Creative Legends

This week, CJ and Jack unpack the reality of finding clients as a freelance designer. From saying yes to everything in the early days, to learning how to attract the right opportunities as your career grows. They share stories from their own journeys, including cold emails, awkward client experiences, social media, passion projects, and the uncomfortable truth about what it really takes to get noticed.We get into:👉 How we both found our very first freelance clients👉 Why most cold emails and DMs don't work (and what to focus on instead)👉 The role social media played in building their design careers👉 Why finding clients and finding the right clients are two completely different challenges👉 How passion projects can lead to paid work in the industries you actually want to work in👉 Why saying no to the wrong project can be harder than finding a new one👉 The question every freelancer eventually has to answer: "How bad do you want this?"

What happens when the wins stop coming? When projects drag on, self-doubt creeps in, confidence drops, and you start questioning whether you even know what you’re doing anymore. We get into:👉 Why freelance creatives become dependent on “wins” to keep going👉 What happens when you stop getting sign-offs, leads, or momentum👉 The dangerous spiral of self-doubt, comparison, and “maybe I’m not cut out for this” thinking👉 Why nobody celebrates your wins for you when you work for yourself👉 How to manufacture motivation and create your own small wins👉 And why having the right people in your corner can completely change everything EPISODE SPONSORSilverStag Type Foundry | Fonts that feel real, intentional, and full of character. Grab 20% OFF all fonts here

Well... this week’s episode took a completely unexpected turn.What started as a conversation about social media, sharing your work online, and building a personal brand quickly became a very real discussion about criticism, hate, parody videos, and what happens when putting yourself out there publicly suddenly blows back in your face.CJ opens up about waking up to a viral parody video mocking his content, personality, and creative style, and the emotional whiplash that comes with becoming the target of public criticism online.We get into:👉 The reality of sharing your work online as a creative👉 Why social media can be both life-changing and mentally exhausting👉 The fear of judgment, criticism, and “cringe”👉 Constructive feedback vs straight-up hate👉 Why you can’t please everyone on the internet👉 The importance of finding your “North Star”👉 And why putting yourself out there is still worth it anywayThis is probably our rawest and most honest conversation yet and it's only episode 1! 😅

Welcome to the first-ever episode of Sticky Notes. The podcast for graphic designers, logo designers, and brand designers who are figuring out how to build a freelance design studio.In this episode, we’re tackling one of the biggest questions in the design industry: To niche or not to niche? Should you specialise in one style, one industry, one type of client? Or should you stay broad, flexible, and take on a bit of everything?This is something Jack has been wrestling with, so we break it down properly:– The pressure to niche as a designer– Whether niching actually helps you get clients– The risk of boxing yourself in– My experience niching (and not niching) as a brand designer– How to figure out what you actually want to be known for

Being a graphic designer on social media isn’t as easy as it looks…In Part 2 of my conversation with Jack Chitty (@chittco), we dive deep into the brutal reality of building a freelance graphic design career online—the hate comments, the self-doubt, the validation trap, and how social media can either make or break you as a creative.Jack opens up about:🔥 How going viral almost destroyed his confidence🔥 The imposter syndrome that still haunts him🔥 Why designers obsess over numbers (and why it’s dangerous)🔥 The real reason clients find him through social media🔥 His game-changing mindset shift for staying creativeIf you've ever felt burnt out, stuck chasing likes, or doubted your own skills, then buckle up matey. Being a successful designer isn’t about followers—it’s about the work.👉 Watch Part 1 Here: • From ZERO Clients to Designing Logos ... 🤙 Follow Jack: / chittco ✏️ Sign up to The Fellow Designers Club: https://www.fellowdesignersclub.com/🔗 USEFUL LINKS from this episode! PODCAST: / @chriswillx DESIGN STUDIO: https://smith-diction.com/BOOK RECO 1: https://amzn.eu/d/1ts8y4sBOOK RECO 2: https://amzn.eu/d/dyJdxZ4AWESOME TOOLS FOR DESIGNERS 🤙✏️https://www.fellowdesignersclub.com/c...Where else can you find me? 👇Instagram: / cj.cawley.design TikTok: / cjcawleydesign