relationships formed with listeners. As Eric notes, "We're so lucky to live in an age where we can choose almost anybody to be our heroes," highlighting podcasting's unique ability to let us curate the voices that influence us. This is an episode about maximizing the long-term ROI of recorded conversations. The full-length episode featuring Eric Jorgenson can be heard on Entrepreneur Perspectives.How Podcasts Create Zero-Cost Value for Years was created by the team at KazCM.Want to Start a Podcast? Get Started NowHost of Content Matterz: X | LinkedIn | 3m 43s | ||||||
| 2/14/24 |  The Dual Nature of Social Media | Connection and Toxicity | About this episode: In this thought-provoking conversation with Angie Moody, founder and CEO of Ruby Money, we discuss the complex world of social media. From its impact on our daily lives and mental health to finding a balance between connection and consumption, Angie shares her insights on navigating social media responsibly. With a background at Facebook (Instagram) and as a tech entrepreneur, she brings a unique perspective to the discussion, highlighting the importance of personal accountability and the potential for positive engagement online. This is an episode about the dual nature of social media...connection and toxicity.About Content Matterz: This show exists to empower executives, entrepreneurs, and encore careerists to create content they can be proud of—content that improves lives and builds communities.Topics discussed in The Dual Nature of Social Media | Connection and ToxicityThe dual nature of social media as a tool for connection and a source of toxicity.Angie's personal and professional experiences with the challenges and benefits of social media platforms.Strategies for individuals and families to safeguard mental health while engaging online.The role of tech companies and the responsibility they bear in creating safer digital spaces.The significance of personal accountability and proactive measures to protect oneself and loved ones in the digital age.The evolving conversation around social media, its regulation, and the documentary "The Social Dilemma."How creators and entrepreneurs can leverage social media positively for community building and business growth without succumbing to its pitfalls.Listen to the long-form conversation with Angie Moody on Entrepreneur Perspectives.About Angie Moody: As the visionary behind Ruby Money, Angie leverages her tech background and entrepreneurial spirit to enhance financial management for freelancers. With her experience at leading tech companies and her role as a mother, she brings a balanced view on the complexities of digital life. Connect with Angie for more insights on entrepreneurship, tech, and balancing life in the digital era. Connect with Angie on LinkedIn | Learn more about Ruby MoneyExploring the Impact: Join us on Content Matterz as we dissect the layers of social media's influence on content creation, personal identity, and the broader societal implications. Whether you're a creator, entrepreneur, or anyone navigating the digital world, this episode offers valuable perspectives on making the most of social media's opportunities while mitigating its risks.This podcast was created by the team at KazCM.Interested in starting a podcast, appearing on podcasts, writing a blog, or creating content? We want to help. Hit us up: https://kazcm.com/contact/Related Content to "The Dual Nature of Social Media | Connection and Toxicity":“I Feel Pretty Connected Right Now”The Social Media DecisionCreating Fulfillment Through ContentConnect:Eric Kasimov: Twitter, LinkedInKazSource: Twitter, Instagram | 8m 17s | ||||||
| 12/15/23 | Creating Connections Through Stories | "I don't want to influence, I want to inspire." That's the refreshing breath of air Dr. Tori Ellis brings to our world, where stories become the bridges that weave connections and empower individuals to reach their full potential. This episode of Content Matterz dives deep into her inspiring journey as an author, exploring the creation of her children's book, "I Am a Mini Entrepreneur" - a testament to the powerful impact of creating connections through stories that spark imagination and ignite personal growth.Dr. Tori's passion lies in uplifting people and helping them recognize their own potential for greatness. She doesn't dictate; she empowers individuals to become the authors of their own success stories, using them to build bridges of understanding, empathy, and shared experiences. This episode celebrates the idea of finding your voice and using your unique narrative to create connections through stories that inspire and uplift others.Key