Create great.

Recorded in my attic with ATTIK founder James Sommerville, this episode explores his remarkable four-decade journey in design from launching ATTIK with Simon Needham in Huddersfield to becoming one of the industry's most influential creative leaders.James reflects on the early struggles of building a studio, receiving support from The King's Trust, and embracing emerging technologies such as the Apple Mac. We discuss the legendary Noise publications, the evolution of agency culture, and why today's creative businesses need to remain agile, collaborative and open to change.The conversation also delves into his thoughts on AI, the future of design education, and his latest venture, KnownUnknown a global network of creative talent built around flexibility, experimentation and the power of bringing diverse minds together.I really enjoyed this one, as it brought back memories from when I first saw ATTIK talk back in 1997.

The 19th podcast features Jonathan Ellery. We sat down in his beautiful London studio to talk about the origins of Browns and explore the fascinating overlap between his work as both a designer and an artist.Jonathan reflects on the early days of Browns, which he founded in 1998 with two partners. The studio quickly built an international reputation through magazine features and word of mouth, long before the era of social media. Over time, Jonathan continued to develop the studio into the independent and respected practice it is today.He also shares the inspirations behind his creative journey, from growing up in Cornwall studying art and design and discovering the possibilities of a creative career. The conversation moves through studio culture, publishing, and the relationship between design and art, highlighting Jonathan’s passion for thoughtful, independent, and meaningful creative work.I really enjoyed my conversation with Jonathan and the whiskey that followed. A huge thank you to Jonathan for taking the time to share his stories, perspectives, and experiences so openly. It was a genuine pleasure spending time in his studio and hearing about his journey.Browns Editions

This episode was recorded at Tom’s London studio, a beautiful space that perfectly reflects the creativity and craft of his team’s work. As always, we begin with Tom’s journey into design before diving into the story behind his iconic Massive Attack cover a piece that remains as striking and relevant today as when it was first released.We hope you enjoy listening.

Welcome to Episode 15 of the Visuelle: Create Great podcast. It’s been a little while since our last episode, but I promise this one is well worth the wait.In this episode, I chat with Tyler Eide, Principal Creative Director of Parker Studio, which he founded in 2018. Based in Seattle, Tyler shares his journey into design, the influences that shaped his path, and as always we touch on a few recurring themes like soundtracks, Sonic, and AI.I hope you enjoy the episode.

Today’s podcast guests are the creative duo of Simon Dixon & Aprova Baxi and otherwise known as DixonBaxi.A global brand agency, the team at DixonBaxi use creativity to design a better future for brands that seek to challenge convention. This includes the likes of Hulu, AT&T, ViacomCBS, British Land, V&A, IMAX, Channel 4, Netflix and AC Milan.DixonBaxi believe In a world that’s moving faster than ever before, the stakes for brands have never been higher.

Welcome to the first episode of 2023! Today’s podcast guest is Thomas Kurppa, Chief Creative Officer & Co-founder of the superb Kurppa Hosk.Kurppa Hosk is a brand agency with 80+ employees and offices in Stockholm and New York. We solve complex business problems by combining the sharpest strategic minds with the best designers in the industry. They collaborate with brave organisations – from early stage startups, to some of the world's most admired companies.The first time I got to know Kurppa Hosk was probably 10 years ago, I remember even to this day how great the work was. Whether it's branding work or typography there’s always the perfect balance between serious and fun.

My guest joining me today on the 5th episode of create great is graphic artist - Anthony combines a knack for simplicity that packs a punch with analogue craft skills and powerful, positive messages.Burrill frequently collaborates with other forward-thinking creatives across disciplines spanning music, architecture, curation, education and more; pushing his traditional discipline of choice, letterpress printing, into bold new territories.His work is held in the permanent collections of the Victoria and Albert Museum in London, the Cooper-Hewitt National Design Museum in New York, and has been exhibited in museums around the world, including the Barbican Art Gallery, the Walker Art Center and the Design Museum, London.

My guest joining me today is Michael C Place, founder and Creative Director of Studio Build. Studio Build is an award-winning creative agency with an international reputation for creating strong visual narratives. Michael has worked with Nike, Made, The Stow Brothers and Generation Press, amongst others. I first met Micheal at an ‘twitter meet up’ in Shoreditch London probably back in 2015? It was the first time we had met, and found out that we both really like Duval, which is probably one of the best beers and beer logos out there. He’s worked with many talented clients such as Gary Hustwit who directed such great creative films from Objectified, Urbanized and Helvetica to name a few.

My first guest is somebody I’ve got to know recently, Paul Blackburn. Paul is the founder of Studio Blackburn, an international brand strategy and design studio. They inspire desire for brands and businesses that improve peoples' lives.Recently Studio Blackburn rebranded SO Energy and their great print and digital campaign called ‘We mean Green’ which ran for eight weeks used to promote the environmental benefits of rail travel during COP26… which when posted on Instagram few ‘creatives’ reacted to.Together we talk about his journey into design, the ups and downs of running a successful studio and share advice for all of us creatives.