
Winning with Curiosity, Compassion, Clarity, and Consistency.
From Dan The Road Trip Guy by Dan
February 23, 2026 · 29 min · Season 5 · Episode 98
About this episode
Dan interviews entrepreneur Justin Ricklefs about his journey from college football to founding a human-first branding agency.
Get in Touch with Dan by Texting Now I invited Kansas City entrepreneur and author Justin Ricklefs to trace his road trip from his years behind the scenes with college football and The Kansas City Chiefs to building Guild Collective, a human-first branding agency that helps companies lead with Human Storytelling. We talk about the moments that shape a leader: the family-of-seven road trip to Florida that forged patience and humor, the long days in pro sports that reveal the hidden machinery ...
People in this episode
Host: Dan
Guest: Justin Ricklefs
Topics covered
- entrepreneurship
- branding
- human storytelling
- leadership
- sports
- road trips
Keywords
- entrepreneur
- branding agency
- human storytelling
- Kansas City
- road trip
- leadership
- sports
Mentioned in this episode
Organizations: Guild Collective, Kansas City Chiefs
Places: Kansas City, Florida
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