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On the show
From 12 epsHost
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Recent episodes
Building Trust, Community Legacy, and Seven Automotive Locations
Jun 25, 2026
Unknown duration
Food Videography, Visual Storytelling, and Finding Authentic Connection Through Content
Jun 11, 2026
31m 20s
Nick Netley on Innovation, Risk-Taking, and Competitive Advantage in the Express Car Wash Industry
May 21, 2026
30m 29s
Digital Innovation in Survey Tech: Bridging Physical and Digital Infrastructure with Mike Klonsinski
Apr 23, 2026
26m 15s
Building Strategic Financial Foundations for Small Business Success
Mar 19, 2026
28m 06s
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| Date | Episode | Topics | Guests | Brands | Places | Keywords | Sponsor | Length | |
|---|---|---|---|---|---|---|---|---|---|
| 6/25/26 | ![]() Building Trust, Community Legacy, and Seven Automotive Locations | What does it take to build a business people can count on when their plans fall apart? Kohl and Jessie Adamson of Cordell's Automotive have turned car trouble into community trust, expanding from one inherited shop to seven locations across Wisconsin and Minnesota.In this episode, they share how they've built a business on "old school excellence" while navigating industry technology changes, creating a culture where team members work "in the trenches with the wrenches," and investing deeply in small-town communities through hands-on philanthropy that goes far beyond writing checks. Their motto? Be Quick, be clear and be kind. In this episode, we explore:(02:13) From one location to seven automotive shops(04:33) Being there when customers need you most(05:21) Working on the business versus in it(08:30) Technology changes that customers don't realize exist(13:31) Community investment philosophy and approach(18:00) Communication across multiple locations(20:12) Hard lessons from expansion and COVID challengesResources MentionedCordell's Automotive: https://www.cordellsauto.net/Onalaska YMCA Child Watch Center: https://www.laxymca.org/locations/houser-branch | — | ||||||
| 6/11/26 | ![]() Food Videography, Visual Storytelling, and Finding Authentic Connection Through Content✨ | food videographyvisual storytelling+4 | Steve Ray | Foodist FilmsI Can't Believe It's Not Butter+1 | Austin, Texas | food videographycontent creation+5 | — | 31m 20s | |
| 5/21/26 | ![]() Nick Netley on Innovation, Risk-Taking, and Competitive Advantage in the Express Car Wash Industry✨ | innovationrisk-taking+4 | Nick Netley | Sota Shine Car WashCamp Bow Wow+3 | — | car washentrepreneurship+4 | — | 30m 29s | |
| 4/23/26 | ![]() Digital Innovation in Survey Tech: Bridging Physical and Digital Infrastructure with Mike Klonsinski✨ | digital innovationsurvey technology+4 | Mike Klonsinski | GIS software platformBerntsen International+1 | Lewis and Clark TrailWisconsin | digital twin systemsRFID-enabled+5 | — | 26m 15s | |
| 3/19/26 | ![]() Building Strategic Financial Foundations for Small Business Success✨ | financial structuresmall business success+4 | Tina Lockwood | Lockwood EnterprisesSCORE | WisconsinArizona | financial structuresmall business+5 | — | 28m 06s | |
| 3/5/26 | ![]() Chef John Bogan on Seasonality, Local Pride, and Creating Unforgettable Culinary Experiences✨ | culinary educationseasonal ingredients+3 | Chef John Bogan | Recipes from the Seasons of My LifeLake Geneva School of Cooking | upstate New York | culinary experienceslocal farms+3 | — | 30m 59s | |
| 2/12/26 | ![]() Tackling Loneliness and Isolation in a Hyper-connected World✨ | lonelinesssocial connection+4 | Brad Steckart | Sit By Me | — | lonelinessSit By Me+5 | — | 31m 03s | |
| 1/29/26 | ![]() Embracing Change in Cheese: Family, Technology, and Global Tastes✨ | entrepreneurshipinnovation+4 | Paul Scharfman | Specialty Cheese Company | WisconsinBoston | specialty cheeseinnovation+5 | — | 27m 51s | |
| 1/15/26 | ![]() Entrepreneurship, Resilience, and Community-driven Growth Engines✨ | entrepreneurshipresilience+4 | Steve Glynn | Experience MilwaukeeSprinklr | MilwaukeeWalkers Point Innovation District | entrepreneurshipresilience+4 | — | 22m 47s | |
