
Defenders of Business Value
by Ed Mysogland
Is this your podcast?Insights from recent episode analysis
Audience Interest
Podcast Focus
Publishing Consistency
Platform Reach
Insights are generated by CastFox AI using publicly available data, episode content, and proprietary models.
Most discussed topics
Brands & references
Total monthly reach
Estimated from 1 chart position in 1 market.
By chart position
- 🇰🇪KE · Entrepreneurship#191500 to 3K
- Per-Episode Audience
Est. listeners per new episode within ~30 days
250 to 1.5K🎙 ~2x weekly·100 episodes·Last published 2mo ago - Monthly Reach
Unique listeners across all episodes (30 days)
500 to 3K🇰🇪100% - Active Followers
Loyal subscribers who consistently listen
150 to 900
Market Insights
Platform Distribution
Reach across major podcast platforms, updated hourly
Total Followers
—
Total Plays
—
Total Reviews
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* Data sourced directly from platform APIs and aggregated hourly across all major podcast directories.
On the show
From 19 epsHost
Recent guests
Recent episodes
EP 151: The "Money Map": Driving Business Value and Scalability
Jun 24, 2026
32m 46s
EP 150: Bridging the Gap Between Military Service and Business Ownership
Jun 17, 2026
31m 24s
REPLAY: Shift-N-Gears: From Stuck to Scalable with Acquisition Thinking with Della Kirkman
Jun 10, 2026
38m 11s
REPLAY: Inside the Broker's Engine Room: George Wellmer on the Future of Business Sales
Jun 3, 2026
42m 32s
EP 149: How to Pick the Right SBA Lender Before You Buy a Business
May 27, 2026
37m 22s
Social Links & Contact
Official channels & resources
Official Website
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| Date | Episode | Topics | Guests | Brands | Places | Keywords | Sponsor | Length | |
|---|---|---|---|---|---|---|---|---|---|
| 6/24/26 | business valuescalability+3 | Chris Miller | Rev Up ManufacturingDone Deal: Exit Without Regret | — | Money Mapbusiness operations+3 | — | 32m 46s | ||
| 6/17/26 | military entrepreneurshipbusiness acquisition+3 | Courtney Zaugg | VentureVets | United States | veteran entrepreneurshipbusiness acquisition+3 | — | 31m 24s | ||
| 6/10/26 | acquisition entrepreneurshipbusiness ownership+4 | Della Kirkman | Shift-N-GearsCracker Barrel | — | business acquisitionfinancial freedom+3 | — | 38m 11s | ||
| 6/3/26 | business salesbrokers+3 | George Wellmer | Tupelo | — | business salesbrokers+5 | — | 42m 32s | ||
| 5/27/26 | SBA lendingbusiness acquisition+3 | Jared Johnson | — | — | SBA lenderbusiness financing+3 | — | 37m 22s | ||
| 5/20/26 | Social Securityretirement planning+3 | Thomas Drapala | Registered Social Security Analysts (RSSA)Social Security Administration (SSA) | — | Social Securityretirement strategy+3 | — | 32m 17s | ||
| 5/13/26 | Entrepreneurial Operating Systembusiness value+4 | Ashley Walters | EOS Worldwide | — | EOSbusiness efficiency+5 | — | 33m 37s | ||
| 5/6/26 | business exitsentrepreneurship+3 | TK Herman | The Halcyon Forum | — | business exitsentrepreneurship+3 | — | 33m 55s | ||
| 4/29/26 | preferred buyer statusbusiness acquisition+3 | George Wellmer | Tupelo SMB | — | preferred buyer statusbusiness deals+5 | — | 39m 53s | ||
| 4/22/26 | M&Aautomation+2 | Morgan Tate | the Breakwater BlueprintBreakwater M&A+3 | — | Breakwater BlueprintAI+2 | — | 32m 46s | ||
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| 4/15/26 | loneliness in entrepreneurshipsupport networks+2 | Jared LuegersKevin King | AI toolsOWN Indiana+2 | IndianaAmerica | communitybusiness value+2 | — | 44m 45s | ||
| 4/8/26 | succession planningfamily business+3 | Amy Wirtz | The Family Business Consulting GroupLinkedIn+1 | — | family dynamicsbusiness goals+3 | — | 34m 55s | ||
| 4/1/26 | deal distraction taxbusiness value+3 | — | — | — | business ownerdeal process+2 | — | 10m 37s | ||
| 3/25/26 | business appraisalstorytelling+2 | Charlie Stanton | Stanton Valuation AdvisorsLinkedIn | — | valuation storyappraisal outcomes+3 | — | 36m 47s | ||
| 3/18/26 | businessentrepreneurship+1 | — | Central Indiana Commercial ElectricalDental Equipment Service+13 | — | Indianabusiness investor+2 | — | 22m 07s | ||
| 3/11/26 | women entrepreneursbusiness acquisition+2 | Gabrielle Rubenstein | Ace-PakAce-Pak Products+4 | — | acquisition riskSBA leverage+2 | — | 35m 17s | ||
| 3/4/26 | Employee Stock Ownership PlansESOPs+3 | Chris Fredericks | Empowered VenturesESOP+1 | — | co-opsEmployee Ownership Trusts+2 | — | 36m 00s | ||
| 2/25/26 | selling a businessbuyer psychology+3 | David C. Barnett | How to Sell My Own BusinessAdvantage Liquidity Partners Ltd.+1 | — | entrepreneurshipbusiness value+2 | — | 43m 53s | ||