Takeaways:From "Mini Entrepreneur" to Big Dreams: Dr. Tori's story offers practical insights into overcoming challenges and believing in your ideas.Inspiration over Influence: Forget the pressure of trends and agendas. This episode is about finding your own voice and following your unique path.Connecting and Uplifting: It's not about mass movements, but about one-on-one connections that spark personal growth.Action through Inspiration: Dr. Tori's work as an entrepreneur and psychologist shows how dreaming big translates into making a positive impact in the world.This podcast was created by the team at KazCM.Interested in starting a podcast, appearing on podcasts, writing a blog, or creating content? We want to help. Hit us up: https://kazcm.com/contact/Related Content to "Creating Connections Through Stories":Entrepreneurial Dreams Take ActionMy Superpower | From the EditorEntrepreneur Perspectives Podcast Clip: Work Life AlignmentConnect:Eric Kasimov: Twitter, LinkedInKazSource: Twitter, InstagramFeatured Guest! Dr. Tori Ellis: Website | LinkedIn | 4m 41s | ||||||
| 11/3/23 | The Unscripted Mind | What do the TV show "Hogan Knows Best" and an AI-based tech company have in common? Admittedly, not much, but they are two experiences that have shaped John Gerhard's way of thinking. From TV producer to Founder and CEO of Orson Technology, John has been embracing the excitement of unscripted content throughout his career. But it's not just about the content; at its core, it's about letting go of our preconceived notions to become more open to the world around us! Oh and by the way, not everyone has a podcast:As of January 2023, there were at least 3.02 million podcasts. That sounds like a lot, but when you consider there are over 2 billion active users on Instagram alone, you realize 3 million is actually not a lot. There's plenty of room for new podcasts. Your podcast. Let's talk about it... contact us here.——Useful links from this episode:Podcast Production by KazSourceRelated Content to "The Unscripted Mind":The Art of Podcast LearningCreativity Connects PeopleThis unscripted mind episode comes from a long-form conversation on Entrepreneur Perspectives: Embracing Unscripted Human Connection In TV And Beyond | John EhrhardConnect:Eric Kasimov: Twitter, LinkedInKazSource: Twitter, InstagramFeatured Guest! John Ehrhard: LinkedIn | WebsiteWrap Up:Thank you for listening to this Content Matterz podcast episode, "The Unscripted Mind | John Erhard".This podcast episode exists because of KazCM. The content production company inside KazSource, Inc. Our rallying cry: “content brings people together”.We would be grateful if you subscribed to this podcast on your favorite podcast player. Search: Content Matterz (with a z!) | 3m 03s | ||||||
| 11/2/23 | Ditch the Pitch | In a world flooded with audio business cards masquerading as podcasts, we’re tearing down the selfish behavior of podcast guests. It's time to ditch the pitch! Your listeners are here for real banter. Think about it, have you ever listened to a podcast and thought, "I’ve stepped into an infomercial"? If you are a podcast guest or planning to be one, stop using the mic as a megaphone for "me, myself, and I".By stepping back from relentless self-promotion, you inadvertently step up your authenticity and appeal.Oh and by the way, not everyone has a podcast:As of January 2023, there were at least 4.2 million podcasts. That sounds like a lot, but when you consider there are 4.95 million people living in the Phoenix metro area alone, you realize 4.2 million is actually not a lot. There's plenty of room for new podcasts. Your podcast. Let's talk about it... contact us here.——Useful links from this episode of "Ditch the Pitch":Podcast Production by KazSourceRelated Content to "Ditch the Pitch":The Art of Podcast LearningCreativity Connects PeopleThis episode comes from a long-form conversation on Entrepreneur Perspectives: Self-Expression Through Podcasting | Christine AmermanConnect:Eric Kasimov: Twitter, LinkedInKazSource: Twitter, InstagramFeatured Guest! Christine Amerman: Instagram | LinkedIn | Life With Passion websiteWrap Up:Thank you for listening to this Content Matterz podcast episode, “Ditch the Pitch”.This podcast episode exists because of KazCM. The content production company inside KazSource, Inc. Our rallying cry: “content brings people together”.We would be grateful if you subscribed to this podcast on your favorite podcast player. Search: Content Matterz (with a z!) | 7m 05s | ||||||