| 12/11/25 | ![]() How an Engineer Built Wisconsin’s First Craft Distillery✨ | craft distillingentrepreneurship+4 | Guy Rehorst | Great Lakes Distillery | WisconsinWisconsin | craft distilleryentrepreneur+4 | — | 19m 34s | |
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| 11/25/25 | ![]() The Heart of the Harvest: Resilience, Patience and Sustainable Cranberry Farming✨ | sustainable farmingcranberry farming+4 | Mary Brazeau Brown | Glacial Lake Cranberries | Wisconsin | cranberriessustainable practices+3 | — | 25m 18s | |
| 11/13/25 | ![]() How a Brewer Turned Passion into Profit and Built Wisconsin’s Most Creative Craft Brand✨ | craft brewingentrepreneurship+4 | Grant Pauly | 3 Sheeps BrewingLinkedIn | Wisconsinbrewpub | craft beerentrepreneurship+3 | — | 25m 34s | |
| 10/30/25 | ![]() Discipline, Dough, and Doing the Work: The Madison Sourdough Story✨ | craftresilience+3 | Andrew Hutchison | Madison Sourdough | — | sourdoughbaking+5 | — | 28m 14s | |
| 10/16/25 | ![]() Innovating Family Travel – Water Parks, Staycations and the Future of Lodging | Host Bill Mitchell sits down with Eric Lund, CEO of S&L Hospitality and a driving force behind Great Wolf Resorts, the brand that reinvented family vacations with the indoor water park.Eric shares how Great Wolf grew from a clever idea into a nationwide phenomenon, the hurdles of financing a brand-new resort model, and why a people-first culture still drives success. He also looks ahead at the future of hospitality: tech, personalization and keeping family experiences at the core.In this episode, we explore: (00:00) Birth of Great Wolf Lodge(04:53) First indoor water park success(06:40) Family-centric water park culture(11:30) Family fun at Great Wolf Lodge(14:29) Entrepreneurial journey and business culture(19:26) Building a smart, leisure-driven culture(21:05) Sharing unique experiences(26:57) Adapting to next generation needs(28:04) Passion for hospitality industryLinks mentioned in this episode:Connect with Eric Lund on LinkedInS&L HospitalityGreat Wolf Lodge | — | ||||||
| 10/2/25 | ![]() Tomorrow Needs You: Lessons in Employee Wellbeing & Engagement | Meredith Baciak, Wellness Coordinator at Miron Construction, joins the show to share how meeting people where they are – whether on bustling job sites or in quiet one-on-ones - is reshaping mental health in a traditionally tough industry. Meredith explains why wellness at Miron goes far beyond tracking steps or reducing insurance costs. It’s about human connection, fostering a culture where it’s okay not to be okay, and making sure every worker hears the same message: tomorrow needs you.In this episode, we explore: (00:00) Holistic workplace wellness approach(04:24) Redefining strength in construction(06:39) Workplace stand-down initiative(11:47) Conversations save lives(13:46) Persuasion through active listening(19:10) Tomorrow Needs You campaign impact(22:03) Evolving values at Miron(23:38) Focus on one priority at a timeLinks mentioned in this episode:Miron'sMental Health HubConnect with Meredith Baciak on LinkedIn | — | ||||||
| 9/18/25 | ![]() Building a Resilient Specialty Paper Business in a World of Tariffs and Change | Sometimes the most essential innovations are the ones you never see. In this episode, Cindy White, President and CEO of Channeled Resources Group, takes us inside the surprising world of release liners – the unsung heroes behind labels, bandages, and packaging.Cindy shares how the company evolved from traditional recycling to innovative manufacturing, all while championing sustainability and navigating the challenges of tariffs and global trade. You’ll also hear insights on leading a multi-generational family business, adapting to supply chain turbulence, and building a culture of continuous learning. And if you’ve ever received a package at your door, you’re already part of this story.In this episode, we explore: (00:00) Wisconsin’s specialty paper industry insights(04:22) Label blanks diversification success(09:00) Environmental leadership in the label industry(11:20) Challenges and success in family business(15:51) Tariff uncertainty amid trade agreement(18:52) Navigating tariffs in global markets(21:05) Networking boosts business knowledge(21:51) Cindy’s top success lessonsLinks mentioned in this episode:Cindy welcomes you to reach out to her!Contact Channeled Resource GroupConnect with Cindy White on LinkedIn | — | ||||||