| 2/18/26 | business valuationdealmaking+3 | — | BizBuySellDealStats | — | transaction volumesfinancing trends+1 | — | 14m 41s | ||
| 1/21/26 | EP 139: From Operator to Architect: The Shift That Makes Businesses Transferable using Output Thinking with John Seiffer | Being a hands-on business owner is not the humble brag you think it is. To buyers, it signals a red flag: decisions bottlenecked at the owner, undocumented processes, fragile customer relationships, and a business that struggles to function without constant oversight. John Seiffer, founder of CEO Boot Camp and author of Output Thinking, explains why owner dependency drastically limits growth, transferability, and exit value. After decades of coaching founders across industries, he shares how many businesses run well day to day but break down during a transition. He introduces output thinking as a way to define results instead of tasks, replacing intuition-driven execution with repeatable outcomes. In this episode, you will: Understand why hands-on ownership reduces value and complicates exits Learn how output thinking helps businesses scale and transfer See how systems and defined outcomes make a business more attractive to buyers Highlights: (00:00) Meet John Seiffer (05:43) Stages of business growth (15:35) Output Thinking: a new approach (17:33) What to look for when hiring employees (19:13) Defining quality and documenting operating procedures (24:48) Building trust and transitioning leadership (29:58) Preparations to make your business exit-ready (33:33) Division of labor in sales (35:18) Evolving business ownership Resources: For past guests, please visit https://www.defendersofbusinessvalue.com/ Follow John: Connect via email: [email protected] more about CEO Boot Camp: https://ceobootcamp.com/ Learn more about Output Thinking by John Seiffer: https://a.co/d/am77udg Learn about the Exit-Ready Intensive program: https://rgahub.samcart.com/referral/zw7Z7UJK/b23xiwJ0paFyeSlt Follow Ed: Connect on LinkedIn: https://www.linkedin.com/in/edmysogland/ Instagram: https://www.instagram.com/defendersofbusinessvalue/ Facebook: https://www.facebook.com/bvdefenders | — | ||||||
| 1/7/26 | EP 138: Inside the Mind of a Buyer: What Makes or Breaks a Deal with Ted Leverette | A successful corporate executive leaves his high-paying job to buy a business, only to face a disaster leading to lawsuits and financial turmoil. That painful experience taught Ted Leverette valuable lessons and set him on the path to becoming the Business Buyer Advocate. In this episode, Ted shares his decades of experience, revealing what buyers really look for in a deal. He explains how buyers evaluate businesses, the importance of mastering the marketplace, and the critical role of due diligence in making smart acquisitions. Ted also discusses the emotional side of buying a business and how understanding the psychology of both buyers and sellers can make or break a deal. Tune in to learn how to think like a buyer and maximize the value of your business in today's competitive market. In this episode, you will: Discover how buyers assess risk and why many businesses fail to impress serious acquirers Learn the importance of systems, documentation, and reducing owner dependency before selling Understand the mindset of buyers and sellers and how they affect negotiations Highlights: (00:00) Meet Ted Leverette (04:00) What buyers want and what sellers must prepare (10:35) Building credibility through online presence and proof of funds (16:08) Avoiding common acquisition mistakes (19:53) The hidden market of business deals (22:02) Red flags and deal breakers for buyers (24:05) The psyche of buyers and sellers (30:15) Myths and misconceptions about buying a business Follow Ted: Connect on LinkedIn: https://www.linkedin.com/in/tedleverette/ Website: https://partneroncall.com/ Check out Ted's books on Amazon: https://www.amazon.in/stores/Ted-J.-Leverette/author/B0BWS84J26?ref=ap_rdr&shoppingPortalEnabled=true Follow Ed: Connect on LinkedIn: https://www.linkedin.com/in/edmysogland/ Instagram: https://www.instagram.com/defendersofbusinessvalue/ Facebook: https://www.facebook.com/bvdefenders | — | ||||||