| 9/15/23 | The Beauty of Unscripted Content | In this episode of Content Matterz, we discuss the beauty of unscripted content. Allowing for the wonder and the unknown is what makes the unscripted so captivating -- be it a documentary, a podcast, or a TV show. Seeing this content play out through these mediums reminds us this unscripted nature exists in our lives every day -- in a conversation or a chance encounter. Larry King would say he loved waking up in the morning knowing there would be a ballgame that evening and not knowing what would happen. It was unscripted. And that allows for wonder and curiosity.This unscripted way of being is what we see in podcasting conversations. It opens the door for so much unknown. Friendship, presence, moments, connection, opportunity, learning, significance, and more.This episode features John Erhard. John Ehrhard is the Founder and CEO of Orson Technology. He has been in the television industry since he was 16 years old working as a producer for many shows such as Pool Kings, My Big Redneck Vacation, and Hogan Knows Best. He has adapted within the media industry and is creating new ways to produce content through AI technology with StoryShop AI, powered by Orson.——Useful links from this episode: Podcast Production by KazSourceRelated Content:Embracing Human Connection in TV and BeyondThe Art of Podcast LearningConnecting Through ContentConnect:Eric Kasimov: Twitter, LinkedInKazSource: Twitter, InstagramFeatured Guest! John Erhard: OrsonWrap Up:This podcast episode exists because of KazCM. The content production company inside KazSource, Inc. Our rallying cry: “content brings people together”.We would be grateful if you subscribed to this podcast on your favorite podcast player. Search: Content Matterz (with a z!) | 3m 12s | ||||||
| 8/29/23 | Why All This Content? | In this episode of Content Matterz, Dr. Erik Korem joins host Eric Kasimov to examine the new age-old question: Why all this content? From starting podcasts to making podcast guest appearances, the drive to serve audiences and share impactful stories remains a compelling motivation.Have you ever considered what pushes someone to produce seemingly endless content? Is it the influence? The outreach? Or something more personal? How about this: When you realize that your voice and stories can bring hope and change to someone else's life, content suddenly becomes more than just words.Key points from Why All This Content?:Content serves as a medium to reach and benefit audiences.Discovering your unique voice and what resonates with listeners is a journey.Random messages from audience members can be a profound source of motivation.Guest appearances on other podcasts broaden perspectives and enhance learning.Content creation is seen as a long-term journey, lasting well into the future.The role of a creator can evolve, from an active doer to a curator, but the intent remains – to make an impact.For some perspective, consider this:As of January 2023, there were at least 3.02 million podcasts. While this might seem substantial, when you compare it to the population of Los Angeles (around 4 million), you quickly grasp that in the grand spectrum of voices and stories, there's so much room for new narratives. Yours included. Let's discuss that further... contact us here.——Useful links from this episode: Podcast Production by KazSourceRelated Content:The Mind-Blowing Leverage and Return of Your Own PodcastPodcasts Changed My LifeThis episode comes from a long-form conversation on The Sports Backdrop: Simplifying Sports Science & Overcoming AdversityConnect:Eric Kasimov: Twitter, LinkedInKazSource: Twitter, InstagramFeatured Guest! Erik Korem: LinkedIn | InstagramWrap Up:This podcast episode exists because of KazCM. The content production company inside KazSource, Inc. Our rallying cry: “content brings people together”.We would be grateful if you subscribed to this podcast on your favorite podcast player. Search: Content Matterz (with a z!) | 2m 45s | ||||||
| 8/12/23 | Why This CEO of a Publicly Traded Company Appears on Podcasts | We hear all sorts of people appearing on podcasts. From children to retirees, from founders to college students, from musicians to executives. From CEOs to the recently graduated. But why appear on podcasts? Everyone does it for their own reason. This CEO of a publicly traded company makes time in his incredibly busy day to appear on podcasts. Saagar Govil is the CEO of Cemtrex (NASDAQ: CETX) and one of its AI security companies, Vicon Industries. He could do many things with his time, but he invests time, money, and resources to appear on podcasts, and share the story, vision, insights, and project updates, all while connecting with new people from all over.And in this Content Matterz episode, this CEO of a publicly traded company tells us in his words, why he appears on podcasts.This podcast was created by the team at KazCM.Interested in starting a podcast, appearing on podcasts, writing a blog, or creating content? We want to help. Hit us up: https://kazcm.com/contact/Related Content to Why This CEO of a Publicly Traded Company Appears on Podcasts | Saagar Govil:The Art of Podcast LearningCreativity Connects PeopleThis episode comes from a long-form conversation on Entrepreneur Perspectives: How AI Security Could Save Lives | Vicon Industries CEO, Saagar GovilConnect:Eric Kasimov: Twitter, LinkedInKazSource: Twitter, InstagramFeatured Guest! Saagar Govil: Twitter | LinkedInCemtrex | Vicon | 3m 10s | ||||||