| 9/2/25 | ![]() Blending Family, Hospitality, and Innovation at Riverbend Winery & Distillery in Chippewa Falls | Sara Antonson is co-owner of Riverbend Winery & Distillery in Chippewa Falls, Wisconsin. She joins ConversActions to share how her family transformed Riverbend into a welcoming community hub after taking ownership in 2022, blending family values, hospitality, and innovation. From navigating supply chain hurdles to leveraging social media, she offers candid insights into the challenges and rewards of running a family-owned winery. You will also hear practical lessons on teamwork, customer experience, and staying true to your market.In this episode, we explore: (02:01) The origin story of Riverbend Winery(05:13) The family dynamics with two generations in the business(06:28) Modern communication in winery operations(09:18) Technology’s impact on winery operations(12:52) Wisconsin-inspired wine label design(15:41) Winery marketing strategy reimagined(18:26) Customer care and knowledge(22:24) Chippewa Valley grape-based wineryLinks mentioned in this episode:Riverbend Winery & DistilleryConnect with Sara Antonson on LinkedInThe Experience Economy – Book | — | ||||||
| 8/5/25 | ![]() All Creatures Great & Small | Team-Driven Veterinary SuccessListen in as Dr. Kara Nelsen, founder of Allied Emergency Veterinary Services shares her journey from emergency vet to building a five-location clinic network. Discover how her commitment to harmony and empowering her team fuels resilience in a competitive industry. 3 Key TakeawaysTeam Focus Drives Quality CareThrough an ‘administration-light’ structure Kara makes sure the teams are directly involved in decision-making. Allied maintains a strong culture where teams feel heard and are invested in quality care. Privately OwnedKara experienced the limitations of corporate veterinary practices and applied those lessons to her privately-owned clinics which benefit from autonomy and team members with a true stake in their workplace.Growth and EfficiencyAllied’s organic growth benefits from careful investments in technology, internal talent development and accuracy in patient services (for patients who cannot speak!). | — | ||||||
| 7/10/25 | ![]() Trusted Spaces - Purposeful Places | Nurturing Dreams at Work: The Evolution of Coaching atMiron ConstructionIn this episode, Eric Marcoe shares the story behind Miron Construction’s innovative Dream Project, how coaching has evolved within the company and lessons for fostering personal growth and safe conversations at work.3 Key Takeaways:Dream Project OriginsInspired by the book The Dream Manager by Mathew Kelly, Miron Construction embraced the concept of supporting employees’ personal and professional growth. Over time, Eric’s role grew into “Dream Coach 2.0”, broader leadership and life coaching.Safe Spaces Boost EngagementEric emphasizes the importance of creating safe, judgement-free environments for employees to open up about work or personal matters. Trust and confidentiality are the core of this work, and even resource-limited businesses can create these trusted spaces. Coaching is Most Effective When WelcomedCoaching only works when employees are ready and willing to engage. Tune in for practical advice for fostering growth, connections and well-being in any workspace!The Dream Manager by Mathew Kelly. Beacon Publishing, 2007 | — | ||||||