| 12/31/25 | REPLAY: The Late-Stage Entrepreneur: Gary Hentschel on Lessons on Risk, Value, and Second Acts | Most buyers slow down in their sixties. But not Gary Hentschel. He's out buying companies, doubling their value, and selling them again. As a partner at The September Group and CEO at WSI Technologies, Gary brings decades of experience as a banker, entrepreneur, and operator. In this episode, he shares how he appraises businesses, what sellers get wrong about their company's value, and why good leadership matters when a business is up for sale. In this episode, you will: Discover what buyers look for in a management team See how earnouts help keep deals on track Find out why sellers often misprice their businesses Highlights: (00:00) Meet Gary Hentschel (03:31) The importance of good partnerships (06:22) Navigating business acquisitions (09:47) Evaluating business potential (17:07) Risk management and deal structuring (21:30) The role of earnouts and management teams (29:03) First 60 days post-acquisition (31:18) Learning from buyers, sellers, and advisors (35:17) Current market trends and insights Resources: For past guests, please visit https://www.defendersofbusinessvalue.com/ Follow Gary: Connect on LinkedIn: https://www.linkedin.com/in/gary-hentschel-3793487/ E-Mail: [email protected] Learn more about Gary's companies: The September Group: http://theseptembergroup.com/ WSI Technologies: https://wsi-tech.com/ Follow Ed: Connect on LinkedIn: https://www.linkedin.com/in/edmysogland/ Instagram: https://www.instagram.com/defendersofbusinessvalue/ Facebook: https://www.facebook.com/bvdefenders | — | ||||||
| 12/24/25 | REPLAY: How Circle City Capital Group Turns Overlooked Businesses Into Thriving Investments | What really makes a business attractive to buyers? Buyers weigh more than just financials. They consider risk, operations, and whether the business can run without you. Colin King and Joe Van Deman, Principals at Circle City Capital Group, Inc., know this firsthand. They've built a portfolio of 15 companies by acquiring businesses that many others have overlooked. Colin, a CPA and CFA, and Joe, a former Google employee, bring complementary skills for buying and growing companies. Their perspective offers owners a rare look at how serious buyers evaluate opportunities and negotiate deals. In this episode, you will: Hear how buyers assess both financial and emotional factors in a deal Learn what makes a business unappealing to buyers right away Find out what makes a partnership last through tough deals Highlights: (00:00) Meet Colin King and Joe Van Deman (02:29) How a Craigslist ad launched their partnership (07:37) Lessons from their first chaotic acquisition (11:32) What makes a business partnership work (15:50) How Circle City Capital Group is different from private equity (23:08) Turning risky businesses into profitable opportunities (33:03) Favorite companies in their portfolio (36:13) What instantly turns buyers off during negotiations (44:20) The changes that make businesses more sellable Resources: For past guests, please visit https://www.defendersofbusinessvalue.com/ Follow Colin: Connect on LinkedIn: https://www.linkedin.com/in/colin-king-cpa-cfa-37045a38/ Follow Joe: Connect on LinkedIn: https://www.linkedin.com/in/joevandeman/ Check out their portfolio of companies: Circle City Capital Group: http://circlecitycapitalgroup.com Profit Mastery: http://profitmastery.net The Vermont Flannel Company: https://www.vermontflannel.com/ Vermont Teddy Bear: https://vermontteddybear.com/ All American Clothing Co.: https://www.allamericanclothing.com/ Gusset Brand: https://gusset.com/ Silk Flower Depot: https://e-silkflowerdepot.com/ Dried Decor: https://www.drieddecor.com/ Montessori 'n Such: https://www.montessori-n-such.com/ Follow Ed: Connect on LinkedIn: https://www.linkedin.com/in/edmysogland/ Instagram: https://www.instagram.com/defendersofbusinessvalue/ Facebook: https://www.facebook.com/bvdefenders | — | ||||||
| 12/17/25 | EP 137: The Hidden Challenges Latino Entrepreneurs Face When Selling a Business with Rudy Bustamante | Latino-owned businesses are one of the fastest-growing segments of the U.S. economy, yet many owners still struggle when it's time to sell or transition. Gaps in financial records, limited access to the right advisors, and the absence of an exit plan often lead owners to shut down or hand over their businesses without capturing real value. Rudy Bustamante, Financial Planner at OneIndiana Financial Group, discusses why this happens and what can be done about it. He explains how cultural and language barriers complicate the process, why succession planning is rarely discussed, and how simple systems and accurate financials can change the outcome for an owner and their family. Rudy also highlights the resources owners should know about and how to spot advisors who understand the unique needs of the Latino business community. In this episode, you will: Learn why many Latino business owners fail to plan for an exit Understand the role of financial records and planning in a successful business transition Discover the cultural and language barriers that affect Latino business sales and how to address them