
From 9–5 to Nike: How Johnnie Izquierdo Captures Culture
From Creative Control by Lagos Creative
June 19, 2025 · 1h 14m · Episode 10
About this episode
In this episode, Alex Lagos interviews Johnnie Izquierdo about his journey from a 9–5 job to working with Nike and capturing culture.
Welcome to Creative Control, a show about the art and business of content—how to build it, how to scale it, and how to actually make it matter. After years of working behind the scenes with some of the world's biggest brands, Alex Lagos (Founder, Lagos Creative) is sharing what he's learned. Each week, we'll break down the game, dive deep on industry topics, and sit with people who are shaping creative culture—artists to athletes, entrepreneurs to influencers, celebrities to CEOs. ----- WATCH full episodes on YouTube: https://www.youtube.com/@LagosCreative ----- FREE DOWNLOAD Podcast360: https://bit.ly/Podcast360 ----- LC Approved Equipment List: https://lagoscreative.co/gear ----- FOLLOW ALEX Instagram: https://www.instagram.com/mralexlagos LinkedIn: https://www.linkedin.com/in/lagosalex TikTok: https://www.tiktok.com/@mralexlagos ----- FOLLOW EASTON Instagram: https://www.instagram.com/eastonjsmith/ ----- PRODUCED BY: Website: https://lagoscreative.co Instagram: https://www.instagram.com/lagoscreative TikTok: https://www.tiktok.com/@lagoscreative Learn more about your ad choices. Visit megaphone.fm/adchoices
People in this episode
Host: Alex Lagos
Guest: Johnnie Izquierdo
Topics covered
- culture
- business
- content creation
- branding
Keywords
- Nike
- creative culture
- entrepreneurship
Mentioned in this episode
Products: Nike
More episodes of Creative Control
- Unpaid Intern to Digital Empire // Austin Stanley · December 22, 2025 · 51 min
- Artist Development Isn't Dead // Brad Parker · December 15, 2025 · 1h 23m
- Famous to Fitness: What Shawn Booth Built After The Bachelorette · June 12, 2025 · 1h 5m
- Artists vs Algorithms: How Content Replaced the Campaign // Seaforth (Mitch Thompson) · May 28, 2025 · 46 min
- HOW TO CREATE THE PERFECT PODCAST CLIP · May 7, 2025 · 25 min
- 10 PODCASTING QUESTIONS NO ONE’S REALLY ANSWERING… · April 29, 2025 · 40 min
Explore listener stats, chart rankings, contacts and more on the Creative Control podcast page.