| 6/13/25 | ![]() The Missing Link - To Success | LinkedIn Success with Wayne BreitbarthIn this episode, host Bill Mitchell welcomes Wayne Breitbarth, one of the nation’s top LinkedIn trainers, to talk about all things LinkedIn for business professionals and entrepreneurs.Wayne shares his journey from office furniture salesman to LinkedIn authority, discusses how the platform evolved from a job search site to a broad business hub, and reveals practical strategies for leveraging LinkedIn for sales, networking, recruiting, and personal branding. Here are 3 Key Takeaways1. LinkedIn is a powerful business database, not Just a social media platform. Wayne’s “aha!” moment came when he realized LinkedIn allowed users to see not just who their friends are, but also who their friends know—a game-changer for expanding business networks and finding decision-makers.2. Successful LinkedIn profiles start with authenticity: a compelling LinkedIn profile should genuinely represent you—avoid marketing jargon and instead write in the first person, using your own voice. When sending connection requests or messages, make them personal, specific, and reflective of your personality (within the 200-character limit). This builds trust and encourages meaningful engagement.3. Engagement is about quality conversations, not just posting content. Don’t feel pressured to post constantly—engagement comes from starting conversations. Use post ‘likes’, comments, and “who’s viewed your profile” to initiate relevant dialogues with your audience. Posting is only effective when it leads to real interaction; proactive outreach and follow-up are where business opportunities flourish.Connect with Wayne BreitbarthBookConnect with Bill Mitchell | — | ||||||
| 5/15/25 | ![]() Betting the Farm | Betting the Farm: A 5th-Generation Dairy Farmer Tees Up Golf Success Ever wondered what it takes to swap milking cows for managing fairways? In this episode, Jessica Blaska-Grady, the general manager at Kestrel Ridge and The Oaks golf courses shares the inspiring journey from her family’s dairy tradition to running two thriving Wisconsin golf courses. Tune in as she uncovers the lessons in a Midwest work ethic, family business dynamics and succeeding in a local community. Here are 3 Key Takeaways:Farmer’s Grit Builds Business Resilience: Jessica credits the 24/7 work ethic from her dairy farming roots as a key driver of success in golf course management. “You reap what you sow” pays off both in the fields and the fairways.Community Connection is Essential: Honoring community commitments is non-negotiable for the family owners. Hosting local events, supporting clubs and offering a welcoming space for customers and visitors is an uncompromising standard. Family Business: Jessica’s experience reveals the challenges and successes of a family business and how Thanksgiving dinner features both. Listen in and learn how entrepreneurship runs its course in two very different industries. | — | ||||||
| 5/1/25 | ![]() Inflammation Nation | Healing Inflammation with Chef Lauren Posa This week ConversActions welcomes Chef Lauren Posa, wellness advocate and energy force behind The Farmacy –A Restorative Eatery. We learn why so many common foods are making you sicker – often without you realizing it. In this episode Lauren explains how the right foods can fight inflammation and improve our overall wellbeing. Chef Lauren reveals her journey through a devastating illness, the business mistakes she made and a few strategies to help us master healthy eating. Here are 3 Key Takeaways: 1.Food as Medicine: Chef Lauren revealed how conventional “comfort” foods can fuel inflammation and slow healing, while brain-friendly foods like avocados, turmeric and berries actively fight disease. 2.Self-Development Fuels Success: Chef Lauren learned herbusiness would only grow as far as she did. By prioritizing personal growth, setting boundaries, and making downtime non-negotiable, her restaurant thrived – proving you can’t pour froman empty cup. 3.Educate to Elevate: The Farmacy isn’t just about serving meals,it’s a vehicle to teach. Chef Lauren empowers customers and staff with nutrition education, hands-on classes, and a vision for online learning to spread knowledge far beyond her kitchen. Lauren shared her anti-inflammatory recipe for Avocado Mousse:Ingredients:2 ripe avocados1/3 cup maple syrup¼ cup cacao powder (not cocoa powder)¼ cup coconut milk1 tsp. vanilla extractPinch of sea salt (preferably Celtic Sea Salt)Blend all ingredients untilsmooth and creamy. Chill for 30+ minutes. | — | ||||||