| 7/6/23 | Writing Is Cathartic | In this episode of Content Matterz, guest speaker Chris Heivly, and host Eric Kasimov provide insights into writing books, the creative process behind content development, and sharing your story through any medium.What if you wrote the book for your family? What if you produce a podcast for your team? What if you created a blog for your kids? Or what if you did it for yourself? Here's what to remember or learn from this episode: writing is cathartic.Or as Chris Heivly says, "Share your damn stories".Key points from Writing Is Cathartic:Writing a book requires dedication and perseverance.Self-publishing has made book publishing more accessible.Overcoming fear of criticism and rejection.Writing a book can be a fulfilling and cathartic experience.Taking risks leads to a richer and fuller life.Media appearances offer opportunities for meaningful connections.Oh and by the way, not everyone has a podcast:As of January 2023, there were at least 3.02 million podcasts. That sounds like a lot, but when you consider there are over 2 billion active users on Instagram alone, you realize 3 million is actually not a lot. There's plenty of room for new podcasts. Your podcast. Let's talk about it... contact us here.——Useful links from this episode:Podcast Production by KazSourceRelated Content to Writing Is Cathartic:The Art of Podcast LearningCreativity Connects PeopleThis episode comes from a long-form conversation on Entrepreneur Perspectives: Share Your Damn Stories, Take Risks, Be Curious | Chris Heivly, MapQuest Co-FounderConnect:Eric Kasimov: Twitter, LinkedInKazSource: Twitter, InstagramFeatured Guest! Chris Heivly: LinkedIn | WebsiteBuy Chris Heivly's book: Build The FortWrap Up:Thank you for listening to this Content Matterz podcast episode, “Writing Is Cathartic”.This podcast episode exists because of KazCM. The content production company inside KazSource, Inc. Our rallying cry: “content brings people together”.We would be grateful if you subscribed to this podcast on your favorite podcast player. Search: Content Matterz (with a z!) | 12m 19s | ||||||
| 7/3/23 | Creating Fulfillment Through Content | In this episode of Content Matterz, we take an up-close-and-personal look into the world of entrepreneurs, social media, and recognition. We're uncovering the mental health rollercoaster that every entrepreneur rides, magnified by a toxic chase for likes and shares on social media platforms. We encourage a focus on creating fulfillment through content. Not chasing vanity metrics.So often, the entrepreneurial world is all about striving for success, staying ahead of the game, and well, standing out. But here's the rub. This constant chase for approval, often measured through vanity metrics, can lead to a bit of a mental health problem. But don't just take our word for it; our guest speaker, Jim James, shares his unique perspective on this hot-button issue.Now, Jim throws a bit of a curveball in this conversation. He suggests that maybe, just maybe, social media isn't the big bad wolf we often make it out to be. Maybe it's not the cause but rather a mirror, reflecting our inner struggle between what we want and what we actually need. It's a fascinating idea that's sure to get you thinking.We also explore the importance of self-awareness and taking care of yourself, both in body and mind. Our conversation takes a detour into a personal story of quitting drinking, showing how significant changes can lead to better mental and physical health.We hope this episode makes a difference for you. Oh and by the way, not everyone has a podcast:As of January 2023, there were at least 3.02 million podcasts. That sounds like a lot, but when you consider 19.5 million people live in New York state alone, you realize 3 million is actually not a lot. There's plenty of room for new podcasts. Your podcast. Let's talk about it... contact us here.