Highlights: (00:00) Meet Rudy Bustamante (04:19) Challenges faced by Latino-owned businesses (10:53) Generational wealth and business transition (20:09) Retirement in the Latino community (22:47) Family dynamics and retirement plans (23:11) Transitioning Latino businesses (28:35) Predatory practices and community trust (30:52) Building trust and resources Follow Rudy: Connect on LinkedIn: https://www.linkedin.com/in/rudybustamanteoif/ Website: https://www.bustamanteconsulting.com/ Learn more about OneIndiana Financial Group: https://www.oneindianafinancial.com/ Follow Ed: Connect on LinkedIn: https://www.linkedin.com/in/edmysogland/ Instagram: https://www.instagram.com/defendersofbusinessvalue/ Facebook: https://www.facebook.com/bvdefenders Resources for Latino Business Owners National & Broad-Reach Stanford Latino Entrepreneurship Initiative (SLEI) – Free education programs, some scholarships, research, and the "Scaling Program": https://www.gsb.stanford.edu/faculty-research/labs-initiatives/slei Latino Business Action Network (LBAN) – Stanford-partnered scaling and exit-planning cohorts: www.lban.us U.S. Small Business Administration (SBA) – Spanish-language resources, free counseling: https://www.sba.gov/document/support-national-resource-guide-spanish SCORE Mentoring – Free mentors, many bilingual, search for "Spanish" or "Latino": https://www.score.org/find-mentor Exit-Planning & Valuation Specific International Business Brokers Association (IBBA) – Broker directory; filter for Spanish-speaking: https://www.ibba.org/ Value Builder System – Free "Value Builder Score" questionnaire (Spanish version available): https://valuebuilder.com/ Capital & Financial Clean-Up Community Development Financial Institutions (CDFIs) – Latino-focused lenders who understand informal records: search "CDFI Latino", https://oportun.com/ or https://www.liftfund.com/ Accion Opportunity Fund – Loans and bilingual coaching specifically for Latino owners: https://aofund.org/ Local/Regional Powerhouses U.S. Hispanic Chamber of Commerce (USHCC) – Local chapters everywhere: www.ushcc.com Latino Economic Development Center (LEDC) – DC/Maryland/Virginia: https://www.ledcmetro.org/ Mission Economic Development Agency (MEDA): https://medasf.org/ Books & Quick Reads (in Spanish or bilingual) "De Emprendedor a Empresario" – LBAN/Stanford free PDF "Finish Big" by Bo Burlingham (Spanish edition available) | — | ||||||
| 12/10/25 | EP 136: The Retirement Strategy Hiding in Plain Sight with Thomas Drapala | Owners fixate on the purchase price of their exit, but the bigger loss to long-term income can come from how Social Security is handled. Get it wrong, and you can quietly lose six figures. Thomas Drapala, Director of Strategic Partnerships at Registered Social Security Analysts (RSSA), explains why 96% of Americans leave money on the table when they treat Social Security as an afterthought. Drawing from his client work, he discusses how self-employment tax, entity structure, and "reasonable compensation" influence Social Security benefits. Thomas also walks through how RSSA's analysis helps owners save thousands of dollars a year in taxes, protect future benefits, and make Social Security a strategic part of their exit plan so it isn't ignored. In this episode, you will: Understand why every owner should check their SSA earnings record and run an independent analysis before selling Learn what younger owners should do now to avoid losing benefits later See how RSSA analysis ties Social Security into your full exit and retirement plan Highlights: (00:00) Meet Thomas Drapala (01:42) The shocking statistics on Social Security optimization (03:32) Understanding Social Security rules and benefits (05:49) Strategies for business owners to maximize Social Security (13:37) Case study: The bagel store owner's Social Security optimization (16:52) When it makes sense to bring in a Social Security expert (24:12) How a full Social Security review is done Follow Thomas: Connect on LinkedIn: https://www.linkedin.com/in/thomas-drapala-rssa%C2%AE-878611207/ Email: [email protected] Learn more about Registered Social Security Analysts: https://rssa.com/ Follow Ed: Connect on LinkedIn: https://www.linkedin.com/in/edmysogland/ Instagram: https://www.instagram.com/defendersofbusinessvalue/ Facebook: https://www.facebook.com/bvdefenders | — | ||||||
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Chart history for Defenders of Business Value
Peaked at #191 in KE, currently #191 in KE.
| Market | Genre | Peak | Current | Trend |
|---|---|---|---|---|
| KE | — | #191 | #191 | — |
Chart Positions
1 placement across 1 market.
Chart Positions
1 placement across 1 market.