| 4/17/25 | ![]() Co-Pack Go! | Octopi Brewing is another great example of our guest business leaders revealing success lessons, in this case the ability to weather mistakes along the way. This week, we chat with Isaac Showacki, the mastermind behind Octopi Brewing. He distills the basics of the craft beer scene and how he built Octopi into one of the Midwest’s biggest contract brewing companies. Here’s what’s on tap in this episode:The Magic of Contract Brewing: It’s more than brewing beer—it’s a smart, scalable business model that’s all about growth by catching the next product wave. Rolling with the Punches: Growth isn’t without speedbumps. Isaac talks about preparing for things to go wrong and maintaining sufficient cash – the fuel of growth.Teamwork Makes the Dream Work: Blending a killer team culture (rooted in values like best-in-class quality) with curiosity. Then peppering suppliers for insights and trends makes for a winning formula.If you’re not driving, grab a brew and tune in for some actionable tips and inspiration from Isaac's journey! | — | ||||||
| 4/3/25 | ![]() Zebras and Camels and Geckos - Oh My! | Zebras and Camels and Geckos – Oh My!How does an electrical engineer create an innovative early childhood education model? Bob Davis, founder of Little Explorer and Inspire Early Childhood Learning Center, faced countless funding rejections before breaking through. In this episode, learn how Bob turned every setback into an opportunity, engineering a unique educational model that fosters creativity and future success.3 Key Takeaways from This Episode Turning Passion into Impact – Bob’s journey proves that passion, paired with persistence, can lead to groundbreaking innovations in childhood education.The Science Behind Early Learning – Discover the key personality traits that shape a child’s future success and how educators can nurture them from an early age – building a love for learning. Scaling for a Better Future – Why collaboration among struggling childcare centers could be crucial for improving teacher pay, resources, and overall educational outcomes.Tune in to see how innovation and determination can reshape entire industries.Check out Bob’s Website HERE.Connect with Bill HERE.Connect with our Sponsoring Partner’s Website HERE. | — | ||||||
| 3/20/25 | ![]() Gemütlichkeit: Warmth, Good Cheer - and Pretzels! | In today’s ConversActions podcast, we explore the twists and turns of authentic Bavarian soft pretzels with Matt Wessel, the co-owner and CEO of Milwaukee Pretzel. Matt’s origin story begins with unforgettable beer garden experiences in Munich with his wife and soon-to-be business partner Katie. Matt shares that journey of turning a love for German culture (and irresistible pretzels) into a business built on quality, customer service and inspired leadership.Here’s what you’ll discover:From Munich to Milwaukee: Matt and Katie experienced the flavor of genuine Bavarian pretzels during their year-long stay in Munich. This connection to German culture and the amazing quality of the pretzels sparked a dream. They brought that dream home to Milwaukee, founding their business in 2013 with serious commitment to authenticity.Scaling with Purpose: For Matt and Katie, growth is all about focusing on what truly matters: quality, customer care, and most importantly, their people. They leverage their individual – and complementary - strengths for effectiveness as leaders. Innovation and Community Spirit: While honoring their core Bavarian pretzel product, they’re expanding into exciting new areas like craft mustard and gourmet cheese spreads. They’re also committed to making a difference, with a fundraising division that has already given back over $1 million to local organizations. It’s all part of their vision: The best pretzels come from Milwaukee! | — | ||||||
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