——Useful links from this episode:Podcast Production by KazSourceRelated Content:Why Being Creative is Good for Your Mental HealthPodcasts Changed My LifeThis episode comes from a long-form conversation on Entrepreneur Perspectives: Ego Awareness Conversation | Jim James, The Unnoticed EntrepreneurConnect:Eric Kasimov: Twitter, LinkedInKazSource: Twitter, InstagramFeatured Guest! Jim James: LinkedIn | LinktreeThe Unnoticed Entrepreneur: website | YouTubeWrap Up:Thank you for listening to this Content Matterz podcast episode, “Creating Fulfillment Through Content”.This podcast episode exists because of KazCM. The content production company inside KazSource, Inc. Our rallying cry: “content brings people together”.We would be grateful if you subscribed to this podcast on your favorite podcast player. Search: Content Matterz (with a z!) | 14m 10s | ||||||
| 6/26/23 | The Art of Podcast Learning | In this episode of Content Matterz, we get the opportunity to learn from a seasoned podcast pro who's published more than 700+ episodes. As this podcasting entrepreneur says, “I learn something new from every one of my guests. And that’s an amazing gift.” This is an episode all about the art of podcast learning.With podcasting, this host and thousands more like him, including myself, get to speak with incredible individuals that we otherwise would not have the opportunity to talk to.Why should you listen? Simple: to understand the undeniable power of podcasting, to learn from an expert who's successfully harnessed it, and to fuel your own content journey.Key Topics from the art of podcast learning:Why podcasting can be your ultimate platform for learning and connectingThe importance of consistency in brand messagingThe credibility of podcastingTurning podcast episodes into articles, videos, books, and even more podcasts like this oneThe significance of sharing wisdom and serving others through your platformThe power of asking the right questions Oh and by the way, not everyone has a podcast:As of January 2023, there were at least 3.02 million podcasts. That sounds like a lot, but when you consider it is one-third of the almost 9 million people that live in London, you realize 3 million is actually not a lot. There's plenty of room for new podcasts. Your podcast. Let's talk about it... contact us here.——Useful links from this episode:Podcast Production by KazSourceRelated Content:The Intimate Power of PodcastsPodcasts are a Must in 2023Connect:Eric Kasimov: Twitter, LinkedInKazSource: Twitter, InstagramFeatured Guest! Jim James: LinkedIn | LinktreeThe Unnoticed Entrepreneur: website | YouTubeWrap Up:Thank you for listening to this Content Matterz podcast episode, “The Art of Podcast Learning”.This podcast episode exists because of KazCM. The content production company inside KazSource, Inc. Our rallying cry: “content brings people together”.We would be grateful if you subscribed to this podcast on your favorite podcast player. Search: Content Matterz (with a z!) | 7m 26s | ||||||
| 5/26/23 | The Intimate Power of Podcasts Is More Than Just a Whisper in Your Ear | If I asked you, "Who's the person you listen to the most in your life?" You might name your partner, a close friend, or maybe a family member. But here's a thought to ponder: Are you sure it's not your favorite podcast host?This is a blog and episode on the intimate power of podcasts. It's mind-blowing!Before you dismiss this, think about it. Consider this fascinating fact from one of our recent episodes of Saviors of the Metaverse. If you've been an avid follower and listened to every episode, you've given our hosts a full day of your life. Yes, a whole 24 hours!Shocking, isn't it? And that's just from one podcast. Let's bring another example into the mix: the beloved podcast superstar, Joe Rogan. If you're a regular listener of his weekly shows, you've willingly fed hundreds of hours of your life to his captivating conversations. That's a huge chunk of time, my friends!Now, don't worry, this isn't a rant about "wasting time." On the contrary, we're in awe of the raw, intimate power that podcasts hold. Because, well, it's kind of beautiful, right? This close, personal connection you forge with the voice humming from your Apple AirPods, discussing everything from the mysteries of the universe to the latest digital marketing strategies to the state of the economy.Podcasts offer a level of intimacy that's unmatched by any other medium. And there's something incredibly personal about letting these voices - these stories, insights, and ideas - flow directly into your ears. It's like they're speaking just to you, right? There's a sense of connection there, a bond formed through shared thoughts and stories that's incredibly powerful.This phenomenon is a testament to the rising influence of podcasts in our lives. Podcasts have truly become an intimate part of our daily routine, playing a role as vital as any close friend or mentor in shaping our thoughts and perspectives.And that's something worth celebrating.To learn more about this topic, make sure to check out this episode of Content Matterz where we discuss the powerful, intimate relationship we form with our favorite podcast hosts. An episode titled, "The Intimate Power of Podcasts Is More Than Just a Whisper in Your Ear".Remember, next time you pop in those AirPods, you're not just "listening to a podcast." You're joining a conversation, becoming part of a story, and allowing someone to speak directly to you. That's the magic and the power of podcasts. And you can be a part of it by hosting your own podcast... we'll help you!So, keep listening, keep engaging, and start creating your own podcast. Let's continue to cherish this amazing medium together.Oh and by the way, not everyone has a podcast:As of January 2023, there were at least 3.02 million podcasts. That sounds like a lot, but when you consider it less than the population of metro San Diego, you realize 3 million is actually not a lot. There's plenty of room for new podcasts. Your podcast. Let's talk about it... contact us here.——Useful links from The Power of Podcasts:Podcast Production by KazSourceRelated Content:The Return on Investment of a Podcast | Audible Style BlogThe Mind-Blowing Leverage and Return of Your Own ShowConnect:Eric Kasimov: Twitter, LinkedInKazSource: Twitter, InstagramWrap Up:Thank you for listening to this Content Matterz podcast episode, “The Intimate Power of Podcasts Is More Than Just a Whisper in Your Ear”.This podcast episode exists because of KazCM. The content production company inside KazSource, Inc. Our rallying cry: “content brings people together”.We would be grateful if you subscribed to this podcast on your favorite podcast player. Search: Content Matterz (with a z!) | 1m 59s | ||||||
| 5/11/23 | A Prospect That Finds You First Is More Likely to Buy | In this episode of Content Matterz, host, Eric Kasimov chats with the author of Detox, Declutter, Dominate, Perry Marshall. They discuss the power of attracting prospects rather than chasing them down. As Perry says in his book, "A prospect that finds you first is more likely to buy than if you find them first." In this short episode taken from a long-form podcast conversation, Eric and Perry explore the concept of creating content that grabs attention and leads to people finding you.Key discussion points:Attracting vs. Chasing Prospects: Perry and Eric share personal examples of how prospects that find you first are more likely to buy. By putting yourself out there through content, you can attract clients who are genuinely interested in what you have to offer.The Power of Genuine Connections: When prospects come to you first, it leads to authentic and meaningful conversations. These connections can help foster trust and, ultimately, result in business opportunities.Making the Shift: Perry discusses how shifting from chasing people to attracting them transformed his life and made it feel like play. This approach can reduce stress and create a more enjoyable experience for both the seller and the buyer.Renaissance Mindset: Embracing a mindset of play and exploration can lead to more fulfilling and successful business interactions.Listen now and learn how to transform your approach to prospecting! And remember, a prospect that finds you first is more likely to buy.Oh and by the way, not everyone has a podcast:As of January 2023, there were at least 3.02 million podcasts. That sounds like a lot, but when you consider that the city of Phoenix, AZ metro alone has almost 5 million people, you realize 3 million is actually not a lot. There's plenty of room for new podcasts. Your podcast. Let's talk about it... contact us here.——Useful links from this episode:Podcast Production by KazSourceRelated Content:The full episode featuring Perry Marshall on Entrepreneur PerspectivesThe Mind-Blowing Leverage and Return of Your Own PodcastAmazon Prime: Proof of ContentContent as a Sales ToolConnect:Eric Kasimov: Twitter, LinkedInKazSource: Twitter, InstagramWrap Up:Thank you for listening to this Content Matterz podcast episode, “A Prospect That Finds You First Is More Likely to Buy”.This podcast episode exists because of KazCM. The content production company inside KazSource, Inc. Our rallying cry: “content brings people together”.We would be grateful if you subscribed to this podcast on your favorite podcast player. Search: Content Matterz (with a z!) | 2m 43s | ||||||
| 3/20/23 | The Return on Investment of a Podcast | Audible Style Blog | “They” said having a podcast does not offer a good return on investment. But that’s wrong.Podcasts offer a ridiculous return on investment.This podcast episode is an audible-style blog post titled: “The Mind-Blowing Leverage And Return Of Your Own Podcast”You can read the full article here.Below is a preview of the article:We’ve all cold-called, networked, and tried to connect with people, looking for new business. And we’ve all lost money and time in the process. But on this day, the CEO reached out to us. He drove to our office, spending his time and money to talk to us. And he wasn’t just doing us a favor. He came because we could offer him something he wanted and needed, the ability to talk to the public through our podcast.And that’s leverage. Producing the podcast does cost us something in both time and money, but it’s easily affordable, and it’s a great deal, considering the value we can create for our listeners and guests, value that means them offering us their time is a great deal for them. And when one CEO comes to talk, others follow. Some of them decide to work with us, becoming paying clients for many years.That sure beats cold-calling!And then consider all the other benefits we’ve received from hosting a podcast that we’ve discussed in our blog (here, here, and here) and on the podcast itself (here and here).That’s leverage. That’s return.Oh and by the way, not everyone has a podcast:As of January 2023, there were at least 3.02 million podcasts. That sounds like a lot, but when you consider that the city of Phoenix, AZ metro alone has almost 5 million people, you realize 3 million is actually not a lot. There’s plenty of room for new podcasts. Your podcast.In case you haven’t noticed, we love podcasts. In fact, yeah, you should have one. We’ll even build it for you. A podcast that is. Simply contact us here – we’ll get your podcast published, fast. ——Useful links from this episode:Podcast Production by KazSourceRelated Content:Editing a Podcast for Quality SoundStay in the Now with PodcastingBack to Basics: Why an Entrepreneur Should Start a Podcast in 2023Connect:Eric Kasimov: Twitter, LinkedInKazSource: Twitter, InstagramWrap Up:Thank you for listening to this Content Matterz podcast episode, “Audible Style Blog | The Return on Investment of a Podcast”.This podcast episode exists because of KazCM. The content production company inside KazSource, Inc. Our rallying cry: “content brings people together”.We would be grateful if you subscribed to this podcast on your favorite podcast player. Search: Content Matterz (with a z!)The post The Return on Investment of a Podcast | Audible Style Blog appeared first on KazCM. | 3m 47s | ||||||
| 12/1/22 | Creativity Connects People | We so often talk about how content brings people together. Well, it’s the creativity that starts it all. Creativity in all its forms connects people. The artist that creates a piece, the graphic designer that creates a stunning image, the podcaster, the blogger, the author — all creatives… all of them start with creativity that connects people. And with the community aspect of Web3–that’s where it has the potential to go to another level. Community is the keyword in that.This short episode is all about how creativity connects people. This episode is a clip from the episode on SportsE+ titled, “Web3 | NFT Player Cards With DPC Labs Founder, Daniel Pardo“In case you haven’t noticed, we love podcasts. In fact, we love building podcasts. Everything from development to production. Because of all that, we’re building a one-of-a-kind podcast network. If you have a podcast or are looking to launch a new podcast then we should talk. You can message me on Twitter @eric_kaz or hit us up any way that works for you. Let’s talk about your podcast joining this one-of-a-kind podcast network. Useful links from this episode:Podcast Production by KazSourceRelated Podcast Episodes:“I Feel Pretty Connected Right Now”Creating Content Changes LivesConnect:Eric Kasimov: Twitter, LinkedInKazSource: Twitter, InstagramWrap Up:Thank you for listening to (and reading too!) this Content Matterz podcast episode, “Creativity Connects People”.This podcast episode exists because of KazCM. The content production company inside KazSource, Inc. Our rallying cry: “content brings people together”.We would be grateful if you subscribed to this podcast on your favorite podcast player. Search: Content Matterz (with a z!)Here it is on Apple Podcasts & Spotify.The post Creativity Connects People appeared first on KazCM. | 1m 50s | ||||||
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